Equities research analysts at Morgan Stanley assumed coverage on shares of e.l.f. Beauty Inc (NYSE:ELF) in a research note issued on Monday. The firm set an “equal weight” rating on the stock.

A number of other equities analysts have also recently commented on the stock. Cowen and Company began coverage on shares of e.l.f. Beauty in a research report on Monday. They issued an “outperform” rating on the stock. Piper Jaffray Cos. began coverage on shares of e.l.f. Beauty in a research report on Monday. They issued an “overweight” rating on the stock. SunTrust Banks Inc. began coverage on shares of e.l.f. Beauty in a research report on Monday. They issued a “buy” rating on the stock. William Blair began coverage on shares of e.l.f. Beauty in a research report on Monday. They issued an “outperform” rating on the stock. Finally, Stifel Nicolaus began coverage on shares of e.l.f. Beauty in a research report on Monday. They issued a “hold” rating and a $25.00 price objective on the stock. Four equities research analysts have rated the stock with a hold rating and four have issued a buy rating to the stock. The stock has an average rating of “Buy” and a consensus price target of $25.00.

Analyst Recommendations for e.l.f. Beauty (NYSE:ELF)

e.l.f. Beauty (NYSE:ELF) opened at 26.94 on Monday. The stock’s 50 day moving average is $26.37 and its 200-day moving average is $26.37. e.l.f. Beauty has a 52-week low of $23.73 and a 52-week high of $28.92. The company’s market cap is $83.73 million.

In other news, major shareholder Cosmetics Corp. J.A. sold 1,457,901 shares of e.l.f. Beauty stock in a transaction dated Tuesday, September 27th. The shares were sold at an average price of $15.81, for a total transaction of $23,049,414.81. Following the sale, the insider now owns 8,279,999 shares of the company’s stock, valued at approximately $130,906,784.19. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available at the SEC website.

About e.l.f. Beauty

e.l.f. Beauty, Inc is a holding company that offers its services in the cosmetics category. The Company’s cosmetics category consists of face makeup, eye makeup, lip products, nail products and cosmetics sets/kits, and excludes beauty tools and accessories, such as brushes and applicators. It offers various brands in the cosmetics industry.

5 Day Chart for NYSE:ELF

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