YuMe Inc. (NYSE:YUME) was downgraded by Zacks Investment Research from a “buy” rating to a “hold” rating in a report released on Wednesday.

According to Zacks, “YuMe, Inc. operates as a digital video advertising solution provider. It offers technologies that connect advertisers, app developers, content distributors, consumer electronics manufacturers, and publishers. The company’s technologies enable brand advertisers to find and target audiences across a range of Internet-connected devices and digital media properties. YuMe, Inc. is headquartered in Redwood City, California. “

Several other analysts also recently commented on YUME. Piper Jaffray Cos. reissued a “neutral” rating and set a $3.00 price objective (down from $4.00) on shares of YuMe in a research report on Wednesday, August 10th. Barclays PLC dropped their price target on shares of YuMe from $3.50 to $3.00 and set an “underweight” rating on the stock in a report on Wednesday, August 10th. Citigroup Inc. dropped their price target on shares of YuMe from $4.00 to $3.50 and set a “neutral” rating on the stock in a report on Wednesday, August 10th. Boenning Scattergood reaffirmed a “neutral” rating on shares of YuMe in a report on Wednesday, September 14th. Finally, TheStreet raised shares of YuMe from a “sell” rating to a “hold” rating in a report on Monday, September 12th. Two equities research analysts have rated the stock with a sell rating, five have given a hold rating and one has given a buy rating to the stock. YuMe currently has a consensus rating of “Hold” and an average target price of $3.63.

Analyst Recommendations for YuMe (NYSE:YUME)

Shares of YuMe (NYSE:YUME) opened at 3.40 on Wednesday. The stock has a 50 day moving average of $3.84 and a 200 day moving average of $3.68. YuMe has a 52-week low of $2.59 and a 52-week high of $4.36. The company’s market cap is $116.62 million.

YuMe (NYSE:YUME) last announced its quarterly earnings data on Wednesday, November 9th. The company reported ($0.13) EPS for the quarter, missing the Thomson Reuters’ consensus estimate of ($0.01) by $0.12. YuMe had a negative net margin of 6.37% and a negative return on equity of 10.96%. The firm had revenue of $34.95 million for the quarter, compared to analysts’ expectations of $41 million. During the same period last year, the company posted ($0.19) earnings per share. The business’s revenue for the quarter was down 10.1% compared to the same quarter last year. On average, equities research analysts expect that YuMe will post $0.09 EPS for the current year.

Institutional investors have recently modified their holdings of the company. A.R.T. Advisors LLC boosted its position in shares of YuMe by 7.5% in the second quarter. A.R.T. Advisors LLC now owns 32,909 shares of the company’s stock valued at $121,000 after buying an additional 2,300 shares during the period. Emerald Acquisition Ltd. acquired a new position in shares of YuMe during the second quarter valued at $126,000. Northern Trust Corp boosted its position in shares of YuMe by 40.8% in the third quarter. Northern Trust Corp now owns 44,262 shares of the company’s stock valued at $175,000 after buying an additional 12,826 shares during the period. Hillsdale Investment Management Inc. acquired a new position in shares of YuMe during the second quarter valued at $215,000. Finally, Seizert Capital Partners LLC acquired a new position in shares of YuMe during the second quarter valued at $323,000. Hedge funds and other institutional investors own 22.76% of the company’s stock.

YuMe Company Profile

YuMe, Inc (YuMe) is an independent provider of multi-screen video advertising technology, connecting brand advertisers, digital media property owners and consumers of video content across a range of Internet-connected devices. The Company operating segments include Domestic and International. The Company offers advertising customers end-to-end marketing solutions by combining data-driven technologies with deep insight into audience behavior.

5 Day Chart for NYSE:YUME

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