Everyday Health Inc. (NYSE:EVDY) EVP Brian Cooper sold 123,983 shares of the stock in a transaction on Monday, November 14th. The shares were sold at an average price of $10.45, for a total value of $1,295,622.35. Following the sale, the executive vice president now directly owns 212,209 shares in the company, valued at approximately $2,217,584.05. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this hyperlink.

Everyday Health Inc. (NYSE:EVDY) opened at 10.45 on Thursday. The stock’s market capitalization is $314.45 million. Everyday Health Inc. has a 12-month low of $3.71 and a 12-month high of $10.50. The stock has a 50 day moving average price of $9.35 and a 200-day moving average price of $7.91.

A number of research firms recently commented on EVDY. Leerink Swann set a $11.00 price objective on Everyday Health and gave the company a “hold” rating in a research note on Tuesday, November 8th. Zacks Investment Research lowered Everyday Health from a “buy” rating to a “hold” rating in a research note on Monday, October 31st. SunTrust Banks Inc. lowered Everyday Health from a “buy” rating to a “hold” rating and decreased their price objective for the company from $12.00 to $10.50 in a research note on Monday, October 24th. Credit Suisse Group AG lowered Everyday Health from an “outperform” rating to a “neutral” rating and decreased their price objective for the company from $17.00 to $10.50 in a research note on Monday, October 24th. Finally, Citigroup Inc. downgraded Everyday Health from a “buy” rating to a “neutral” rating and reduced their target price for the stock from $11.00 to $10.50 in a research report on Friday, October 21st. One research analyst has rated the stock with a sell rating, five have assigned a hold rating and one has issued a strong buy rating to the company’s stock. Everyday Health currently has an average rating of “Hold” and a consensus target price of $10.90.

Several institutional investors have recently modified their holdings of the company. Panagora Asset Management Inc. bought a new position in shares of Everyday Health during the second quarter worth about $102,000. American International Group Inc. boosted its position in shares of Everyday Health by 28.9% in the second quarter. American International Group Inc. now owns 16,304 shares of the company’s stock worth $128,000 after buying an additional 3,659 shares during the last quarter. PNC Financial Services Group Inc. boosted its position in shares of Everyday Health by 6,733.0% in the third quarter. PNC Financial Services Group Inc. now owns 18,039 shares of the company’s stock worth $138,000 after buying an additional 17,775 shares during the last quarter. Martingale Asset Management L P bought a new position in shares of Everyday Health during the second quarter worth about $157,000. Finally, The Manufacturers Life Insurance Company bought a new position in shares of Everyday Health during the third quarter worth about $160,000. Institutional investors and hedge funds own 65.81% of the company’s stock.

About Everyday Health

Everyday Health, Inc, formerly Waterfront Media Inc, operates a digital marketing and communications platform for healthcare marketers that want to engage with consumers and healthcare professionals. The Company’s platform combines content from brands, data and analytics. The Company’s segment is providing digital health marketing and communications solutions.

5 Day Chart for NYSE:EVDY

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