Fisher Asset Management LLC boosted its position in shares of The Rubicon Project, Inc. (NYSE:RUBI) by 30.3% during the second quarter, according to its most recent disclosure with the Securities and Exchange Commission (SEC). The firm owned 163,867 shares of the software maker’s stock after buying an additional 38,140 shares during the period. Fisher Asset Management LLC owned about 0.34% of The Rubicon Project worth $842,000 as of its most recent filing with the SEC.

A number of other hedge funds and other institutional investors have also recently bought and sold shares of the stock. UBS Asset Management Americas Inc. raised its position in The Rubicon Project by 9.5% in the fourth quarter. UBS Asset Management Americas Inc. now owns 15,000 shares of the software maker’s stock worth $111,000 after buying an additional 1,300 shares during the last quarter. American International Group Inc. raised its position in The Rubicon Project by 7.0% in the first quarter. American International Group Inc. now owns 22,916 shares of the software maker’s stock worth $135,000 after buying an additional 1,509 shares during the last quarter. Ironwood Investment Management LLC raised its position in The Rubicon Project by 4.1% in the first quarter. Ironwood Investment Management LLC now owns 47,169 shares of the software maker’s stock worth $278,000 after buying an additional 1,869 shares during the last quarter. Jupiter Asset Management Ltd. raised its position in The Rubicon Project by 0.5% in the first quarter. Jupiter Asset Management Ltd. now owns 468,164 shares of the software maker’s stock worth $2,757,000 after buying an additional 2,110 shares during the last quarter. Finally, Virginia Retirement Systems ET AL raised its position in The Rubicon Project by 8.7% in the first quarter. Virginia Retirement Systems ET AL now owns 29,900 shares of the software maker’s stock worth $176,000 after buying an additional 2,400 shares during the last quarter. 61.74% of the stock is owned by hedge funds and other institutional investors.

The Rubicon Project, Inc. (NYSE RUBI) remained flat at $3.57 during mid-day trading on Friday. 954,213 shares of the company were exchanged. The Rubicon Project, Inc. has a one year low of $3.38 and a one year high of $9.31. The firm has a 50 day moving average price of $4.61 and a 200-day moving average price of $5.93. The company’s market capitalization is $175.10 million.

The Rubicon Project (NYSE:RUBI) last announced its earnings results on Tuesday, August 1st. The software maker reported ($0.21) EPS for the quarter, missing the consensus estimate of ($0.15) by $0.06. The company had revenue of $42.90 million for the quarter, compared to analyst estimates of $47.98 million. The Rubicon Project had a negative return on equity of 1.15% and a negative net margin of 20.28%. The business’s quarterly revenue was down 34.1% on a year-over-year basis. During the same quarter last year, the business posted $0.17 earnings per share. Equities research analysts expect that The Rubicon Project, Inc. will post ($0.46) earnings per share for the current year.

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A number of analysts have recently weighed in on the stock. B. Riley reaffirmed a “neutral” rating and issued a $5.50 price target on shares of The Rubicon Project in a research note on Thursday, May 4th. BidaskClub lowered shares of The Rubicon Project from a “sell” rating to a “strong sell” rating in a research note on Thursday, July 27th. Jefferies Group LLC reaffirmed a “hold” rating and issued a $7.25 price target on shares of The Rubicon Project in a research note on Monday, May 8th. Zacks Investment Research lowered shares of The Rubicon Project from a “buy” rating to a “hold” rating in a research note on Friday, July 14th. Finally, Royal Bank Of Canada reaffirmed a “hold” rating and issued a $6.00 price target on shares of The Rubicon Project in a research note on Monday, June 5th. Four analysts have rated the stock with a sell rating, nine have assigned a hold rating and one has assigned a buy rating to the company. The stock currently has an average rating of “Hold” and a consensus price target of $7.79.

The Rubicon Project Company Profile

The Rubicon Project, Inc offers a technology solution to automate the purchase and sale of advertising for buyers and sellers. The Company’s solution enables buyers and sellers to purchase and sell a range of advertising units, including display and video; utilizing various inventory types, including direct sale of inventory and real-time bidding (RTB), and across digital channels, including mobile Web, mobile application and desktop, as well as across various out of home channels, such as digital billboards.

Institutional Ownership by Quarter for The Rubicon Project (NYSE:RUBI)

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