51job (NASDAQ: JOBS) and ManpowerGroup (NYSE:MAN) are both mid-cap consumer staples companies, but which is the superior stock? We will compare the two companies based on the strength of their valuation, earnings, risk, dividends, institutional ownership, analyst recommendations and profitability.

Analyst Ratings

This is a breakdown of current ratings and recommmendations for 51job and ManpowerGroup, as provided by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
51job 0 0 1 0 3.00
ManpowerGroup 0 4 3 0 2.43

51job presently has a consensus target price of $60.00, indicating a potential upside of 0.96%. ManpowerGroup has a consensus target price of $99.00, indicating a potential downside of 7.13%. Given 51job’s stronger consensus rating and higher probable upside, equities research analysts clearly believe 51job is more favorable than ManpowerGroup.

Dividends

ManpowerGroup pays an annual dividend of $1.86 per share and has a dividend yield of 1.7%. 51job does not pay a dividend. ManpowerGroup pays out 28.4% of its earnings in the form of a dividend.

Valuation and Earnings

This table compares 51job and ManpowerGroup’s gross revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
51job $380.87 million 9.58 $116.19 million $1.35 44.02
ManpowerGroup $19.98 billion 0.36 $853.20 million $6.55 16.27

ManpowerGroup has higher revenue and earnings than 51job. ManpowerGroup is trading at a lower price-to-earnings ratio than 51job, indicating that it is currently the more affordable of the two stocks.

Institutional & Insider Ownership

41.8% of 51job shares are held by institutional investors. Comparatively, 94.0% of ManpowerGroup shares are held by institutional investors. 0.9% of ManpowerGroup shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Profitability

This table compares 51job and ManpowerGroup’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
51job 21.23% 14.29% 9.19%
ManpowerGroup 2.24% 17.90% 5.78%

Volatility and Risk

51job has a beta of 1.33, meaning that its stock price is 33% more volatile than the S&P 500. Comparatively, ManpowerGroup has a beta of 1.39, meaning that its stock price is 39% more volatile than the S&P 500.

Summary

ManpowerGroup beats 51job on 9 of the 16 factors compared between the two stocks.

51job Company Profile

51job, Inc. is a holding company. The Company is a provider of integrated human resource services in China. The Company focuses on online recruitment advertising. The Company operates over three Websites, including www.51job.com, www.yingjiesheng.com and www.51jingying.com, which are utilized by a base of corporate employers, reach an audience of job seekers and aggregate job information from over 100 cities across China. The Company provides a range of human resource services in the categories, such as recruitment advertising services, including online recruitment services provided by its Websites, and other human resource related services, including business process outsourcing, training, campus recruitment, professional assessment tools, salary and other human resource related surveys, human resource conferences and executive search services.

ManpowerGroup Company Profile

ManpowerGroup Inc. is a provider of workforce solutions and services. The Company’s segments include Americas, Southern Europe, Northern Europe, Asia Pacific Middle East (APME), Right Management and Corporate. The Company’s Americas segment includes operations in the United States and Other Americas. Its Southern Europe segment includes operations in France, Italy and Other Southern Europe. Its Northern Europe segment includes operations in the United Kingdom, the Nordics, Germany and the Netherlands. The Company’s APME operations provide a range of workforce solutions and services offered through Manpower, Experis and ManpowerGroup Solutions, including permanent, temporary and contract recruitment, assessment and selection, training and outsourcing. The Company’s Right Management segment provides talent and career management workforce solutions. The Company provides services under its Experis brand, particularly in the areas of information technology (IT), engineering and finance.

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