e.l.f. Beauty Inc. (NYSE:ELF) was the recipient of a large growth in short interest during the month of July. As of July 31st, there was short interest totalling 6,347,460 shares, a growth of 1.5% from the July 14th total of 6,253,072 shares. Based on an average trading volume of 384,471 shares, the days-to-cover ratio is presently 16.5 days. Currently, 29.4% of the company’s stock are sold short.

Shares of e.l.f. Beauty (NYSE:ELF) opened at 20.54 on Friday. The stock’s 50 day moving average price is $24.61 and its 200-day moving average price is $26.23. The company’s market capitalization is $946.89 million. e.l.f. Beauty has a 1-year low of $19.15 and a 1-year high of $32.54.

e.l.f. Beauty (NYSE:ELF) last posted its quarterly earnings results on Wednesday, August 9th. The company reported $0.08 earnings per share for the quarter, beating the Thomson Reuters’ consensus estimate of $0.01 by $0.07. The business had revenue of $55.90 million for the quarter, compared to the consensus estimate of $55.73 million. e.l.f. Beauty had a return on equity of 10.54% and a net margin of 4.16%. The business’s revenue was up 26.8% on a year-over-year basis. On average, equities analysts predict that e.l.f. Beauty will post $0.46 EPS for the current year.

In other e.l.f. Beauty news, insider Scott Milsten sold 6,000 shares of e.l.f. Beauty stock in a transaction on Tuesday, August 8th. The shares were sold at an average price of $24.78, for a total transaction of $148,680.00. The transaction was disclosed in a filing with the SEC, which is available through this link. Also, insider John P. Bailey sold 33,334 shares of e.l.f. Beauty stock in a transaction on Wednesday, June 21st. The stock was sold at an average price of $26.32, for a total transaction of $877,350.88. The disclosure for this sale can be found here. Insiders have sold a total of 177,237 shares of company stock worth $4,586,569 over the last ninety days. Insiders own 16.50% of the company’s stock.

Hedge funds have recently bought and sold shares of the stock. Fortaleza Asset Management Inc. purchased a new stake in e.l.f. Beauty during the second quarter valued at $107,000. Legal & General Group Plc increased its stake in e.l.f. Beauty by 63.3% in the second quarter. Legal & General Group Plc now owns 4,155 shares of the company’s stock valued at $112,000 after buying an additional 1,610 shares during the last quarter. First Mercantile Trust Co. purchased a new stake in e.l.f. Beauty during the first quarter valued at $150,000. Citigroup Inc. increased its stake in e.l.f. Beauty by 130.5% in the second quarter. Citigroup Inc. now owns 5,662 shares of the company’s stock valued at $154,000 after buying an additional 3,206 shares during the last quarter. Finally, American International Group Inc. purchased a new stake in e.l.f. Beauty during the first quarter valued at $162,000. Institutional investors and hedge funds own 96.87% of the company’s stock.

A number of research firms have issued reports on ELF. Piper Jaffray Companies set a $34.00 price objective on shares of e.l.f. Beauty and gave the stock a “buy” rating in a report on Saturday, June 10th. Stifel Nicolaus set a $25.00 price objective on shares of e.l.f. Beauty and gave the stock a “hold” rating in a report on Thursday, August 10th. Cowen and Company reaffirmed an “outperform” rating and set a $34.00 price objective on shares of e.l.f. Beauty in a report on Monday, June 12th. BMO Capital Markets reaffirmed an “outperform” rating and set a $38.00 price objective on shares of e.l.f. Beauty in a report on Monday, June 12th. Finally, Jefferies Group LLC began coverage on shares of e.l.f. Beauty in a report on Friday, June 2nd. They set a “buy” rating and a $30.00 price objective on the stock. Five equities research analysts have rated the stock with a hold rating, seven have given a buy rating and one has given a strong buy rating to the stock. e.l.f. Beauty has an average rating of “Buy” and an average target price of $30.98.

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e.l.f. Beauty Company Profile

e.l.f. Beauty, Inc, formerly J.A. Cosmetics Holdings, Inc, is a cosmetic company. The Company conducts its business under the name e.l.f. Cosmetics, and offers products for eyes, lips and face to consumers through its retail customers, e.l.f. stores and e-commerce channels. The Company offers a range of products for eyes, such as eyeshadow, eyeliner, mascara and eyelashes, eyebrows, concealer and primer, brushes and tools, and sets and palettes.

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