Veritone (NASDAQ: VERI) and Marin Software (NYSE:MRIN) are both small-cap business services companies, but which is the superior investment? We will contrast the two companies based on the strength of their dividends, valuation, analyst recommendations, risk, institutional ownership, profitability and earnings.

Valuation and Earnings

This table compares Veritone and Marin Software’s gross revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
Veritone $12.02 million 20.73 -$27.21 million N/A N/A
Marin Software $86.01 million 0.51 -$11.61 million ($0.63) -1.75

Marin Software has higher revenue and earnings than Veritone.

Insider and Institutional Ownership

8.6% of Veritone shares are owned by institutional investors. Comparatively, 27.8% of Marin Software shares are owned by institutional investors. 20.8% of Marin Software shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Profitability

This table compares Veritone and Marin Software’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Veritone N/A N/A N/A
Marin Software -28.27% -21.25% -17.30%

Analyst Recommendations

This is a breakdown of current recommendations and price targets for Veritone and Marin Software, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Veritone 0 0 4 0 3.00
Marin Software 0 1 0 0 2.00

Veritone presently has a consensus target price of $17.05, suggesting a potential upside of 2.34%. Marin Software has a consensus target price of $2.00, suggesting a potential upside of 81.82%. Given Marin Software’s higher possible upside, analysts plainly believe Marin Software is more favorable than Veritone.

Summary

Veritone beats Marin Software on 6 of the 11 factors compared between the two stocks.

Veritone Company Profile

Veritone, Inc. is a developer of artificial intelligence (AI) platform. The Company’s platform unlocks the power of cognitive computing to transform unstructured audio and video data and analyze it in conjunction with structured data in a seamless, automated manner to generate actionable intelligence. Its cloud-based artificial intelligence operating system (aiOS) integrates and orchestrates an open ecosystem of cognitive engines, together with the Company’s suite of applications, to reveal valuable multivariate insights from vast amounts of audio, video and structured data. The Company’s technology enables users to run comprehensive, multivariate queries, correlations and analyses in near real-time using multiple cognitive engines and data sets, integrating and refining the outputs. The Company’s services and target markets include Media Agency Services, software as a service (Saas) Solutions, and Other Vertical Markets and Applications.

Marin Software Company Profile

Marin Software Incorporated provides a cross-channel, cross-device, enterprise marketing software platform for search, display and social advertising channels. The Company’s enterprise marketing software platform is offered as an integrated software-as-a-service (SaaS) solution for advertisers and agencies. The Company’s platform enables digital marketers to manage performance of their online advertising campaigns. Its software solution is designed to help its customers measure the effectiveness of their advertising campaigns through its reporting and analytics capabilities; manage and execute campaigns through its user interface and underlying technology that streamlines and automates functions, such as advertisement creation and bidding, across multiple publishers and channels, and optimize campaigns across multiple publishers and channels based on market and business data using its predictive bid management technology.

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