Sumitomo Mitsui Trust Holdings Inc. increased its position in shares of The Priceline Group Inc. (NASDAQ:PCLN) by 8.8% during the second quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The fund owned 150,330 shares of the business services provider’s stock after buying an additional 12,183 shares during the period. Sumitomo Mitsui Trust Holdings Inc. owned 0.31% of The Priceline Group worth $281,195,000 at the end of the most recent reporting period.

Other hedge funds and other institutional investors also recently bought and sold shares of the company. Well Done LLC raised its position in The Priceline Group by 1.2% in the second quarter. Well Done LLC now owns 175 shares of the business services provider’s stock worth $327,000 after buying an additional 2 shares in the last quarter. Wrapmanager Inc. raised its position in The Priceline Group by 1.1% in the first quarter. Wrapmanager Inc. now owns 268 shares of the business services provider’s stock worth $477,000 after buying an additional 3 shares in the last quarter. LS Investment Advisors LLC raised its position in The Priceline Group by 0.4% in the second quarter. LS Investment Advisors LLC now owns 906 shares of the business services provider’s stock worth $1,695,000 after buying an additional 4 shares in the last quarter. First National Bank of Hutchinson raised its position in The Priceline Group by 1.0% in the second quarter. First National Bank of Hutchinson now owns 425 shares of the business services provider’s stock worth $857,000 after buying an additional 4 shares in the last quarter. Finally, First Manhattan Co. raised its position in The Priceline Group by 5.3% in the first quarter. First Manhattan Co. now owns 100 shares of the business services provider’s stock worth $147,000 after buying an additional 5 shares in the last quarter. Institutional investors own 94.52% of the company’s stock.

The Priceline Group Inc. (NASDAQ PCLN) opened at 1852.08 on Friday. The stock has a 50 day moving average price of $1,923.76 and a 200 day moving average price of $1,832.93. The Priceline Group Inc. has a 12 month low of $1,402.67 and a 12 month high of $2,067.99. The stock has a market capitalization of $90.86 billion, a PE ratio of 39.34 and a beta of 1.42.

The Priceline Group (NASDAQ:PCLN) last posted its quarterly earnings data on Tuesday, August 8th. The business services provider reported $15.14 EPS for the quarter, topping the consensus estimate of $14.25 by $0.89. The firm had revenue of $3.02 billion during the quarter, compared to analyst estimates of $2.99 billion. The Priceline Group had a return on equity of 33.10% and a net margin of 20.51%. The Priceline Group’s revenue was up 18.3% on a year-over-year basis. During the same period in the prior year, the business posted $13.93 EPS. On average, equities research analysts forecast that The Priceline Group Inc. will post $74.77 earnings per share for the current fiscal year.

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A number of research firms have recently weighed in on PCLN. UBS AG restated a “buy” rating and issued a $2,100.00 target price (up previously from $1,870.00) on shares of The Priceline Group in a report on Thursday, May 11th. Vetr upgraded The Priceline Group from a “sell” rating to a “hold” rating and set a $1,875.00 target price on the stock in a report on Thursday, May 11th. Piper Jaffray Companies restated an “overweight” rating and issued a $110.00 target price (down previously from $2,150.00) on shares of The Priceline Group in a report on Friday, July 28th. Barclays PLC restated an “overweight” rating on shares of The Priceline Group in a report on Wednesday, August 9th. Finally, Susquehanna Bancshares Inc restated a “positive” rating and issued a $2,200.00 target price (up previously from $2,150.00) on shares of The Priceline Group in a report on Thursday, August 10th. One research analyst has rated the stock with a sell rating, five have assigned a hold rating, twenty-seven have given a buy rating and one has assigned a strong buy rating to the company’s stock. The company has a consensus rating of “Buy” and an average target price of $1,924.32.

In other news, Director Jan L. Docter sold 2,500 shares of the company’s stock in a transaction on Thursday, August 10th. The stock was sold at an average price of $1,875.90, for a total value of $4,689,750.00. Following the completion of the sale, the director now directly owns 320 shares in the company, valued at approximately $600,288. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at the SEC website. Also, CEO Gillian Tans sold 122 shares of the company’s stock in a transaction on Thursday, June 15th. The stock was sold at an average price of $1,814.00, for a total value of $221,308.00. Following the completion of the sale, the chief executive officer now owns 6,044 shares of the company’s stock, valued at $10,963,816. The disclosure for this sale can be found here. Insiders sold a total of 2,867 shares of company stock valued at $5,380,180 over the last 90 days. 0.42% of the stock is currently owned by company insiders.

About The Priceline Group

The Priceline Group Inc is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.

Institutional Ownership by Quarter for The Priceline Group (NASDAQ:PCLN)

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