Press coverage about HubSpot (NYSE:HUBS) has been trending somewhat positive this week, Accern Sentiment Analysis reports. The research group scores the sentiment of news coverage by analyzing more than 20 million blog and news sources in real time. Accern ranks coverage of publicly-traded companies on a scale of negative one to one, with scores nearest to one being the most favorable. HubSpot earned a coverage optimism score of 0.14 on Accern’s scale. Accern also gave news stories about the software maker an impact score of 46.1893129886007 out of 100, indicating that recent news coverage is somewhat unlikely to have an impact on the company’s share price in the next several days.

Here are some of the media headlines that may have effected Accern Sentiment Analysis’s rankings:

Shares of HubSpot (NYSE HUBS) opened at 73.05 on Friday. The firm’s 50-day moving average is $70.70 and its 200 day moving average is $67.48. The stock’s market capitalization is $2.70 billion. HubSpot has a 12-month low of $44.90 and a 12-month high of $78.50.

HubSpot (NYSE:HUBS) last released its quarterly earnings data on Wednesday, August 2nd. The software maker reported $0.07 EPS for the quarter, topping the consensus estimate of ($0.01) by $0.08. HubSpot had a negative return on equity of 27.99% and a negative net margin of 13.17%. The company had revenue of $89.10 million during the quarter, compared to the consensus estimate of $85.80 million. During the same period last year, the company earned ($0.07) EPS. HubSpot’s revenue for the quarter was up 37.1% on a year-over-year basis. On average, equities research analysts forecast that HubSpot will post $0.05 EPS for the current fiscal year.

A number of equities analysts have issued reports on the stock. Cowen and Company reaffirmed a “market perform” rating and set a $69.00 price objective (up from $63.00) on shares of HubSpot in a report on Friday, August 4th. Oppenheimer Holdings, Inc. set a $80.00 price target on shares of HubSpot and gave the stock a “buy” rating in a report on Thursday, August 3rd. SunTrust Banks, Inc. started coverage on shares of HubSpot in a report on Monday, June 26th. They issued a “buy” rating and a $81.00 price target on the stock. Evercore ISI started coverage on shares of HubSpot in a report on Friday, September 8th. They issued an “outperform” rating and a $90.00 price target on the stock. Finally, UBS AG reissued a “buy” rating and issued a $84.00 price target (up from $77.00) on shares of HubSpot in a report on Thursday, August 3rd. Four equities research analysts have rated the stock with a hold rating, twenty have issued a buy rating and one has assigned a strong buy rating to the company’s stock. The stock currently has a consensus rating of “Buy” and an average target price of $73.60.

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In other HubSpot news, Director Lorrie M. Norrington sold 4,899 shares of the firm’s stock in a transaction dated Friday, June 30th. The stock was sold at an average price of $65.25, for a total value of $319,659.75. Following the transaction, the director now directly owns 2,164 shares of the company’s stock, valued at $141,201. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available at the SEC website. Also, insider Hunter Madeley sold 1,000 shares of the firm’s stock in a transaction dated Wednesday, July 5th. The stock was sold at an average price of $63.70, for a total value of $63,700.00. Following the completion of the transaction, the insider now directly owns 87,211 shares in the company, valued at $5,555,340.70. The disclosure for this sale can be found here. Insiders sold 37,899 shares of company stock worth $2,628,930 over the last three months. Insiders own 18.50% of the company’s stock.

HubSpot Company Profile

HubSpot, Inc (HubSpot) provides a cloud-based marketing and sales software platform. The Company’s software platform features integrated applications to help businesses attract visitors to their Websites, convert visitors into leads, close leads into customers and delight customers so that they become promoters of those businesses.

Insider Buying and Selling by Quarter for HubSpot (NYSE:HUBS)

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