TechTarget (NASDAQ: TTGT) is one of 197 publicly-traded companies in the “IT Services & Consulting” industry, but how does it compare to its competitors? We will compare TechTarget to similar businesses based on the strength of its institutional ownership, valuation, profitability, earnings, analyst recommendations, dividends and risk.

Earnings and Valuation

This table compares TechTarget and its competitors gross revenue, earnings per share and valuation.

Gross Revenue EBITDA Price/Earnings Ratio
TechTarget $102.66 million $9.14 million 230.20
TechTarget Competitors $2.10 billion $363.43 million 11.47

TechTarget’s competitors have higher revenue and earnings than TechTarget. TechTarget is trading at a higher price-to-earnings ratio than its competitors, indicating that it is currently more expensive than other companies in its industry.

Analyst Recommendations

This is a summary of current ratings and target prices for TechTarget and its competitors, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
TechTarget 0 1 3 0 2.75
TechTarget Competitors 1009 5151 7764 220 2.51

TechTarget presently has a consensus target price of $10.67, suggesting a potential downside of 7.33%. As a group, “IT Services & Consulting” companies have a potential upside of 1.30%. Given TechTarget’s competitors higher probable upside, analysts plainly believe TechTarget has less favorable growth aspects than its competitors.

Volatility & Risk

TechTarget has a beta of 1.44, meaning that its share price is 44% more volatile than the S&P 500. Comparatively, TechTarget’s competitors have a beta of 1.26, meaning that their average share price is 26% more volatile than the S&P 500.


This table compares TechTarget and its competitors’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
TechTarget 1.36% 1.38% 0.94%
TechTarget Competitors -23.61% -65.76% -4.42%

Institutional & Insider Ownership

56.1% of TechTarget shares are owned by institutional investors. Comparatively, 62.2% of shares of all “IT Services & Consulting” companies are owned by institutional investors. 30.2% of TechTarget shares are owned by company insiders. Comparatively, 16.6% of shares of all “IT Services & Consulting” companies are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.


TechTarget beats its competitors on 8 of the 13 factors compared.

About TechTarget

TechTarget, Inc. provides online content that helps buyers and sellers of corporate information technology (IT) products and services. The Company’s offerings enable IT vendors to identify, reach and influence corporate IT decision makers researching specific IT purchases through customized marketing programs that include data analytics-driven intelligence solutions, demand generation and brand advertising. Its Websites focuses on IT sectors, such as storage, security or networking and for decision support information. Its content enables IT professionals to navigate the IT landscape where purchasing decisions can have financial and operational consequences. Its marketing opportunities and audience extensions are addressed using approximately nine distinct media groups, including Application Architecture and Development; Channel; CIO/IT Strategy; Data Center and Virtualization Technologies; Business Applications and Analytics; Networking; Security; Storage and TechnologyGuide.

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