TechTarget (NASDAQ: TTGT) is one of 196 publicly-traded companies in the “IT Services & Consulting” industry, but how does it weigh in compared to its competitors? We will compare TechTarget to related businesses based on the strength of its analyst recommendations, risk, institutional ownership, profitability, earnings, dividends and valuation.


This table compares TechTarget and its competitors’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
TechTarget 1.36% 1.38% 0.94%
TechTarget Competitors -20.94% -62.72% -4.24%

Risk & Volatility

TechTarget has a beta of 1.47, indicating that its stock price is 47% more volatile than the S&P 500. Comparatively, TechTarget’s competitors have a beta of 1.27, indicating that their average stock price is 27% more volatile than the S&P 500.

Analyst Ratings

This is a breakdown of recent recommendations for TechTarget and its competitors, as reported by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
TechTarget 0 1 3 0 2.75
TechTarget Competitors 672 4387 7396 165 2.56

TechTarget presently has a consensus price target of $11.67, suggesting a potential downside of 2.45%. As a group, “IT Services & Consulting” companies have a potential upside of 0.59%. Given TechTarget’s competitors higher possible upside, analysts plainly believe TechTarget has less favorable growth aspects than its competitors.

Insider & Institutional Ownership

56.1% of TechTarget shares are owned by institutional investors. Comparatively, 62.1% of shares of all “IT Services & Consulting” companies are owned by institutional investors. 30.2% of TechTarget shares are owned by company insiders. Comparatively, 16.4% of shares of all “IT Services & Consulting” companies are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Valuation & Earnings

This table compares TechTarget and its competitors gross revenue, earnings per share (EPS) and valuation.

Gross Revenue EBITDA Price/Earnings Ratio
TechTarget $102.66 million $9.14 million 239.20
TechTarget Competitors $2.14 billion $366.31 million 16.08

TechTarget’s competitors have higher revenue and earnings than TechTarget. TechTarget is trading at a higher price-to-earnings ratio than its competitors, indicating that it is currently more expensive than other companies in its industry.


TechTarget beats its competitors on 8 of the 13 factors compared.

TechTarget Company Profile

TechTarget, Inc. provides online content that helps buyers and sellers of corporate information technology (IT) products and services. The Company’s offerings enable IT vendors to identify, reach and influence corporate IT decision makers researching specific IT purchases through customized marketing programs that include data analytics-driven intelligence solutions, demand generation and brand advertising. Its Websites focuses on IT sectors, such as storage, security or networking and for decision support information. Its content enables IT professionals to navigate the IT landscape where purchasing decisions can have financial and operational consequences. Its marketing opportunities and audience extensions are addressed using approximately nine distinct media groups, including Application Architecture and Development; Channel; CIO/IT Strategy; Data Center and Virtualization Technologies; Business Applications and Analytics; Networking; Security; Storage and TechnologyGuide.

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