Kraft Foods Group (NASDAQ: KRFT) and Mondelez International (NASDAQ:MDLZ) are both non-cyclical consumer goods & services companies, but which is the superior business? We will contrast the two businesses based on the strength of their analyst recommendations, profitability, risk, institutional ownership, valuation, dividends and earnings.

Valuation & Earnings

This table compares Kraft Foods Group and Mondelez International’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
Kraft Foods Group N/A N/A N/A N/A N/A
Mondelez International $25.57 billion 2.44 $4.37 billion $1.14 36.36

Mondelez International has higher revenue and earnings than Kraft Foods Group.

Profitability

This table compares Kraft Foods Group and Mondelez International’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Kraft Foods Group 9.86% 38.66% 7.47%
Mondelez International 6.92% 11.96% 5.00%

Analyst Recommendations

This is a summary of recent recommendations for Kraft Foods Group and Mondelez International, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Kraft Foods Group 0 0 0 0 N/A
Mondelez International 0 2 8 1 2.91

Mondelez International has a consensus price target of $50.91, indicating a potential upside of 22.82%. Given Mondelez International’s higher probable upside, analysts plainly believe Mondelez International is more favorable than Kraft Foods Group.

Dividends

Mondelez International pays an annual dividend of $0.88 per share and has a dividend yield of 2.1%. Kraft Foods Group does not pay a dividend. Mondelez International pays out 77.2% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

Insider & Institutional Ownership

75.8% of Mondelez International shares are owned by institutional investors. 3.6% of Mondelez International shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Summary

Mondelez International beats Kraft Foods Group on 7 of the 11 factors compared between the two stocks.

Kraft Foods Group Company Profile

Kraft Foods Group, Inc. is a consumer packaged food and beverage company. The Company manufactures and markets food and beverage products, including cheese, meats, refreshment beverages, coffee, packaged dinners, refrigerated meals, snack nuts, dressings, and other grocery products, primarily in the United States and Canada. Its product categories span breakfast, lunch and dinner meal occasions. The Company operates in six segments: Cheese, Refrigerated Meals, Beverages, Meals & Desserts, Enhancers & Snack Nuts and Canada. Its brand portfolio consists of various food brands in North America, including Kraft cheeses, dinners and dressings; Oscar Mayer meats; Philadelphia cream cheese, and over 25 other brands. The Company operates around 36 manufacturing and processing facilities, 34 in the United States and two in Canada. It sells products to supermarket chains, wholesalers, supercenters, club stores, distributors and convenience stores, among others.

Mondelez International Company Profile

Mondelez International, Inc. is a snack company. The Company manufactures and markets snack food and beverage products for consumers. It operates through four segments: Latin America, Asia, Middle East, and Africa (AMEA), Europe and North America. As of December 31, 2016, its brands spanned five product categories: Biscuits (including cookies, crackers and salted snacks); Chocolate; Gum and candy; Beverages (including coffee and powdered beverages), and Cheese and grocery. Itsportfolio includes various snack brands, including Nabisco, Oreo, LU and belVita biscuits; Cadbury, Milka, Cadbury Dairy Milk and Toblerone chocolate; Trident gum; Halls candy, and Tang powdered beverages. The Company sells its products to supermarket chains, wholesalers, supercenters, club stores, mass merchandisers, distributors, convenience stores, gasoline stations, drug stores, value stores and retail food outlets. As of December 31, 2016, it sold its products to consumers in approximately 165 countries.

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