Numeric Investors LLC lowered its stake in The Rubicon Project, Inc. (NYSE:RUBI) by 85.4% in the 2nd quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The institutional investor owned 51,900 shares of the software maker’s stock after selling 303,201 shares during the period. Numeric Investors LLC owned approximately 0.11% of The Rubicon Project worth $267,000 as of its most recent SEC filing.

A number of other institutional investors and hedge funds also recently added to or reduced their stakes in RUBI. Vanguard Group Inc. lifted its stake in The Rubicon Project by 10.0% in the first quarter. Vanguard Group Inc. now owns 1,619,460 shares of the software maker’s stock worth $9,538,000 after purchasing an additional 146,748 shares during the last quarter. Swiss National Bank raised its stake in shares of The Rubicon Project by 9.7% during the first quarter. Swiss National Bank now owns 56,400 shares of the software maker’s stock valued at $332,000 after acquiring an additional 5,000 shares in the last quarter. Marshall Wace North America L.P. bought a new stake in shares of The Rubicon Project during the second quarter valued at approximately $863,000. Bank of New York Mellon Corp raised its stake in shares of The Rubicon Project by 3.4% during the first quarter. Bank of New York Mellon Corp now owns 195,044 shares of the software maker’s stock valued at $1,149,000 after acquiring an additional 6,413 shares in the last quarter. Finally, PNC Financial Services Group Inc. bought a new stake in shares of The Rubicon Project during the first quarter valued at approximately $321,000. Institutional investors own 62.45% of the company’s stock.

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A number of equities analysts recently commented on RUBI shares. B. Riley reissued a “neutral” rating and issued a $5.00 price objective on shares of The Rubicon Project in a research note on Tuesday, September 12th. Citigroup Inc. cut their price target on shares of The Rubicon Project from $6.00 to $4.00 and set a “neutral” rating on the stock in a report on Tuesday, September 26th. Needham & Company LLC reissued a “hold” rating on shares of The Rubicon Project in a report on Thursday, August 24th. BidaskClub lowered shares of The Rubicon Project from a “sell” rating to a “strong sell” rating in a report on Thursday, July 27th. Finally, Zacks Investment Research lowered shares of The Rubicon Project from a “buy” rating to a “hold” rating in a report on Saturday, July 22nd. Three investment analysts have rated the stock with a sell rating, nine have assigned a hold rating and one has given a buy rating to the company. The stock has an average rating of “Hold” and an average target price of $6.10.

Shares of The Rubicon Project, Inc. (NYSE:RUBI) opened at 3.47 on Wednesday. The firm’s market capitalization is $170.20 million. The stock has a 50 day moving average of $3.83 and a 200-day moving average of $4.80. The Rubicon Project, Inc. has a one year low of $3.38 and a one year high of $9.16.

The Rubicon Project (NYSE:RUBI) last posted its quarterly earnings results on Tuesday, August 1st. The software maker reported ($0.21) earnings per share (EPS) for the quarter, missing the consensus estimate of ($0.15) by ($0.06). The company had revenue of $42.90 million during the quarter, compared to analyst estimates of $47.98 million. The Rubicon Project had a negative net margin of 20.28% and a negative return on equity of 1.15%. The company’s revenue was down 34.1% on a year-over-year basis. During the same period in the prior year, the company earned $0.17 earnings per share. On average, equities analysts anticipate that The Rubicon Project, Inc. will post ($0.39) earnings per share for the current fiscal year.

The Rubicon Project Profile

The Rubicon Project, Inc offers a technology solution to automate the purchase and sale of advertising for buyers and sellers. The Company’s solution enables buyers and sellers to purchase and sell a range of advertising units, including display and video; utilizing various inventory types, including direct sale of inventory and real-time bidding (RTB), and across digital channels, including mobile Web, mobile application and desktop, as well as across various out of home channels, such as digital billboards.

Institutional Ownership by Quarter for The Rubicon Project (NYSE:RUBI)

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