Zacks Investment Research upgraded shares of Zebra Technologies (NASDAQ:ZBRA) from a hold rating to a buy rating in a research report report published on Saturday morning. The brokerage currently has $128.00 price target on the industrial products company’s stock.

According to Zacks, “Zebra Technologies Corporation, together with its subsidiaries, designs, manufactures, sells, and supports direct thermal and thermal transfer label printers, radio frequency identification (RFID) printer/encoders, dye sublimation card printers, real-time locating solutions etc. worldwide. Its products are primarily used in automatic identification, data collection, and personal identification applications. The company also provides mobile computing and advanced data capture technologies and services, which include rugged and enterprise-grade mobile computers; laser, imaging, and radio frequency identification based data capture products; wireless LAN solutions and software; and applications that are associated with these products and services. In addition, it offers barcode scanners; specialty printers for barcode labeling and personal identification; real-time location systems; and related accessories and supplies, such as self-adhesive labels and other consumables, utilities, and application software. “

Several other brokerages have also weighed in on ZBRA. BidaskClub raised Zebra Technologies from a hold rating to a buy rating in a research report on Saturday. ValuEngine lowered Zebra Technologies from a buy rating to a hold rating in a research report on Wednesday. Northcoast Research raised Zebra Technologies from a neutral rating to a buy rating in a research report on Tuesday, October 31st. Imperial Capital upgraded Zebra Technologies from an in-line rating to an outperform rating and upped their price target for the stock from $95.00 to $120.00 in a research note on Wednesday, November 29th. Finally, JPMorgan Chase & Co. upped their price target on Zebra Technologies to $132.00 and gave the stock an overweight rating in a research note on Tuesday, November 7th. Four equities research analysts have rated the stock with a hold rating and nine have issued a buy rating to the company’s stock. The stock has a consensus rating of Buy and a consensus target price of $114.63.

Shares of Zebra Technologies (NASDAQ ZBRA) traded up $1.98 during mid-day trading on Friday, reaching $123.15. The company’s stock had a trading volume of 420,802 shares, compared to its average volume of 281,899. The company has a debt-to-equity ratio of 3.01, a quick ratio of 0.74 and a current ratio of 1.22. Zebra Technologies has a 12 month low of $81.02 and a 12 month high of $123.66. The firm has a market cap of $6,550.23, a price-to-earnings ratio of 19.80, a P/E/G ratio of 2.21 and a beta of 1.59.

Zebra Technologies (NASDAQ:ZBRA) last issued its earnings results on Tuesday, November 7th. The industrial products company reported $1.87 earnings per share for the quarter, topping the consensus estimate of $1.73 by $0.14. Zebra Technologies had a return on equity of 41.17% and a net margin of 0.82%. The company had revenue of $935.00 million for the quarter, compared to analyst estimates of $914.98 million. During the same period in the prior year, the firm posted $1.43 EPS. The business’s revenue was up 3.4% compared to the same quarter last year. sell-side analysts forecast that Zebra Technologies will post 6.37 earnings per share for the current fiscal year.

In other Zebra Technologies news, Director Frank Blaise Modruson bought 1,540 shares of the firm’s stock in a transaction that occurred on Thursday, November 9th. The stock was purchased at an average price of $103.88 per share, for a total transaction of $159,975.20. Following the purchase, the director now directly owns 12,556 shares in the company, valued at $1,304,317.28. The acquisition was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this link. Also, SVP Michael Cho sold 1,000 shares of the stock in a transaction that occurred on Thursday, November 30th. The shares were sold at an average price of $110.15, for a total value of $110,150.00. Following the sale, the senior vice president now owns 10,426 shares of the company’s stock, valued at approximately $1,148,423.90. The disclosure for this sale can be found here. Corporate insiders own 2.40% of the company’s stock.

A number of large investors have recently made changes to their positions in ZBRA. Janus Henderson Group PLC bought a new stake in Zebra Technologies during the 2nd quarter valued at approximately $157,116,000. BlackRock Inc. boosted its stake in Zebra Technologies by 16.8% during the 2nd quarter. BlackRock Inc. now owns 4,838,648 shares of the industrial products company’s stock valued at $486,381,000 after purchasing an additional 695,821 shares during the period. Vanguard Group Inc. boosted its stake in Zebra Technologies by 10.4% during the 2nd quarter. Vanguard Group Inc. now owns 4,545,495 shares of the industrial products company’s stock valued at $456,913,000 after purchasing an additional 428,836 shares during the period. Wells Fargo & Company MN boosted its stake in Zebra Technologies by 107.7% during the 3rd quarter. Wells Fargo & Company MN now owns 792,708 shares of the industrial products company’s stock valued at $86,073,000 after purchasing an additional 411,035 shares during the period. Finally, Bank of New York Mellon Corp boosted its stake in Zebra Technologies by 22.0% during the 3rd quarter. Bank of New York Mellon Corp now owns 1,812,341 shares of the industrial products company’s stock valued at $196,784,000 after purchasing an additional 326,583 shares during the period. Hedge funds and other institutional investors own 89.64% of the company’s stock.

TRADEMARK VIOLATION NOTICE: This article was first reported by The Cerbat Gem and is the property of of The Cerbat Gem. If you are reading this article on another domain, it was copied illegally and reposted in violation of U.S. & international trademark and copyright laws. The correct version of this article can be read at https://www.thecerbatgem.com/2018/01/14/zebra-technologies-zbra-rating-increased-to-buy-at-zacks-investment-research.html.

Zebra Technologies Company Profile

Zebra Technologies Corporation designs, manufactures and sells a range of automatic identification and data capture (AIDC) products. The Company’s AIDC products include mobile computers, barcode scanners, radio frequency identification (RFID) readers, wireless local area network (WLAN) products, specialty printers for barcode labeling and personal identification, real-time location systems (RTLS), related accessories and supplies, such as self-adhesive labels and other consumables, and utilities and application software.

Get a free copy of the Zacks research report on Zebra Technologies (ZBRA)

For more information about research offerings from Zacks Investment Research, visit Zacks.com

Analyst Recommendations for Zebra Technologies (NASDAQ:ZBRA)

Receive News & Stock Ratings for Zebra Technologies Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Zebra Technologies and related stocks with our FREE daily email newsletter.