Investors purchased shares of Priceline Group Inc (NASDAQ:PCLN) on weakness during trading hours on Friday. $521.79 million flowed into the stock on the tick-up and $464.51 million flowed out of the stock on the tick-down, for a money net flow of $57.28 million into the stock. Of all equities tracked, Priceline Group had the 8th highest net in-flow for the day. Priceline Group traded down ($41.06) for the day and closed at $1,765.00

A number of research firms have issued reports on PCLN. Zacks Investment Research cut Priceline Group from a “buy” rating to a “hold” rating in a research note on Wednesday, January 10th. Guggenheim cut Priceline Group from a “buy” rating to a “neutral” rating in a research note on Tuesday, November 7th. Credit Suisse Group upgraded Priceline Group to a “buy” rating in a research note on Wednesday. Wells Fargo & Co raised their target price on Priceline Group from $1,800.00 to $1,850.00 and gave the company a “market perform” rating in a research note on Tuesday, January 30th. Finally, Citigroup reiterated a “buy” rating and issued a $2,050.00 target price on shares of Priceline Group in a research note on Tuesday, November 7th. Ten equities research analysts have rated the stock with a hold rating and twenty-three have issued a buy rating to the stock. The company currently has an average rating of “Buy” and an average price target of $2,025.31.

The company has a current ratio of 2.52, a quick ratio of 2.52 and a debt-to-equity ratio of 0.68. The firm has a market capitalization of $86,079.05, a P/E ratio of 23.71, a price-to-earnings-growth ratio of 1.31 and a beta of 1.38.

In related news, Director Jan L. Docter sold 1,200 shares of Priceline Group stock in a transaction dated Wednesday, November 22nd. The stock was sold at an average price of $1,764.52, for a total transaction of $2,117,424.00. Following the transaction, the director now directly owns 142 shares of the company’s stock, valued at $250,561.84. The transaction was disclosed in a filing with the SEC, which is available through this hyperlink. Also, CEO Gillian Tans sold 122 shares of Priceline Group stock in a transaction dated Friday, December 15th. The stock was sold at an average price of $1,772.94, for a total value of $216,298.68. Following the transaction, the chief executive officer now directly owns 5,310 shares in the company, valued at $9,414,311.40. The disclosure for this sale can be found here. Over the last 90 days, insiders have sold 1,567 shares of company stock worth $2,780,310. Company insiders own 0.24% of the company’s stock.

A number of large investors have recently added to or reduced their stakes in PCLN. Harding Loevner LP grew its holdings in Priceline Group by 2,593.1% during the third quarter. Harding Loevner LP now owns 5,254,041 shares of the business services provider’s stock worth $347,846,000 after acquiring an additional 5,058,945 shares during the period. Boston Partners grew its holdings in Priceline Group by 2,233.7% during the fourth quarter. Boston Partners now owns 191,083 shares of the business services provider’s stock worth $332,053,000 after acquiring an additional 182,895 shares during the period. Flossbach Von Storch AG grew its holdings in Priceline Group by 208.2% during the fourth quarter. Flossbach Von Storch AG now owns 262,682 shares of the business services provider’s stock worth $456,473,000 after acquiring an additional 177,457 shares during the period. Old Mutual Global Investors UK Ltd. acquired a new position in Priceline Group during the third quarter worth about $174,056,000. Finally, Vontobel Asset Management Inc. grew its holdings in Priceline Group by 28.1% during the fourth quarter. Vontobel Asset Management Inc. now owns 252,351 shares of the business services provider’s stock worth $439,060,000 after acquiring an additional 55,395 shares during the period. 93.97% of the stock is currently owned by hedge funds and other institutional investors.

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Priceline Group Company Profile

The Priceline Group Inc is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.

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