Alkaline Water (OTCMKTS:WTER) and HF Foods Group (NASDAQ:HFFG) are both small-cap consumer staples companies, but which is the better business? We will contrast the two businesses based on the strength of their institutional ownership, analyst recommendations, dividends, earnings, profitability, risk and valuation.

Profitability

This table compares Alkaline Water and HF Foods Group’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Alkaline Water -22.16% -263.88% -76.52%
HF Foods Group 2.25% 18.91% 7.62%

Analyst Recommendations

This is a summary of recent ratings for Alkaline Water and HF Foods Group, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Alkaline Water 0 0 1 0 3.00
HF Foods Group 0 0 0 0 N/A

Alkaline Water currently has a consensus price target of $3.00, indicating a potential upside of 63.04%. Given Alkaline Water’s higher probable upside, equities research analysts plainly believe Alkaline Water is more favorable than HF Foods Group.

Risk and Volatility

Alkaline Water has a beta of 0.12, meaning that its stock price is 88% less volatile than the S&P 500. Comparatively, HF Foods Group has a beta of 2.2, meaning that its stock price is 120% more volatile than the S&P 500.

Institutional and Insider Ownership

4.4% of HF Foods Group shares are held by institutional investors. 5.9% of Alkaline Water shares are held by company insiders. Comparatively, 30.3% of HF Foods Group shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Earnings and Valuation

This table compares Alkaline Water and HF Foods Group’s gross revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Alkaline Water $19.81 million 3.84 -$6.68 million N/A N/A
HF Foods Group $291.01 million 1.42 $6.35 million N/A N/A

HF Foods Group has higher revenue and earnings than Alkaline Water.

Summary

HF Foods Group beats Alkaline Water on 8 of the 11 factors compared between the two stocks.

About Alkaline Water

The Alkaline Water Company Inc. produces, distributes, and markets bottled alkaline water in the United States. The company offers bottled alkaline water in various volumes under the Alkaline88 trade name. It sells its products through brokers and distributors to retailers, such as convenience stores, natural food products stores, large ethnic markets, and national retailers. The company was incorporated in 2011 and is headquartered in Scottsdale, Arizona.

About HF Foods Group

HF Foods Group Inc. markets and distributes fresh produces, frozen and dry food products, and non-food products primarily to Asian/Chinese restaurants and other food service customers in the Southeast region of the United States. It also offers design and printing, and trucking services, as well as Chinese herb supplements. In addition, the company operates as a real estate holding company. HF Foods Group Inc. is headquartered in Greensboro, North Carolina.

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