Critical Review: PSQ (PSQH) and Its Peers

PSQ (NYSE:PSQHGet Free Report) is one of 32 publicly-traded companies in the “Advertising” industry, but how does it contrast to its peers? We will compare PSQ to related companies based on the strength of its analyst recommendations, institutional ownership, dividends, valuation, earnings, profitability and risk.

Valuation and Earnings

This table compares PSQ and its peers top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Net Income Price/Earnings Ratio
PSQ $8.77 million -$53.33 million -0.14
PSQ Competitors $1.14 billion $226.72 million -1.62

PSQ’s peers have higher revenue and earnings than PSQ. PSQ is trading at a higher price-to-earnings ratio than its peers, indicating that it is currently more expensive than other companies in its industry.

Insider and Institutional Ownership

17.3% of PSQ shares are owned by institutional investors. Comparatively, 30.5% of shares of all “Advertising” companies are owned by institutional investors. 32.1% of PSQ shares are owned by company insiders. Comparatively, 18.4% of shares of all “Advertising” companies are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Profitability

This table compares PSQ and its peers’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
PSQ -674.94% -762.28% -62.43%
PSQ Competitors -66.42% -107.16% -16.79%

Analyst Ratings

This is a summary of recent ratings and recommmendations for PSQ and its peers, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
PSQ 0 0 2 0 3.00
PSQ Competitors 269 567 670 23 2.29

PSQ currently has a consensus target price of $7.50, indicating a potential upside of 121.89%. As a group, “Advertising” companies have a potential upside of 108.11%. Given PSQ’s stronger consensus rating and higher probable upside, analysts clearly believe PSQ is more favorable than its peers.

Volatility and Risk

PSQ has a beta of 0.37, meaning that its stock price is 63% less volatile than the S&P 500. Comparatively, PSQ’s peers have a beta of 1.08, meaning that their average stock price is 8% more volatile than the S&P 500.

Summary

PSQ peers beat PSQ on 8 of the 13 factors compared.

PSQ Company Profile

(Get Free Report)

PSQ Holdings, Inc., together with its subsidiaries, operates an online marketplace through advertising and eCommerce in the United States. It operates through two segments, Marketplace and Brands segments. The PSQ platform is accessible through its mobile application and website. The company also sells diapers and wipes to mothers online under the EveryLife brand name. PSQ Holdings, Inc. is headquartered in West Palm Beach, Florida.

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