Critical Analysis: Paramount Skydance (NASDAQ:PSKY) and Celtic (OTCMKTS:CLTFF)

Paramount Skydance (NASDAQ:PSKY) and Celtic (OTCMKTS:CLTFF) are both communication services companies, but which is the better stock? We will contrast the two companies based on the strength of their profitability, institutional ownership, dividends, risk, earnings, analyst recommendations and valuation.

Profitability

This table compares Paramount Skydance and Celtic’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Paramount Skydance	-0.05%	4.51%	1.68%
Celtic	N/A	N/A	N/A

Earnings and Valuation

This table compares Paramount Skydance and Celtic”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Paramount Skydance	$28.76 billion	0.60	-$6.19 billion	($0.03)	-534.00
Celtic	N/A	N/A	N/A	$0.09	28.78

Celtic has lower revenue, but higher earnings than Paramount Skydance. Paramount Skydance is trading at a lower price-to-earnings ratio than Celtic, indicating that it is currently the more affordable of the two stocks.

Institutional and Insider Ownership

73.0% of Paramount Skydance shares are owned by institutional investors. Comparatively, 9.3% of Celtic shares are owned by institutional investors. 0.4% of Paramount Skydance shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Analyst Ratings

This is a breakdown of current ratings for Paramount Skydance and Celtic, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Paramount Skydance	7	5	1	0	1.54
Celtic	0	0	0	0	0.00

Paramount Skydance currently has a consensus price target of $13.91, indicating a potential downside of 13.18%. Given Paramount Skydance’s stronger consensus rating and higher probable upside, analysts clearly believe Paramount Skydance is more favorable than Celtic.

Summary

Paramount Skydance beats Celtic on 8 of the 11 factors compared between the two stocks.

About Paramount Skydance

Paramount Global is a media and entertainment company which creates premium content and experiences for audiences. The company’s portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount , Pluto TV and Simon & Schuster, among others. Paramount Global, formerly known as ViacomCBS Inc., is based in NEW YORK.

About Celtic

Celtic plc, through its subsidiary, Celtic F.C. Limited, operates a professional football club in the United Kingdom. The company operates through three segments: Football and Stadium Operations, Merchandising, and Multimedia and Other Commercial Activities. It is involved in the operation of a professional football club covering various activities, including football operations and investment; operation of the Celtic FC Youth Academy; match ticketing; merchandising; partner programs; marketing and brand protection; multimedia; stadium operations; facilities and property; catering and hospitality; public and supporter relations; and human resources. The company also engages in the retail, wholesale, and e-commerce activities; and sale of television rights and sponsorships. Celtic plc was founded in 1887 and is based in Glasgow, the United Kingdom.