eBay (NASDAQ:EBAY) Price Target Raised to $100.00

eBay (NASDAQ:EBAYFree Report) had its target price increased by JPMorgan Chase & Co. from $87.00 to $100.00 in a report published on Thursday morning,Benzinga reports. JPMorgan Chase & Co. currently has a neutral rating on the e-commerce company’s stock.

Other equities analysts have also issued research reports about the company. President Capital raised their price target on eBay from $94.00 to $102.00 and gave the company a “buy” rating in a research note on Tuesday, March 31st. Citizens Jmp restated a “market outperform” rating and set a $115.00 price target on shares of eBay in a research note on Wednesday, January 28th. Truist Financial set a $94.00 price target on eBay and gave the company a “hold” rating in a research note on Thursday, February 19th. The Goldman Sachs Group raised their price target on eBay from $88.00 to $100.00 and gave the company a “neutral” rating in a research note on Thursday. Finally, Deutsche Bank Aktiengesellschaft restated a “buy” rating and set a $132.00 price target on shares of eBay in a research note on Monday, April 27th. Fourteen analysts have rated the stock with a Buy rating, eighteen have issued a Hold rating and one has assigned a Sell rating to the stock. Based on data from MarketBeat, eBay presently has an average rating of “Hold” and an average price target of $105.32.

View Our Latest Stock Report on eBay

eBay Stock Performance

Shares of eBay stock opened at $104.07 on Thursday. The firm has a market cap of $46.62 billion, a P/E ratio of 23.60, a P/E/G ratio of 2.16 and a beta of 1.39. The company has a current ratio of 1.22, a quick ratio of 1.10 and a debt-to-equity ratio of 1.36. eBay has a 12 month low of $67.48 and a 12 month high of $107.34. The stock’s fifty day moving average price is $94.21 and its 200-day moving average price is $89.74.

eBay (NASDAQ:EBAYGet Free Report) last announced its quarterly earnings results on Wednesday, April 29th. The e-commerce company reported $1.66 EPS for the quarter, beating the consensus estimate of $1.58 by $0.08. The firm had revenue of $3.09 billion for the quarter, compared to analyst estimates of $3.04 billion. eBay had a return on equity of 46.11% and a net margin of 17.58%.The business’s revenue for the quarter was up 19.5% on a year-over-year basis. During the same quarter last year, the firm posted $1.38 earnings per share. eBay has set its Q2 2026 guidance at 1.090-1.140 EPS. On average, equities research analysts expect that eBay will post 4.89 earnings per share for the current fiscal year.

eBay Dividend Announcement

The business also recently disclosed a quarterly dividend, which will be paid on Friday, June 12th. Investors of record on Friday, May 29th will be given a dividend of $0.31 per share. The ex-dividend date of this dividend is Friday, May 29th. This represents a $1.24 dividend on an annualized basis and a yield of 1.2%. eBay’s dividend payout ratio (DPR) is presently 28.12%.

Insider Buying and Selling

In other eBay news, SVP Cornelius Boone sold 16,685 shares of the firm’s stock in a transaction dated Wednesday, March 18th. The stock was sold at an average price of $92.44, for a total value of $1,542,361.40. Following the completion of the sale, the senior vice president owned 94,479 shares of the company’s stock, valued at approximately $8,733,638.76. This trade represents a 15.01% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, SVP Jordan Douglas Bradle Sweetnam sold 12,113 shares of the firm’s stock in a transaction dated Wednesday, April 15th. The stock was sold at an average price of $100.36, for a total value of $1,215,660.68. Following the completion of the sale, the senior vice president directly owned 30,835 shares of the company’s stock, valued at approximately $3,094,600.60. This represents a 28.20% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold 86,952 shares of company stock worth $8,251,267 in the last three months. 0.64% of the stock is owned by company insiders.

Institutional Investors Weigh In On eBay

Institutional investors have recently added to or reduced their stakes in the business. Cedar Mountain Advisors LLC boosted its holdings in eBay by 128.9% in the first quarter. Cedar Mountain Advisors LLC now owns 277 shares of the e-commerce company’s stock worth $25,000 after acquiring an additional 156 shares in the last quarter. High Point Wealth Management LLC acquired a new stake in eBay in the fourth quarter worth about $26,000. Abound Financial LLC acquired a new stake in eBay in the fourth quarter worth about $26,000. Financial Consulate Inc. acquired a new stake in eBay in the third quarter worth about $27,000. Finally, Jessup Wealth Management Inc acquired a new stake in eBay in the fourth quarter worth about $27,000. Institutional investors and hedge funds own 87.48% of the company’s stock.

eBay News Summary

Here are the key news stories impacting eBay this week:

  • Positive Sentiment: Multiple firms raised price targets sharply (Citizens Jmp to $120, BMO to $130, Robert W. Baird to $117 and Needham reiterated Buy at $122), signaling renewed analyst confidence after Q1 strength. Citizens Jmp raises target to $120 (Benzinga)
  • Positive Sentiment: BMO’s lift to a $130 target is the largest upside call and suggests some analysts see substantial continued GMV/ad monetization upside. BMO raises PT to $130 (MarketScreener)
  • Positive Sentiment: Robert W. Baird raised its target to $117, another vote of confidence that boosts upside expectations. Baird raises PT to $117 (MarketScreener)
  • Positive Sentiment: Needham reaffirmed a Buy and kept a $122 target, reinforcing bullish views among some growth‑oriented analysts. Needham reaffirms Buy at $122 (Benzinga)
  • Neutral Sentiment: Q1 results beat expectations — $1.66 EPS and $3.09B revenue (+19.5% y/y) with strong GMV and ad performance — supporting the analyst upgrades but the reaction was mixed because guidance left some uncertainty. eBay reports Q1 2026 results (Yahoo Finance)
  • Neutral Sentiment: eBay guided Q2 GMV to $21.3B–$21.7B (up y/y but below Q1’s level) and flagged steady revenue; guidance helped revenue estimates but left some investors cautious about H2 momentum. Reuters: eBay forecasts Q2 revenue above estimates
  • Neutral Sentiment: eBay declared a $0.31 quarterly dividend (record May 29, payable June 12), a small income signal but not a material value driver.
  • Negative Sentiment: Some brokers remain cautious or set targets below the current price (TD Cowen to $88; Jefferies to $65), which can cap upside and add downside risk if sentiment shifts. TD Cowen lowers PT to $88 (MarketScreener)
  • Negative Sentiment: Market commentary flagged second‑half growth concerns despite the Q1 beat; that caution explains earlier intraday selling and could drive volatility if future GMV guidance softens. Blockonomi: stock slides despite Q1 beat

eBay Company Profile

(Get Free Report)

eBay Inc is a global e-commerce company that operates an online marketplace connecting individual consumers and businesses for the sale and purchase of new, used and collectible goods. Founded in 1995 by Pierre Omidyar and headquartered in San Jose, California, eBay grew from its early auction-style site into a diversified platform offering both auction-format listings and fixed-price “Buy It Now” transactions. The company completed an initial public offering in the late 1990s and has since evolved its platform and services to support a broad range of product categories and buyer preferences.

The company’s core business centers on its marketplace platform, which provides listing, search and transaction capabilities for millions of items across consumer goods, electronics, fashion, collectibles and more.

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