Kelly Services (NASDAQ:KELYA – Get Free Report) and Nixxy (NASDAQ:NIXX – Get Free Report) are both small-cap business services companies, but which is the better investment? We will contrast the two businesses based on the strength of their dividends, earnings, institutional ownership, analyst recommendations, risk, valuation and profitability.
Earnings and Valuation
This table compares Kelly Services and Nixxy”s revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Kelly Services | $4.33 billion | 0.10 | -$600,000.00 | ($0.60) | -20.82 |
| Nixxy | $610,000.00 | 56.72 | -$22.59 million | N/A | N/A |
Insider & Institutional Ownership
76.3% of Kelly Services shares are owned by institutional investors. Comparatively, 13.1% of Nixxy shares are owned by institutional investors. 48.1% of Kelly Services shares are owned by insiders. Comparatively, 7.2% of Nixxy shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.
Analyst Ratings
This is a summary of recent ratings and recommmendations for Kelly Services and Nixxy, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Kelly Services | 0 | 0 | 1 | 0 | 3.00 |
| Nixxy | 0 | 0 | 0 | 0 | 0.00 |
Kelly Services currently has a consensus price target of $25.00, indicating a potential upside of 100.16%. Given Kelly Services’ stronger consensus rating and higher possible upside, equities research analysts clearly believe Kelly Services is more favorable than Nixxy.
Profitability
This table compares Kelly Services and Nixxy’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Kelly Services | -0.46% | 6.13% | 2.93% |
| Nixxy | -1,476.75% | -426.76% | -188.86% |
Risk & Volatility
Kelly Services has a beta of 0.95, meaning that its stock price is 5% less volatile than the S&P 500. Comparatively, Nixxy has a beta of 1.18, meaning that its stock price is 18% more volatile than the S&P 500.
Summary
Kelly Services beats Nixxy on 10 of the 12 factors compared between the two stocks.
About Kelly Services
Kelly Services, Inc., together with its subsidiaries, provides workforce solutions to various industries. The company operates through five segments: Professional & Industrial; Science, Engineering & Technology; Education; Outsourcing & Consulting; and International. The Professional & Industrial segment delivers staffing, outcome-based, and permanent placement services providing administrative, accounting, and finance; light industrial; contact center staffing; and other workforce solutions. The Science, Engineering & Technology segment offers staffing, outcome-based, and permanent placement services in the areas of science and clinical research, engineering, technology, and telecommunications specialties. The Education segment provides staffing, permanent placement, and executive search services to pre-K-12 school districts and education organizations. The Outsourcing & Consulting segment offers managed service provider, recruitment process outsourcing, payroll process outsourcing, and executive coaching programs to customers on a global basis that includes its RocketPower brand. The International segment provides staffing, recruitment process outsourcing, and permanent placement services. The company serves customers in the United States, Canada, Mexico, Puerto Rico, France, Switzerland, Portugal, Russia, Italy, rest of Europe, and the Asia-Pacific region. Kelly Services, Inc. was founded in 1946 and is headquartered in Troy, Michigan.
About Nixxy
Nixxy Inc. operates an on-demand recruiting platform which aims to deliver the right talent to both small and large businesses. It provides employers access to independent recruiters and utilizes an innovative web platform, with integrated AI-driven candidate to job matching and video screening software to source qualified talent. Nixxy Inc., formerly known as Recruiter.com Group Inc., is based in Bristol, CT.
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