Seed Wealth Management Inc. cut its holdings in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 65.2% in the third quarter, Holdings Channel reports. The institutional investor owned 2,580 shares of the e-commerce giant’s stock after selling 4,840 shares during the quarter. Seed Wealth Management Inc.’s holdings in Amazon.com were worth $566,000 as of its most recent filing with the Securities & Exchange Commission.
Several other hedge funds and other institutional investors have also modified their holdings of AMZN. Granite Bay Wealth Management LLC increased its position in Amazon.com by 3.9% during the third quarter. Granite Bay Wealth Management LLC now owns 42,961 shares of the e-commerce giant’s stock worth $9,433,000 after acquiring an additional 1,606 shares during the period. Johnson & White Wealth Management LLC grew its position in Amazon.com by 10.1% in the 3rd quarter. Johnson & White Wealth Management LLC now owns 10,041 shares of the e-commerce giant’s stock worth $2,205,000 after purchasing an additional 924 shares during the last quarter. Financial Council LLC grew its position in Amazon.com by 3.5% in the 3rd quarter. Financial Council LLC now owns 7,118 shares of the e-commerce giant’s stock worth $1,563,000 after purchasing an additional 243 shares during the last quarter. Whitener Capital Management Inc. increased its holdings in shares of Amazon.com by 1.5% during the 3rd quarter. Whitener Capital Management Inc. now owns 78,816 shares of the e-commerce giant’s stock worth $17,306,000 after purchasing an additional 1,137 shares during the period. Finally, Capital Wealth Management LLC acquired a new position in shares of Amazon.com during the third quarter valued at about $240,000. Institutional investors and hedge funds own 72.20% of the company’s stock.
More Amazon.com News
Here are the key news stories impacting Amazon.com this week:
- Positive Sentiment: Top analysts are more constructive on Amazon’s 2026 outlook, highlighting improving AWS growth and an upgraded earnings trajectory that could lift sentiment into the new year. Read More.
- Positive Sentiment: MarketBeat’s pre-earnings note argues the stock is coiling for a breakout: analysts (including Evercore) remain bullish, AWS momentum is a key upside catalyst, and earnings in late Jan/early Feb are the likely trigger. Read More.
- Positive Sentiment: Several investor pieces (The Motley Fool lists) continue to include Amazon among top AI plays, reinforcing the narrative that AMZN has a defendable AI/infra + distribution moat that supports longer-term multiple expansion. Read More.
- Positive Sentiment: Media/commentator endorsements (e.g., Jim Cramer coverage) keep retail/technical buyers engaged, helping prevent deeper selloffs while the market waits for earnings confirmation. Read More.
- Neutral Sentiment: Price-target chatter and retail-focused forecasts (including a $300 target timeline) keep attention on upside scenarios but are speculative and unlikely to move the stock absent fundamental beats. Read More.
- Neutral Sentiment: Long-term investor pieces reiterate Amazon’s multi-industry advantages and suggest buy-and-hold conviction — supportive for patient investors but not an immediate catalyst. Read More.
- Neutral Sentiment: Operational note: Amazon will let employees stuck in India due to visa delays work remotely until March — a personnel/HR item with limited direct impact on results. Read More.
- Negative Sentiment: Reminder of 2025 underperformance: AMZN trailed the S&P 500 last year (TipRanks notes ~5% gain vs. ~18% for SPY), which keeps some investors skeptical and could amplify selling if near-term results disappoint. Read More.
- Negative Sentiment: Technical risk: the stock has been range-bound for months and failed a November breakout; if earnings or AWS guidance disappoint, the same consolidation could turn into a meaningful pullback. Read More.
Amazon.com Stock Performance
Amazon.com (NASDAQ:AMZN – Get Free Report) last issued its quarterly earnings data on Thursday, October 30th. The e-commerce giant reported $1.95 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $1.57 by $0.38. Amazon.com had a return on equity of 23.62% and a net margin of 11.06%.The company had revenue of $180.17 billion during the quarter, compared to analysts’ expectations of $177.53 billion. During the same period last year, the business earned $1.43 earnings per share. The business’s revenue was up 13.4% on a year-over-year basis. As a group, analysts predict that Amazon.com, Inc. will post 6.31 EPS for the current fiscal year.
Insider Activity
In other Amazon.com news, CEO Douglas J. Herrington sold 22,000 shares of the business’s stock in a transaction dated Friday, October 31st. The shares were sold at an average price of $250.03, for a total value of $5,500,660.00. Following the transaction, the chief executive officer directly owned 493,507 shares in the company, valued at $123,391,555.21. The trade was a 4.27% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink. Also, CEO Matthew S. Garman sold 17,768 shares of Amazon.com stock in a transaction that occurred on Friday, November 21st. The shares were sold at an average price of $216.90, for a total transaction of $3,853,879.20. Following the completion of the transaction, the chief executive officer owned 6,273 shares of the company’s stock, valued at $1,360,613.70. This trade represents a 73.91% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders sold a total of 79,734 shares of company stock worth $18,534,017 over the last ninety days. Corporate insiders own 9.70% of the company’s stock.
Wall Street Analysts Forecast Growth
A number of equities research analysts recently weighed in on AMZN shares. Daiwa Capital Markets lifted their target price on Amazon.com from $254.00 to $300.00 and gave the stock a “buy” rating in a research report on Tuesday, November 11th. Susquehanna set a $300.00 price objective on Amazon.com and gave the stock a “positive” rating in a research report on Friday, October 31st. Maxim Group lifted their price objective on Amazon.com from $272.00 to $280.00 and gave the stock a “buy” rating in a report on Friday, October 31st. KeyCorp restated an “overweight” rating on shares of Amazon.com in a research report on Friday, December 5th. Finally, Rothschild Redb cut Amazon.com from a “strong-buy” rating to a “hold” rating in a research report on Tuesday, November 18th. Two investment analysts have rated the stock with a Strong Buy rating, fifty-six have given a Buy rating and three have issued a Hold rating to the stock. According to MarketBeat.com, Amazon.com has a consensus rating of “Moderate Buy” and an average price target of $295.50.
Read Our Latest Analysis on Amazon.com
Amazon.com Profile
Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.
Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.
Further Reading
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