Caesars Entertainment (NASDAQ:CZR – Get Free Report) and Lucky Strike Entertainment (NYSE:LUCK – Get Free Report) are both consumer discretionary companies, but which is the better investment? We will contrast the two companies based on the strength of their analyst recommendations, earnings, institutional ownership, profitability, valuation, dividends and risk.
Institutional and Insider Ownership
91.8% of Caesars Entertainment shares are owned by institutional investors. Comparatively, 68.1% of Lucky Strike Entertainment shares are owned by institutional investors. 1.0% of Caesars Entertainment shares are owned by insiders. Comparatively, 84.2% of Lucky Strike Entertainment shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.
Valuation and Earnings
This table compares Caesars Entertainment and Lucky Strike Entertainment”s revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Caesars Entertainment | $11.25 billion | 0.42 | -$278.00 million | ($1.15) | -20.29 |
| Lucky Strike Entertainment | $1.20 billion | 1.02 | -$10.02 million | ($0.38) | -23.00 |
Lucky Strike Entertainment has lower revenue, but higher earnings than Caesars Entertainment. Lucky Strike Entertainment is trading at a lower price-to-earnings ratio than Caesars Entertainment, indicating that it is currently the more affordable of the two stocks.
Profitability
This table compares Caesars Entertainment and Lucky Strike Entertainment’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Caesars Entertainment | -2.12% | -5.76% | -0.75% |
| Lucky Strike Entertainment | -3.80% | N/A | -1.95% |
Risk and Volatility
Caesars Entertainment has a beta of 2.03, suggesting that its share price is 103% more volatile than the S&P 500. Comparatively, Lucky Strike Entertainment has a beta of 0.71, suggesting that its share price is 29% less volatile than the S&P 500.
Analyst Ratings
This is a summary of current ratings and target prices for Caesars Entertainment and Lucky Strike Entertainment, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Caesars Entertainment | 2 | 5 | 12 | 1 | 2.60 |
| Lucky Strike Entertainment | 1 | 4 | 4 | 0 | 2.33 |
Caesars Entertainment presently has a consensus price target of $34.61, suggesting a potential upside of 48.32%. Lucky Strike Entertainment has a consensus price target of $12.57, suggesting a potential upside of 43.84%. Given Caesars Entertainment’s stronger consensus rating and higher possible upside, analysts plainly believe Caesars Entertainment is more favorable than Lucky Strike Entertainment.
Summary
Caesars Entertainment beats Lucky Strike Entertainment on 10 of the 15 factors compared between the two stocks.
About Caesars Entertainment
Caesars Entertainment, Inc. operates as a gaming and hospitality company. The company owns, leases, or manages domestic properties in 18 states with slot machines, video lottery terminals and e-tables, and hotel rooms, as well as table games, including poker. It also operates and conducts retail and online sports wagering across 31 jurisdictions in North America and operates iGaming in five jurisdictions in North America; sports betting from our retail and online sportsbooks; and other games, such as keno. In addition, the company operates dining venues, bars, nightclubs, lounges, hotels, and entertainment venues; and provides staffing and management services. Caesars Entertainment, Inc. was founded in 1937 and is based in Reno, Nevada.
About Lucky Strike Entertainment
Lucky Strike Entertainment Corp. engages in operating bowling centers. It offers entertainment concepts with lounge seating, arcades, food and beverage offerings, and hosting and overseeing professional and non-professional bowling tournaments and related broadcasting. The company was founded by Thomas F. Shannon in 1997 and is headquartered in Mechanicsville, VA.
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