YETI Holdings, Inc. (NYSE:YETI) Given Consensus Rating of “Moderate Buy” by Brokerages

Shares of YETI Holdings, Inc. (NYSE:YETI) have earned a consensus recommendation of “Moderate Buy” from the sixteen analysts that are presently covering the firm, Marketbeat Ratings reports. Eight equities research analysts have rated the stock with a hold rating and eight have given a buy rating to the company. The average 1 year price objective among brokerages that have covered the stock in the last year is $46.8462.

Several research firms have weighed in on YETI. Weiss Ratings reaffirmed a “hold (c)” rating on shares of YETI in a research report on Wednesday, January 21st. Roth Mkm upgraded shares of YETI from a “neutral” rating to a “buy” rating and set a $60.00 price objective for the company in a report on Tuesday. KeyCorp raised shares of YETI from a “sector weight” rating to an “overweight” rating and set a $57.00 target price on the stock in a research note on Friday, January 16th. The Goldman Sachs Group reiterated a “neutral” rating and set a $45.00 target price on shares of YETI in a report on Tuesday, January 27th. Finally, Morgan Stanley set a $48.00 price target on shares of YETI in a research note on Friday, January 16th.

Insider Buying and Selling

In other YETI news, SVP Bryan C. Barksdale sold 9,756 shares of the company’s stock in a transaction dated Thursday, December 11th. The stock was sold at an average price of $45.32, for a total transaction of $442,141.92. Following the sale, the senior vice president owned 56,397 shares in the company, valued at $2,555,912.04. This represents a 14.75% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available through this link. 0.94% of the stock is owned by insiders.

Hedge Funds Weigh In On YETI

A number of institutional investors and hedge funds have recently made changes to their positions in the stock. Richardson Financial Services Inc. acquired a new stake in YETI in the fourth quarter valued at approximately $25,000. Blue Trust Inc. increased its position in shares of YETI by 2,079.3% in the 4th quarter. Blue Trust Inc. now owns 632 shares of the company’s stock valued at $28,000 after purchasing an additional 603 shares during the last quarter. SBI Securities Co. Ltd. raised its holdings in shares of YETI by 91.2% in the 4th quarter. SBI Securities Co. Ltd. now owns 648 shares of the company’s stock valued at $29,000 after purchasing an additional 309 shares in the last quarter. IFP Advisors Inc lifted its position in shares of YETI by 4,552.6% during the 2nd quarter. IFP Advisors Inc now owns 884 shares of the company’s stock worth $30,000 after purchasing an additional 865 shares during the last quarter. Finally, True Wealth Design LLC grew its stake in shares of YETI by 141.1% during the third quarter. True Wealth Design LLC now owns 885 shares of the company’s stock worth $29,000 after purchasing an additional 518 shares in the last quarter.

Key Stories Impacting YETI

Here are the key news stories impacting YETI this week:

• Positive Sentiment: International acceleration — Q4 international net sales jumped ~25%, helping overall net sales +7% and showing clear growth outside the U.S., which supports the company’s long-term runway. YETI Reports Fourth Quarter and Full Year 2025 Results; Provides Full Year 2026 Outlook
• Positive Sentiment: Capital return program — YETI repurchased ~8.2M shares in FY2025 (~$297.6M) and expects ~$100M more in FY2026, which reduces share count and supports adjusted EPS per share. YETI Holdings, Inc. Reports 7% Increase in Fourth Quarter Net Sales…
• Positive Sentiment: Experienced CFO named — Scott Bomar (ex-Home Depot) appointed CFO, with outgoing CFO remaining as advisor during a transition, reducing execution risk and signaling stronger finance leadership. YETI Announces CFO Transition
• Neutral Sentiment: FY2026 outlook mixed — Management raised adjusted EPS guidance ($2.77–$2.83) and expects 6–8% sales growth, but noted tariffs will continue to pressure margins (~200 bps). Investors will watch execution vs. these targets. YETI Reports Fourth Quarter and Full Year 2025 Results; Provides Full Year 2026 Outlook
• Neutral Sentiment: New products and branding activity — Recent product launches (Skala pack, Ridgeline colorways) and merchandising efforts support category diversification but are longer-term positives. YETI launches the Skala hiking pack…
• Negative Sentiment: Tariff-driven margin hit — Higher tariffs reduced adjusted gross margin and adjusted EPS (management said tariffs drove roughly a $0.35 negative impact for the year), pressuring profitability even with sales growth. Yeti Holdings falls as investors eye full-year guidance, tariff impact
• Negative Sentiment: Mixed/complex earnings read — GAAP EPS and adjusted metrics diverged (adjusted EPS ~$0.92 vs GAAP ~$0.74 in Q4) and some outlets flagged guidance/margin concerns; that complexity likely contributed to the selloff. YETI issued its quarterly earnings results
• Negative Sentiment: Cash vs. buybacks — Cash fell to ~$188M from ~$359M year‑ago after heavy repurchases; while buybacks boost EPS, lower liquidity and continued capex/buyback plans are a watch item. YETI Reports Fourth Quarter and Full Year 2025 Results; Provides Full Year 2026 Outlook

YETI Trading Down 5.2%

Shares of NYSE YETI opened at $46.86 on Friday. The company has a current ratio of 2.16, a quick ratio of 1.16 and a debt-to-equity ratio of 0.10. The stock has a market capitalization of $3.65 billion, a PE ratio of 24.41, a PEG ratio of 2.71 and a beta of 1.77. YETI has a twelve month low of $26.61 and a twelve month high of $51.29. The stock has a fifty day simple moving average of $46.76 and a 200-day simple moving average of $39.80.

YETI Company Profile

YETI Holdings, Inc is an American outdoor and lifestyle products company known for its premium, performance-driven coolers, drinkware and accessories. The company’s portfolio includes hard coolers under its flagship Tundra series, soft coolers in the Hopper line, and vacuum-insulated drinkware sold under the Rambler brand. YETI’s products are engineered for durability, temperature retention and rugged outdoor use, targeting consumers ranging from avid anglers and hunters to outdoor enthusiasts and everyday users seeking high-quality insulated containers.

Founded in 2006 by brothers Roy and Ryan Seiders in Austin, Texas, YETI began with a focus on building a better cooler that could withstand extreme conditions and maintain ice retention longer than traditional alternatives.