Salesforce (NYSE:CRM – Get Free Report) had its price objective reduced by investment analysts at TD Cowen from $325.00 to $250.00 in a report issued on Thursday,Benzinga reports. The brokerage presently has a “buy” rating on the CRM provider’s stock. TD Cowen’s target price suggests a potential upside of 28.55% from the stock’s current price.
Several other research analysts also recently commented on the company. Weiss Ratings reaffirmed a “hold (c)” rating on shares of Salesforce in a report on Monday, December 29th. Wells Fargo & Company cut their price objective on Salesforce from $235.00 to $210.00 and set an “equal weight” rating on the stock in a research note on Thursday. BTIG Research decreased their target price on shares of Salesforce from $260.00 to $255.00 and set a “buy” rating for the company in a research report on Thursday. Morgan Stanley lowered their price target on shares of Salesforce from $398.00 to $287.00 and set an “overweight” rating for the company in a report on Monday. Finally, Guggenheim reaffirmed a “neutral” rating on shares of Salesforce in a research note on Thursday, December 4th. One equities research analyst has rated the stock with a Strong Buy rating, twenty-seven have assigned a Buy rating, eleven have assigned a Hold rating and one has issued a Sell rating to the company’s stock. Based on data from MarketBeat.com, Salesforce currently has an average rating of “Moderate Buy” and a consensus target price of $283.06.
Check Out Our Latest Analysis on Salesforce
Salesforce Price Performance
Salesforce (NYSE:CRM – Get Free Report) last announced its quarterly earnings results on Wednesday, February 25th. The CRM provider reported $3.81 earnings per share (EPS) for the quarter, topping the consensus estimate of $3.05 by $0.76. The company had revenue of $11.20 billion during the quarter, compared to the consensus estimate of $11.18 billion. Salesforce had a net margin of 17.96% and a return on equity of 15.28%. The company’s revenue for the quarter was up 12.1% compared to the same quarter last year. During the same period in the prior year, the business earned $2.78 earnings per share. Salesforce has set its FY 2027 guidance at 13.110-13.190 EPS and its Q1 2027 guidance at 3.110-3.130 EPS. On average, sell-side analysts expect that Salesforce will post 7.46 earnings per share for the current fiscal year.
Insider Activity
In other news, insider Parker Harris sold 134,662 shares of the firm’s stock in a transaction on Tuesday, December 2nd. The stock was sold at an average price of $234.70, for a total transaction of $31,605,171.40. Following the completion of the sale, the insider directly owned 139,767 shares of the company’s stock, valued at $32,803,314.90. This trade represents a 49.07% decrease in their position. The sale was disclosed in a document filed with the SEC, which is available through the SEC website. Also, Director David Blair Kirk bought 1,936 shares of the stock in a transaction dated Wednesday, December 17th. The shares were acquired at an average price of $258.64 per share, for a total transaction of $500,727.04. Following the completion of the purchase, the director directly owned 10,677 shares in the company, valued at approximately $2,761,499.28. This trade represents a 22.15% increase in their ownership of the stock. Additional details regarding this purchase are available in the official SEC disclosure. Insiders own 3.00% of the company’s stock.
Institutional Trading of Salesforce
Several hedge funds have recently added to or reduced their stakes in the stock. Commonwealth Retirement Investments LLC bought a new stake in shares of Salesforce in the fourth quarter valued at $25,000. Marquette Asset Management LLC purchased a new stake in Salesforce in the 3rd quarter worth about $26,000. Board of the Pension Protection Fund bought a new stake in Salesforce in the 4th quarter valued at about $26,000. Key Capital Management INC bought a new position in Salesforce during the fourth quarter worth about $26,000. Finally, Gilpin Wealth Management LLC purchased a new position in shares of Salesforce in the fourth quarter worth about $26,000. Institutional investors own 80.43% of the company’s stock.
Key Headlines Impacting Salesforce
Here are the key news stories impacting Salesforce this week:
- Positive Sentiment: Q4 beat on profitability and AI traction — Non‑GAAP EPS came in at $3.81 (well above consensus) and management highlighted Agentforce/AI monetization as a growth driver, supporting the view that AI is adding commercial value. Revenue In Line With Expectations
- Positive Sentiment: Big capital‑return program — Salesforce raised its dividend and authorized a $50B buyback, signaling management confidence and improving EPS leverage if executed. That buyback is a clear near‑term support for the share price. AI Bet & Buyback
- Neutral Sentiment: Long‑term targets updated — Management lifted multiyear ambitions (targeting roughly $63B revenue by FY2030) and kept FY27 EPS guidance in a tight range; this supports the long‑term bull case but leaves near‑term pacing ambiguous. FY30 Target & Guidance
- Negative Sentiment: Near‑term guidance and metrics disappointed some — cRPO and other cloud momentum measures were only in‑line, and commentary implied a mid‑year slowdown before AI‑driven reacceleration, which hurt investor confidence. Jefferies on Near‑Term Slowdown
- Negative Sentiment: Analyst cuts and mixed ratings — Several banks trimmed price targets (examples: Sanford Bernstein, TD Cowen, RBC, BMO, Barclays, DA Davidson) or issued neutral/underperform stances, increasing short‑term selling pressure as models were reset. Analyst Revisions
- Negative Sentiment: Investor skepticism over AI impact persists — Coverage highlights that some investors still worry AI could compress SaaS economics despite management’s assurances, creating continued volatility in CRM shares. 3 Reasons Earnings Failed to Impress
Salesforce Company Profile
Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.
Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.
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