Amazon.com, Inc. $AMZN Shares Bought by K.J. Harrison & Partners Inc

K.J. Harrison & Partners Inc lifted its position in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 17.3% during the 3rd quarter, according to the company in its most recent filing with the Securities and Exchange Commission. The institutional investor owned 120,831 shares of the e-commerce giant’s stock after acquiring an additional 17,835 shares during the period. Amazon.com comprises approximately 3.9% of K.J. Harrison & Partners Inc’s holdings, making the stock its 3rd largest holding. K.J. Harrison & Partners Inc’s holdings in Amazon.com were worth $26,874,000 at the end of the most recent quarter.

A number of other hedge funds have also recently added to or reduced their stakes in the business. Fairway Wealth LLC boosted its holdings in shares of Amazon.com by 113.2% in the 3rd quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant’s stock valued at $25,000 after buying an additional 60 shares during the period. Sellwood Investment Partners LLC bought a new position in shares of Amazon.com during the third quarter valued at approximately $27,000. Bridge Generations Wealth Management LLC raised its position in shares of Amazon.com by 2,330.0% during the 3rd quarter. Bridge Generations Wealth Management LLC now owns 243 shares of the e-commerce giant’s stock worth $53,000 after purchasing an additional 233 shares during the period. Cooksen Wealth LLC raised its position in shares of Amazon.com by 23.5% during the 2nd quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant’s stock worth $54,000 after purchasing an additional 47 shares during the period. Finally, PayPay Securities Corp lifted its holdings in shares of Amazon.com by 62.3% in the 3rd quarter. PayPay Securities Corp now owns 250 shares of the e-commerce giant’s stock worth $55,000 after purchasing an additional 96 shares during the last quarter. Institutional investors and hedge funds own 72.20% of the company’s stock.

Insider Activity at Amazon.com

In other news, CEO Andrew R. Jassy sold 19,872 shares of the company’s stock in a transaction on Monday, February 23rd. The stock was sold at an average price of $205.18, for a total transaction of $4,077,336.96. Following the completion of the sale, the chief executive officer directly owned 2,238,118 shares of the company’s stock, valued at $459,217,051.24. This represents a 0.88% decrease in their ownership of the stock. The sale was disclosed in a document filed with the SEC, which is available at the SEC website. Also, CEO Matthew S. Garman sold 17,751 shares of Amazon.com stock in a transaction dated Monday, February 23rd. The stock was sold at an average price of $205.22, for a total value of $3,642,860.22. Following the completion of the transaction, the chief executive officer directly owned 9,405 shares in the company, valued at $1,930,094.10. This represents a 65.37% decrease in their position. The SEC filing for this sale provides additional information. Insiders sold 71,686 shares of company stock valued at $14,688,739 over the last ninety days. Company insiders own 10.80% of the company’s stock.

Key Stories Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Amazon expanded its Health AI assistant onto Amazon.com and the Amazon mobile app, broadening consumer-facing use cases that can drive engagement, health‑service revenue and stickier platform usage. Amazon launches healthcare AI assistant on its website, app
• Positive Sentiment: OpenAI will begin using AWS Tranium chips, signaling incremental and durable compute demand for AWS as large AI model customers diversify infrastructure — a structural positive for AWS revenue and margins. OpenAI Gave Amazing News to Amazon Shareholders
• Positive Sentiment: Investor demand for Amazon’s planned jumbo bond sale has been enormous (reports of ~$126B in orders), making it easier and cheaper for Amazon to fund its AI/data‑center capex program. Strong bond takeup is a near‑term vote of confidence from fixed‑income investors. Demand for Amazon’s Bond Sale Is Off the Charts
• Positive Sentiment: Legal win: a federal judge granted a preliminary injunction blocking Perplexity’s shopping agent from purchasing on Amazon — protects conversion/revenue and reduces third‑party bot risk to consumer checkout. Amazon wins court order to block Perplexity’s AI shopping agent
• Neutral Sentiment: Zoox (Amazon’s robotaxi unit) is expanding tests to Phoenix and Dallas and launching an Arizona command hub — a long‑horizon growth story for logistics/transport but not an immediate revenue driver for AMZN. Amazon’s Zoox to launch command hub in Arizona, expand testing to Dallas and Phoenix
• Neutral Sentiment: AWS is shifting defense workloads off Anthropic tech while retaining Claude for other customers — shows AWS is managing model partnerships and customer migrations pragmatically (operationally important but not a clear earnings swing). Amazon transitions defense workloads, keeps Claude for others
• Negative Sentiment: Amazon disclosed recent site outages linked in part to AI‑assisted code changes and has convened a “deep dive” engineering meeting — operational risks and the prospect of more outages can hit sales and investor confidence. Amazon plans ‘deep dive’ internal meeting to address AI-related outages
• Negative Sentiment: Geopolitical risk: drone attacks damaged AWS data centers in the Middle East — physical infrastructure and regional availability risk could pressure enterprise customers and raise mitigation costs. Iran’s attacks on Amazon data centers in UAE, Bahrain signal a new kind of war
• Negative Sentiment: Debt & capex tradeoff: the planned $37–$42B bond issuance (and ongoing ~$200B AI capex program) funds growth but increases leverage and raises scrutiny about near‑term free cash flow and potential balance‑sheet pressure. That dynamic is a key watch item for valuation and margin assumptions. Amazon targeting $37 billion to $42 billion in bond sale

Amazon.com Stock Up 0.4%

AMZN stock opened at $214.33 on Wednesday. The firm has a market cap of $2.30 trillion, a PE ratio of 29.89, a P/E/G ratio of 1.60 and a beta of 1.40. Amazon.com, Inc. has a 12 month low of $161.38 and a 12 month high of $258.60. The company has a debt-to-equity ratio of 0.16, a current ratio of 1.05 and a quick ratio of 0.88. The firm has a 50 day simple moving average of $224.09 and a 200 day simple moving average of $227.06.

Amazon.com (NASDAQ:AMZN) last posted its quarterly earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 earnings per share (EPS) for the quarter, missing the consensus estimate of $1.97 by ($0.02). Amazon.com had a net margin of 10.83% and a return on equity of 21.87%. The company had revenue of $213.39 billion during the quarter, compared to the consensus estimate of $211.02 billion. During the same period in the prior year, the company posted $1.86 EPS. Amazon.com’s quarterly revenue was up 13.6% on a year-over-year basis. Equities research analysts forecast that Amazon.com, Inc. will post 6.31 earnings per share for the current fiscal year.

Analysts Set New Price Targets

Several equities research analysts have weighed in on AMZN shares. Oppenheimer set a $260.00 target price on Amazon.com and gave the stock an “outperform” rating in a research report on Friday, February 6th. Wedbush dropped their price target on shares of Amazon.com from $340.00 to $300.00 and set an “outperform” rating on the stock in a research note on Friday, February 6th. Wolfe Research boosted their price objective on Amazon.com from $250.00 to $255.00 and gave the stock an “outperform” rating in a research report on Tuesday. Stifel Nicolaus set a $300.00 target price on Amazon.com and gave the company a “buy” rating in a research note on Tuesday, January 27th. Finally, JPMorgan Chase & Co. reissued a “buy” rating on shares of Amazon.com in a report on Friday, February 6th. One analyst has rated the stock with a Strong Buy rating, fifty-three have issued a Buy rating and four have given a Hold rating to the stock. According to MarketBeat, the company has an average rating of “Moderate Buy” and a consensus price target of $286.93.

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.