Sprinklr (NYSE:CXM) Raised to “Buy” at Wall Street Zen

Sprinklr (NYSE:CXM) was upgraded by research analysts at Wall Street Zen from a “hold” rating to a “buy” rating in a report issued on Saturday.

CXM has been the subject of several other research reports. Citigroup decreased their price target on shares of Sprinklr from $9.00 to $7.00 and set a “neutral” rating for the company in a research report on Thursday. Weiss Ratings cut Sprinklr from a “hold (c-)” rating to a “sell (d+)” rating in a research note on Thursday, February 26th. Rosenblatt Securities reiterated a “buy” rating and issued a $12.00 target price on shares of Sprinklr in a report on Thursday, December 4th. DA Davidson lowered their target price on Sprinklr from $9.00 to $6.50 and set a “neutral” rating for the company in a research note on Thursday. Finally, Cantor Fitzgerald restated a “neutral” rating and set a $8.00 price target on shares of Sprinklr in a report on Wednesday, December 3rd. Two research analysts have rated the stock with a Buy rating, four have assigned a Hold rating and three have issued a Sell rating to the company’s stock. According to MarketBeat, the stock has a consensus rating of “Reduce” and a consensus target price of $8.69.

Sprinklr Stock Performance

Shares of CXM opened at $5.82 on Friday. The company’s 50-day simple moving average is $6.24 and its 200-day simple moving average is $7.18. Sprinklr has a 1 year low of $5.12 and a 1 year high of $9.43. The stock has a market capitalization of $1.43 billion, a PE ratio of 64.62 and a beta of 0.78.

Sprinklr (NYSE:CXM) last announced its quarterly earnings data on Wednesday, March 11th. The company reported $0.13 earnings per share for the quarter, beating analysts’ consensus estimates of $0.10 by $0.03. Sprinklr had a net margin of 2.67% and a return on equity of 7.86%. The firm had revenue of $220.59 million during the quarter, compared to analysts’ expectations of $216.93 million. During the same quarter in the previous year, the business posted $0.10 earnings per share. The business’s quarterly revenue was up 8.9% compared to the same quarter last year. Sprinklr has set its FY 2027 guidance at 0.470-0.480 EPS and its Q1 2027 guidance at 0.090-0.090 EPS. On average, sell-side analysts predict that Sprinklr will post 0.1 earnings per share for the current year.

Insider Transactions at Sprinklr

In other Sprinklr news, CMO Arun Pattabhiraman sold 16,533 shares of the firm’s stock in a transaction on Tuesday, December 16th. The stock was sold at an average price of $7.78, for a total value of $128,626.74. Following the sale, the chief marketing officer directly owned 517,878 shares in the company, valued at $4,029,090.84. This trade represents a 3.09% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink. Also, General Counsel Jacob Scott sold 21,665 shares of the company’s stock in a transaction dated Wednesday, January 14th. The stock was sold at an average price of $7.12, for a total value of $154,254.80. Following the transaction, the general counsel directly owned 404,723 shares of the company’s stock, valued at approximately $2,881,627.76. This represents a 5.08% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders have sold a total of 456,261 shares of company stock valued at $3,150,245 over the last ninety days. Company insiders own 60.53% of the company’s stock.

Institutional Trading of Sprinklr

Hedge funds and other institutional investors have recently added to or reduced their stakes in the stock. Aster Capital Management DIFC Ltd grew its position in shares of Sprinklr by 148.9% in the 4th quarter. Aster Capital Management DIFC Ltd now owns 3,243 shares of the company’s stock valued at $25,000 after buying an additional 1,940 shares during the last quarter. Larson Financial Group LLC lifted its position in Sprinklr by 24,370.6% in the third quarter. Larson Financial Group LLC now owns 4,160 shares of the company’s stock valued at $32,000 after acquiring an additional 4,143 shares during the last quarter. Lavaca Capital LLC lifted its position in Sprinklr by 541.2% in the second quarter. Lavaca Capital LLC now owns 4,200 shares of the company’s stock valued at $36,000 after acquiring an additional 3,545 shares during the last quarter. Empowered Funds LLC acquired a new position in Sprinklr in the fourth quarter valued at $38,000. Finally, Kemnay Advisory Services Inc. acquired a new position in Sprinklr in the fourth quarter valued at $44,000. Institutional investors and hedge funds own 40.19% of the company’s stock.

Key Stories Impacting Sprinklr

Here are the key news stories impacting Sprinklr this week:

• Positive Sentiment: Named a Leader in Gartner’s 2026 Magic Quadrant for Voice of the Customer Platforms — reinforces Sprinklr’s product positioning and could support sales momentum and enterprise trust. Sprinklr Named a Leader in the 2026 Gartner® Magic Quadrant™ for Voice of the Customer Platforms
• Positive Sentiment: Quarterly results: Sprinklr reported revenue growth (~8.9% YoY, ~ $220.6M) and an EPS beat, and media described the year as a potential “turning point” as AI-native CX solutions gain traction — supports the bull case that AI product adoption can reaccelerate growth. Sprinklr (NYSE:CXM) Shares Gap Up on Earnings Beat
• Positive Sentiment: Analyst support: Citizens JMP raised its price target to $11 and kept a “market outperform” view — a notable bullish analyst voice highlighting upside versus the current share price. Citizens Jmp price target update
• Neutral Sentiment: Valuation and recovery debate: recent writeups examine whether CXM has “fallen too far” and reassess valuation vs AI growth expectations — frames the stock as a potential value/A.I. recovery play but highlights uncertainty. Assessing Sprinklr (CXM) Valuation After Recent Share Price Weakness And AI Growth Expectations
• Neutral Sentiment: Broader commentary and analyst notes (coverage summaries and market attention) are raising awareness but offering mixed takes on growth trajectory. Sprinklr Gains Market Attention Amid NYSE Composite Index Moves
• Neutral Sentiment: Press and transcripts: the earnings-call transcript provides detail for investors to parse backlog, subscription trends and margin trajectory — useful for evaluating near-term guidance vs long-term product story. Q4 2026 Earnings Call Transcript
• Negative Sentiment: Bearish downgrade: Seeking Alpha published a detailed downgrade to Sell citing flat backlog, declining large-customer count, slowing subscription revenue growth and only modest guidance — this narrative pressures sentiment and implies risk to the growth story. Sprinklr: Flat Backlog And Low Expected Growth Are Major Red Flags (Rating Downgrade)
• Negative Sentiment: Analyst price‑target cuts: DA Davidson and Citigroup lowered targets (to $6.50 and $7.00 respectively) and moved to neutral — these downgrades reduce upside expectations and can weigh on near-term trading. Price target cuts reported

Sprinklr Company Profile

Sprinklr, Inc (NYSE: CXM) is a leading enterprise software firm specializing in customer experience management. The company offers a unified, AI-driven platform designed to help organizations engage customers across multiple digital and social channels. By consolidating marketing, advertising, research, care and engagement functions into a single SaaS solution, Sprinklr enables brands to deliver consistent and personalized experiences at scale.

Sprinklr’s platform includes modules for social media management, customer service automation, social advertising and market research, supplemented by AI and machine learning capabilities.