Discipline Wealth Solutions LLC Acquires 6,826 Shares of Amazon.com, Inc. $AMZN

Discipline Wealth Solutions LLC boosted its holdings in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 91.4% during the 4th quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission. The institutional investor owned 14,293 shares of the e-commerce giant’s stock after acquiring an additional 6,826 shares during the period. Discipline Wealth Solutions LLC’s holdings in Amazon.com were worth $3,299,000 as of its most recent filing with the Securities and Exchange Commission.

Other institutional investors also recently modified their holdings of the company. American Capital Advisory LLC lifted its holdings in shares of Amazon.com by 63.9% in the third quarter. American Capital Advisory LLC now owns 8,081 shares of the e-commerce giant’s stock valued at $1,774,000 after purchasing an additional 3,152 shares in the last quarter. Compagnie Lombard Odier SCmA bought a new stake in Amazon.com during the third quarter worth about $451,642,000. Weaver Capital Management LLC raised its holdings in Amazon.com by 13.6% during the fourth quarter. Weaver Capital Management LLC now owns 39,264 shares of the e-commerce giant’s stock worth $9,063,000 after acquiring an additional 4,713 shares in the last quarter. Ethos Financial Group LLC raised its holdings in Amazon.com by 9.6% during the fourth quarter. Ethos Financial Group LLC now owns 36,485 shares of the e-commerce giant’s stock worth $8,421,000 after acquiring an additional 3,196 shares in the last quarter. Finally, Baltimore Washington Financial Advisors Inc. raised its holdings in Amazon.com by 1.9% during the third quarter. Baltimore Washington Financial Advisors Inc. now owns 239,862 shares of the e-commerce giant’s stock worth $52,667,000 after acquiring an additional 4,558 shares in the last quarter. 72.20% of the stock is currently owned by institutional investors.

Amazon.com Price Performance

Amazon.com stock opened at $268.38 on Monday. Amazon.com, Inc. has a 12 month low of $183.85 and a 12 month high of $273.88. The stock’s 50 day moving average is $223.63 and its 200-day moving average is $227.48. The company has a current ratio of 1.18, a quick ratio of 1.01 and a debt-to-equity ratio of 0.27. The company has a market capitalization of $2.89 trillion, a price-to-earnings ratio of 32.10, a PEG ratio of 2.01 and a beta of 1.46.

Amazon.com (NASDAQ:AMZN) last posted its earnings results on Wednesday, April 29th. The e-commerce giant reported $2.78 EPS for the quarter, beating the consensus estimate of $1.63 by $1.15. Amazon.com had a return on equity of 19.92% and a net margin of 12.22%.The company had revenue of $181.52 billion for the quarter, compared to the consensus estimate of $177.28 billion. During the same quarter in the prior year, the business earned $1.59 earnings per share. The firm’s revenue for the quarter was up 16.6% on a year-over-year basis. Equities research analysts expect that Amazon.com, Inc. will post 7.71 EPS for the current year.

Wall Street Analyst Weigh In

Several research firms recently issued reports on AMZN. Roth Mkm upped their target price on Amazon.com from $285.00 to $300.00 and gave the stock a “buy” rating in a report on Thursday. Piper Sandler reiterated an “overweight” rating and set a $315.00 target price (up from $260.00) on shares of Amazon.com in a report on Thursday. KeyCorp upped their target price on Amazon.com from $325.00 to $330.00 and gave the stock an “overweight” rating in a report on Thursday. Rosenblatt Securities upped their target price on Amazon.com from $296.00 to $332.00 and gave the stock a “buy” rating in a report on Thursday. Finally, TD Securities upgraded Amazon.com to a “buy” rating in a report on Monday, April 13th. One investment analyst has rated the stock with a Strong Buy rating, fifty-five have issued a Buy rating and three have given a Hold rating to the company. Based on data from MarketBeat.com, Amazon.com currently has an average rating of “Moderate Buy” and a consensus price target of $310.25.

More Amazon.com News

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Q1 beat: Amazon reported a double‑beat on revenue and EPS, with AWS reaccelerating (large YoY cloud growth and record margins) — this is the core bullish driver for the rally. Amazon Q1 2026 earnings results beat EPS and revenue expectations
• Positive Sentiment: Pentagon AI deals: The U.S. DoD signed agreements that include Amazon Web Services to run AI tools on classified networks — a strategic endorsement for AWS as a secure enterprise AI supplier. Pentagon signs new military AI deals with Nvidia, Microsoft and Amazon
• Positive Sentiment: Analyst upgrades and target hikes: Dozens of firms raised price targets (Morgan Stanley, JPMorgan, Canaccord, Bank of America, etc.), with several new $300+ targets — supporting bullish sentiment and pushing buy ratings. Cluster of price‑target raises and buy ratings for AMZN
• Positive Sentiment: Trainium / in‑house chips: Amazon’s Trainium business shows meaningful revenue commitments and a path to become a standalone AI‑hardware revenue stream, which repositions AMZN as a “picks‑and‑shovels” AI supplier. How the Trainium chip business could move the needle for Amazon
• Neutral Sentiment: Partnerships and product rollout: AWS expanded Bedrock/OpenAI integrations and new agentic AI tools (Rufus, Quick, Connect apps), which add long‑term optionality but will require execution. AWS, OpenAI partner to integrate frontier models into Bedrock
• Negative Sentiment: CapEx and chip costs: Management flagged rising memory/chip prices and a large AI capex program that is eating into free cash flow; Goldman and others warned the hyperscaler spending binge increases near‑term cash burn risk. Jassy: soaring chip prices could pressure Amazon’s capex
• Negative Sentiment: Market reaction nuance: Despite the beat, some investors sold on the size/timing of AI investments and softer near‑term guidance, which previously produced intraday dips after earnings. Why AMZN dipped after strong Q1 — capex concerns

Insider Buying and Selling

In other news, CEO Andrew R. Jassy sold 31,000 shares of the company’s stock in a transaction that occurred on Friday, April 17th. The stock was sold at an average price of $255.00, for a total value of $7,905,000.00. Following the transaction, the chief executive officer owned 2,207,118 shares of the company’s stock, valued at approximately $562,815,090. This represents a 1.39% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Matthew S. Garman sold 17,751 shares of the company’s stock in a transaction that occurred on Monday, February 23rd. The shares were sold at an average price of $205.22, for a total value of $3,642,860.22. Following the completion of the transaction, the chief executive officer directly owned 9,405 shares in the company, valued at $1,930,094.10. The trade was a 65.37% decrease in their position. The SEC filing for this sale provides additional information. Insiders have sold 128,035 shares of company stock valued at $28,827,479 in the last ninety days. 8.90% of the stock is currently owned by company insiders.

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.