Head-To-Head Review: Yatsen (NYSE:YSG) vs. Synergy CHC (NASDAQ:SNYR)

Yatsen (NYSE:YSG) and Synergy CHC (NASDAQ:SNYR) are both small-cap consumer staples companies, but which is the superior investment? We will compare the two businesses based on the strength of their profitability, dividends, institutional ownership, valuation, risk, analyst recommendations and earnings.

Profitability

This table compares Yatsen and Synergy CHC’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Yatsen	-1.87%	-2.65%	-2.04%
Synergy CHC	-60.02%	-19.51%	-30.30%

Analyst Ratings

This is a breakdown of current recommendations and price targets for Yatsen and Synergy CHC, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Yatsen	1	0	0	0	1.00
Synergy CHC	1	0	2	0	2.33

Synergy CHC has a consensus target price of $6.25, indicating a potential upside of 2,350.98%. Given Synergy CHC’s stronger consensus rating and higher possible upside, analysts clearly believe Synergy CHC is more favorable than Yatsen.

Risk & Volatility

Yatsen has a beta of -1.65, suggesting that its stock price is 265% less volatile than the S&P 500. Comparatively, Synergy CHC has a beta of -0.26, suggesting that its stock price is 126% less volatile than the S&P 500.

Valuation and Earnings

This table compares Yatsen and Synergy CHC”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Yatsen	$614.62 million	0.40	-$11.56 million	($0.13)	-19.96
Synergy CHC	$30.38 million	0.13	-$12.34 million	($1.40)	-0.18

Yatsen has higher revenue and earnings than Synergy CHC. Yatsen is trading at a lower price-to-earnings ratio than Synergy CHC, indicating that it is currently the more affordable of the two stocks.

Summary

Yatsen beats Synergy CHC on 7 of the 12 factors compared between the two stocks.

About Yatsen

Yatsen Holding Limited, together with its subsidiaries, engages in the development and sale of beauty products under the Perfect Diary, Little Ondine, Pink Bear, Abby’s Choice, GalÃnic, DR.WU, Eve Lom, and EANTiM brands in the People’s Republic of China. The company offers color cosmetics for lips, eyes, and face; skin care products, including face serums and creams, eye creams, masks, toners, makeup removers, cleansers, ampoules, and anti-acne patches; and beauty tools and kits, sunscreen products, and beauty devices. It sells its products through stores and online channel. The company was formerly known as Mangrove Bay Ecommerce Holding (Cayman) and changed its name to Yatsen Holding Limited in January 2019. Yatsen Holding Limited was founded in 2016 and is headquartered in Guangzhou, China.

About Synergy CHC

Synergy CHC Corp. engages in the marketing and distribution of branded health and wellness products. The company was founded on December 29, 2010 and is headquartered in Westbrook, ME.