Zebra Technologies Corporation (NASDAQ:ZBRA) Receives $319.00 Consensus Price Target from Analysts

Zebra Technologies Corporation (NASDAQ:ZBRA) has earned a consensus rating of “Moderate Buy” from the thirteen research firms that are presently covering the stock, Marketbeat reports. Five equities research analysts have rated the stock with a hold rating and eight have issued a buy rating on the company. The average 12 month price objective among brokers that have updated their coverage on the stock in the last year is $319.0909.

Several research analysts recently issued reports on the stock. Wolfe Research cut their price target on shares of Zebra Technologies from $309.00 to $281.00 and set an “outperform” rating for the company in a report on Wednesday, April 8th. Northcoast Research cut their price target on shares of Zebra Technologies from $364.00 to $344.00 and set a “buy” rating for the company in a report on Monday, April 27th. Wall Street Zen cut shares of Zebra Technologies from a “buy” rating to a “hold” rating in a report on Saturday. Truist Financial increased their price target on shares of Zebra Technologies from $256.00 to $267.00 and gave the stock a “hold” rating in a report on Wednesday, May 13th. Finally, BNP Paribas Exane increased their price target on shares of Zebra Technologies from $365.00 to $370.00 and gave the stock an “outperform” rating in a report on Wednesday, May 13th.

Insider Activity

In related news, insider Loizides Melissa Luff sold 500 shares of the stock in a transaction dated Tuesday, May 26th. The shares were sold at an average price of $253.95, for a total transaction of $126,975.00. Following the completion of the transaction, the insider directly owned 3,702 shares of the company’s stock, valued at $940,122.90. This represents a 11.90% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is available at this link. Also, Director Janice M. Roberts sold 3,000 shares of the stock in a transaction dated Thursday, May 14th. The stock was sold at an average price of $249.54, for a total transaction of $748,620.00. Following the transaction, the director directly owned 6,183 shares of the company’s stock, valued at $1,542,905.82. This represents a 32.67% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Corporate insiders own 0.91% of the company’s stock.

Institutional Inflows and Outflows

A number of hedge funds have recently added to or reduced their stakes in ZBRA. Ameriflex Group Inc. purchased a new position in Zebra Technologies in the third quarter valued at about $26,000. Garner Asset Management Corp purchased a new position in Zebra Technologies in the fourth quarter valued at about $30,000. Johnson Financial Group Inc. increased its holdings in Zebra Technologies by 330.3% in the fourth quarter. Johnson Financial Group Inc. now owns 142 shares of the industrial products company’s stock valued at $34,000 after buying an additional 109 shares in the last quarter. SBI Securities Co. Ltd. increased its holdings in Zebra Technologies by 164.8% in the fourth quarter. SBI Securities Co. Ltd. now owns 143 shares of the industrial products company’s stock valued at $35,000 after buying an additional 89 shares in the last quarter. Finally, CYBER HORNET ETFs LLC purchased a new position in Zebra Technologies in the second quarter valued at about $39,000. 91.03% of the stock is owned by hedge funds and other institutional investors.

Zebra Technologies Price Performance

Shares of ZBRA opened at $245.69 on Thursday. Zebra Technologies has a fifty-two week low of $199.05 and a fifty-two week high of $352.66. The company has a market capitalization of $11.70 billion, a price-to-earnings ratio of 29.71 and a beta of 1.63. The firm has a 50-day simple moving average of $236.88 and a 200-day simple moving average of $237.97. The company has a debt-to-equity ratio of 0.69, a quick ratio of 0.57 and a current ratio of 0.96.

Zebra Technologies (NASDAQ:ZBRA) last announced its earnings results on Tuesday, May 12th. The industrial products company reported $4.75 earnings per share for the quarter, topping the consensus estimate of $4.21 by $0.54. Zebra Technologies had a net margin of 7.49% and a return on equity of 18.91%. The business had revenue of $1.50 billion during the quarter, compared to the consensus estimate of $1.48 billion. During the same quarter in the prior year, the firm earned $4.02 earnings per share. The business’s quarterly revenue was up 14.3% compared to the same quarter last year. Zebra Technologies has set its FY 2026 guidance at 18.300-18.700 EPS and its Q2 2026 guidance at 4.200-4.500 EPS. On average, equities research analysts anticipate that Zebra Technologies will post 15.2 earnings per share for the current year.

Zebra Technologies Company Profile

Zebra Technologies Corporation is a global technology company specializing in marking, tracking and computer printing solutions. The company produces a wide range of hardware and software products designed to enable real-time visibility of assets, inventory and personnel across diverse industries. Its offerings help businesses automate data capture and streamline operations in environments such as retail, healthcare, manufacturing, transportation and logistics.

The company’s product portfolio includes barcode and RFID printers, mobile computing devices, barcode scanners, RFID readers and related supplies such as labels and tags.