Turning Point Brands (NYSE:TPB) and Electronic Cigarettes International Group (OTCMKTS:ECIG) Financial Review

Electronic Cigarettes International Group (OTCMKTS:ECIG) and Turning Point Brands (NYSE:TPB) are both small-cap consumer staples companies, but which is the better stock? We will contrast the two businesses based on the strength of their risk, analyst recommendations, earnings, valuation, institutional ownership, dividends and profitability.

Valuation & Earnings

This table compares Electronic Cigarettes International Group and Turning Point Brands”s top-line revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Electronic Cigarettes International Group	N/A	N/A	N/A	N/A	N/A
Turning Point Brands	$463.06 million	3.46	$58.17 million	$2.94	28.16

Turning Point Brands has higher revenue and earnings than Electronic Cigarettes International Group.

Analyst Recommendations

This is a breakdown of recent recommendations and price targets for Electronic Cigarettes International Group and Turning Point Brands, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Electronic Cigarettes International Group	0	0	0	0	0.00
Turning Point Brands	1	1	3	1	2.67

Turning Point Brands has a consensus target price of $113.50, indicating a potential upside of 37.11%. Given Turning Point Brands’ stronger consensus rating and higher possible upside, analysts clearly believe Turning Point Brands is more favorable than Electronic Cigarettes International Group.

Profitability

This table compares Electronic Cigarettes International Group and Turning Point Brands’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Electronic Cigarettes International Group	N/A	N/A	N/A
Turning Point Brands	11.53%	16.54%	7.71%

Institutional and Insider Ownership

96.1% of Turning Point Brands shares are owned by institutional investors. 5.4% of Turning Point Brands shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Summary

Turning Point Brands beats Electronic Cigarettes International Group on 10 of the 10 factors compared between the two stocks.

About Electronic Cigarettes International Group

Electronic Cigarettes International Group Ltd. engages in the marketing and distribution of vaping products and electronic cigarettes. Its brand portfolio include VAPESTICK, FIN, Victory, GreenStix, VIP, E-CIG, and Pro Vapor. The company was founded by Marc Hardgrove on May 19, 2004 and is headquartered in Golden, CO.

About Turning Point Brands

Turning Point Brands, Inc., together with its subsidiaries, manufactures, markets, and distributes branded consumer products. The company operates through three segments: Zig-Zag Products, Stoker’s Products, and Creative Distribution Solutions. Zig-Zag Products segment markets and distributes rolling papers, tubes, finished cigars, make-your-own cigar wraps, and related products, as well as lighters and other accessories under the Zig-Zag brand. The Stoker’s Products segment manufactures and markets moist snuff tobacco and loose-leaf chewing tobacco products under the Stoker’s, Beech-Nut, Durango, Trophy, and Wind River brands. Its Creative Distribution Solutions segment market and distribute other products without tobacco and/or nicotine to individual consumers through VaporFi B2C online platform, as well as non-traditional retail through VaporBeast. In addition, it markets and distributes cannabis accessories and tobacco products. The company sells its products to wholesale distributors and retail merchants in the independent and chain convenience stores, tobacco outlets, food stores, mass merchandising, drug store, and non-traditional retail channels. The company was formerly known as North Atlantic Holding Company, Inc. and changed its name to Turning Point Brands, Inc. in November 2015. Turning Point Brands, Inc. was founded in 1988 and is headquartered in Louisville, Kentucky.