Amazon.com, Inc. $AMZN Stock Position Trimmed by Genesis Financial Group LLC

Genesis Financial Group LLC cut its stake in Amazon.com, Inc. (NASDAQ:AMZN) by 14.1% in the first quarter, according to the company in its most recent Form 13F filing with the Securities & Exchange Commission. The fund owned 30,162 shares of the e-commerce giant’s stock after selling 4,964 shares during the quarter. Amazon.com comprises approximately 4.0% of Genesis Financial Group LLC’s holdings, making the stock its 7th largest holding. Genesis Financial Group LLC’s holdings in Amazon.com were worth $6,282,000 at the end of the most recent reporting period.

Several other institutional investors and hedge funds also recently bought and sold shares of AMZN. Intrinsic Edge Capital Management LLC increased its position in Amazon.com by 12.5% during the first quarter. Intrinsic Edge Capital Management LLC now owns 45,000 shares of the e-commerce giant’s stock valued at $9,372,000 after acquiring an additional 5,000 shares during the last quarter. Alexander Labrunerie & CO. Inc. lifted its holdings in shares of Amazon.com by 1.5% in the 1st quarter. Alexander Labrunerie & CO. Inc. now owns 32,562 shares of the e-commerce giant’s stock worth $6,782,000 after acquiring an additional 476 shares during the last quarter. Unconventional Investor LLC boosted its stake in shares of Amazon.com by 24.9% during the 1st quarter. Unconventional Investor LLC now owns 1,100 shares of the e-commerce giant’s stock worth $229,000 after purchasing an additional 219 shares during the period. Tanaka Capital Management Inc. grew its holdings in Amazon.com by 20.0% during the 1st quarter. Tanaka Capital Management Inc. now owns 6,052 shares of the e-commerce giant’s stock valued at $1,260,000 after purchasing an additional 1,010 shares during the last quarter. Finally, RBF Capital LLC grew its holdings in Amazon.com by 30.0% during the 1st quarter. RBF Capital LLC now owns 65,000 shares of the e-commerce giant’s stock valued at $13,538,000 after purchasing an additional 15,000 shares during the last quarter. 72.20% of the stock is owned by hedge funds and other institutional investors.

Insider Buying and Selling

In other Amazon.com news, CEO Andrew R. Jassy sold 20,000 shares of the stock in a transaction on Thursday, May 21st. The stock was sold at an average price of $263.42, for a total transaction of $5,268,400.00. Following the sale, the chief executive officer owned 2,205,766 shares of the company’s stock, valued at approximately $581,042,879.72. This trade represents a 0.90% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, VP Shelley Reynolds sold 2,363 shares of Amazon.com stock in a transaction on Thursday, May 21st. The shares were sold at an average price of $262.38, for a total value of $620,003.94. Following the completion of the transaction, the vice president owned 119,780 shares in the company, valued at $31,427,876.40. This represents a 1.93% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold a total of 77,867 shares of company stock valued at $20,532,092 over the last ninety days. Company insiders own 8.90% of the company’s stock.

Key Headlines Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Strong Q2 results continue to support the long-term case. Amazon’s latest quarter featured $200.6 billion in revenue, up nearly 20% year over year, and a substantial earnings beat. Investors remain focused on accelerating AWS growth and AI-related demand. Amazon: A Post-Earnings Drift Candidate
• Positive Sentiment: Analyst estimates and institutional interest remain favorable. Erste Group raised its FY2027 EPS forecast to $10.36 from $10.11, while the reported analyst consensus remains a “Moderate Buy.” The median price target of $320 is above recent trading levels. Amazon Receives Moderate Buy Recommendation
• Positive Sentiment: Amazon is expanding its consumer and emerging-business footprint. The company added more than 750 Locker locations across over 500 U.S. college campuses, improving delivery convenience and potentially strengthening student engagement. Separately, Zoox launched paid robotaxi rides in Las Vegas after receiving regulatory approval, creating a new—but early-stage—growth opportunity. Amazon Expands Locker Package Pickup
• Neutral Sentiment: Jeff Bezos’ stock sale adds headline pressure but appears planned. Bezos reportedly sold roughly $350 million of Amazon shares through a prearranged 10b5-1 plan. The transaction may concern investors after the rally, but it does not necessarily signal a change in the company’s outlook. Jeff Bezos’ Amazon Sale
• Negative Sentiment: New York delivery-worker legislation could raise costs. A bill backed by Mayor Zohran Mamdani would require large delivery operators to employ couriers directly rather than rely on subcontractors. Amazon says the measure could threaten local jobs and prompt warehouse changes; the company is reportedly spending about $5 million to oppose it. Mamdani Takes on Amazon in New Battle Over New York’s Delivery Workers
• Negative Sentiment: Market-wide risk is weighing on mega-cap technology stocks. Wall Street retreated as optimism over an Iran peace deal faded, oil prices remained elevated and investors awaited inflation data. Amazon and Alphabet accounted for much of the major-index decline, while competition for AI infrastructure funding also raised questions about future AWS capital requirements. U.S. Stocks End Lower as Iran Peace Deal Optimism Fades

Wall Street Analysts Forecast Growth

AMZN has been the subject of several analyst reports. Robert W. Baird set a $310.00 price objective on shares of Amazon.com and gave the stock an “outperform” rating in a research note on Friday, July 31st. Scotiabank reiterated an “outperform” rating and issued a $325.00 price target (up from $275.00) on shares of Amazon.com in a report on Thursday, April 30th. Rosenblatt Securities boosted their price objective on Amazon.com from $332.00 to $345.00 and gave the company a “buy” rating in a report on Friday, July 31st. Arete Research upped their price objective on Amazon.com from $301.00 to $310.00 and gave the company a “buy” rating in a research report on Monday, May 18th. Finally, Morgan Stanley reiterated an “overweight” rating and issued a $335.00 target price (up from $330.00) on shares of Amazon.com in a research note on Friday, July 31st. One research analyst has rated the stock with a Strong Buy rating, fifty-six have assigned a Buy rating and two have assigned a Hold rating to the company’s stock. Based on data from MarketBeat, the stock currently has an average rating of “Moderate Buy” and an average price target of $322.56.

Amazon.com Trading Down 2.1%

NASDAQ AMZN opened at $272.27 on Wednesday. Amazon.com, Inc. has a one year low of $196.00 and a one year high of $287.20. The company has a debt-to-equity ratio of 0.23, a quick ratio of 0.87 and a current ratio of 1.03. The company has a market capitalization of $2.94 trillion, a price-to-earnings ratio of 21.90, a price-to-earnings-growth ratio of 1.85 and a beta of 1.45. The company’s 50-day simple moving average is $247.00 and its two-hundred day simple moving average is $238.07.

Amazon.com (NASDAQ:AMZN) last announced its quarterly earnings results on Thursday, July 30th. The e-commerce giant reported $5.75 earnings per share for the quarter, topping the consensus estimate of $1.82 by $3.93. Amazon.com had a net margin of 17.44% and a return on equity of 18.00%. The firm had revenue of $200.61 billion during the quarter, compared to analysts’ expectations of $197.03 billion. During the same quarter in the prior year, the company earned $1.68 EPS. The company’s revenue was up 19.6% compared to the same quarter last year. Equities analysts forecast that Amazon.com, Inc. will post 8.05 EPS for the current fiscal year.

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.