Michael Cho Sells 3,500 Shares of Zebra Technologies (NASDAQ:ZBRA) Stock

Zebra Technologies Corporation (NASDAQ:ZBRA) insider Michael Cho sold 3,500 shares of Zebra Technologies stock in a transaction on Friday, August 7th. The shares were sold at an average price of $375.20, for a total transaction of $1,313,200.00. Following the completion of the sale, the insider directly owned 5,170 shares in the company, valued at $1,939,784. This represents a 40.37% decrease in their position. The transaction was disclosed in a document filed with the SEC, which can be accessed through the SEC website.

Zebra Technologies Stock Performance

NASDAQ:ZBRA opened at $378.37 on Thursday. The company has a debt-to-equity ratio of 0.14, a quick ratio of 0.33 and a current ratio of 0.52. The company has a fifty day moving average of $272.64 and a two-hundred day moving average of $246.20. The stock has a market capitalization of $18.02 billion, a PE ratio of 34.62 and a beta of 1.59. Zebra Technologies Corporation has a fifty-two week low of $199.05 and a fifty-two week high of $386.23.

Zebra Technologies (NASDAQ:ZBRA) last announced its earnings results on Tuesday, August 4th. The industrial products company reported $6.35 earnings per share (EPS) for the quarter, beating the consensus estimate of $4.36 by $1.99. The business had revenue of $1.56 billion for the quarter, compared to analyst estimates of $1.50 billion. Zebra Technologies had a net margin of 9.22% and a return on equity of 22.29%. The company’s revenue for the quarter was up 20.4% compared to the same quarter last year. During the same quarter last year, the business earned $3.61 earnings per share. Zebra Technologies has set its Q3 2026 guidance at 4.700-4.900 EPS and its FY 2026 guidance at 20.750-21.250 EPS. As a group, research analysts forecast that Zebra Technologies Corporation will post 17.22 earnings per share for the current fiscal year.

Analysts Set New Price Targets

Several research firms have commented on ZBRA. Morgan Stanley set a $360.00 price objective on Zebra Technologies in a research note on Wednesday, August 5th. Robert W. Baird lifted their price target on Zebra Technologies from $300.00 to $310.00 and gave the stock an “outperform” rating in a research note on Wednesday, May 13th. Weiss Ratings upgraded Zebra Technologies from a “hold (c-)” rating to a “hold (c)” rating in a research report on Friday, July 17th. UBS Group reissued a “buy” rating on shares of Zebra Technologies in a research note on Wednesday, August 5th. Finally, Wall Street Zen upgraded Zebra Technologies from a “hold” rating to a “buy” rating in a report on Sunday, June 28th. Nine equities research analysts have rated the stock with a Buy rating and four have assigned a Hold rating to the company’s stock. According to data from MarketBeat, the stock presently has an average rating of “Moderate Buy” and an average price target of $381.00.

Institutional Inflows and Outflows

A number of institutional investors have recently bought and sold shares of ZBRA. Alliancebernstein L.P. increased its holdings in shares of Zebra Technologies by 1,310.3% in the second quarter. Alliancebernstein L.P. now owns 779,680 shares of the industrial products company’s stock valued at $240,422,000 after purchasing an additional 724,396 shares during the last quarter. Norges Bank purchased a new position in Zebra Technologies during the fourth quarter worth approximately $134,505,000. Focus Partners Wealth boosted its stake in Zebra Technologies by 2,635.4% during the fourth quarter. Focus Partners Wealth now owns 543,473 shares of the industrial products company’s stock worth $132,575,000 after buying an additional 523,605 shares during the last quarter. Invesco Ltd. boosted its stake in Zebra Technologies by 30.1% during the fourth quarter. Invesco Ltd. now owns 1,801,516 shares of the industrial products company’s stock worth $437,444,000 after buying an additional 416,568 shares during the last quarter. Finally, Swedbank AB grew its holdings in Zebra Technologies by 958.0% in the 1st quarter. Swedbank AB now owns 417,898 shares of the industrial products company’s stock valued at $87,374,000 after buying an additional 378,400 shares in the last quarter. 91.03% of the stock is owned by hedge funds and other institutional investors.

About Zebra Technologies

Zebra Technologies Corporation is a global technology company specializing in marking, tracking and computer printing solutions. The company produces a wide range of hardware and software products designed to enable real-time visibility of assets, inventory and personnel across diverse industries. Its offerings help businesses automate data capture and streamline operations in environments such as retail, healthcare, manufacturing, transportation and logistics.

The company’s product portfolio includes barcode and RFID printers, mobile computing devices, barcode scanners, RFID readers and related supplies such as labels and tags.