One Wealth Advisors LLC acquired a new stake in shares of The Kroger Co. (NYSE:KR – Free Report) during the second quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission (SEC). The firm acquired 13,427 shares of the company’s stock, valued at approximately $746,000.
Several other institutional investors and hedge funds also recently added to or reduced their stakes in the stock. Financial Engines Advisors L.L.C. boosted its holdings in shares of Kroger by 4.5% in the 4th quarter. Financial Engines Advisors L.L.C. now owns 3,537 shares of the company’s stock valued at $221,000 after buying an additional 153 shares in the last quarter. PFG Investments LLC grew its position in shares of Kroger by 3.3% in the 1st quarter. PFG Investments LLC now owns 4,899 shares of the company’s stock worth $354,000 after buying an additional 157 shares during the last quarter. Smartleaf Asset Management LLC raised its stake in shares of Kroger by 1.5% during the 4th quarter. Smartleaf Asset Management LLC now owns 10,747 shares of the company’s stock worth $674,000 after acquiring an additional 162 shares in the last quarter. Stephens Inc. AR raised its stake in shares of Kroger by 1.0% during the 4th quarter. Stephens Inc. AR now owns 17,995 shares of the company’s stock worth $1,124,000 after acquiring an additional 174 shares in the last quarter. Finally, ROI Financial Advisors LLC lifted its position in Kroger by 2.0% during the first quarter. ROI Financial Advisors LLC now owns 8,943 shares of the company’s stock valued at $647,000 after acquiring an additional 175 shares during the last quarter. Hedge funds and other institutional investors own 80.93% of the company’s stock.
Kroger News Summary
Here are the key news stories impacting Kroger this week:
- Positive Sentiment: Kroger appointed former Jet.com and Walmart executive Nate Faust as its first chief e-commerce officer. His mandate includes simplifying the digital business, improving supply-chain efficiency and strengthening online grocery fulfillment—initiatives that could improve growth and margins over time. What Could Kroger Gain From Its New Ecommerce Chief And Texas Fresh Push?
- Positive Sentiment: BrightFarms expanded locally grown greenhouse greens into more than 1,000 Kroger stores in the Dallas area, giving the company additional fresh-produce offerings and a potential way to attract shoppers. Kroger is also planning a new Marketplace store in Northern Kentucky. Kroger Marketplace coming to NKY amid Publix threat
- Neutral Sentiment: Kroger said it will hold its second-quarter 2026 earnings call on September 11. The announcement provides a date for investors to assess sales trends, traffic, e-commerce progress and the company’s outlook, but contains no new financial information. Kroger Announces Second Quarter Conference Call with Investors
- Negative Sentiment: Reports indicate Kroger has closed at least 39 stores across nine banners and plans to shutter 60 locations as part of a nationwide overhaul. Closures may reduce near-term sales and highlight pressure on underperforming stores, even if they eventually lower costs. Major Supermarket Chain Closures
- Negative Sentiment: Kroger’s customer traffic reportedly ranked 13th among 16 retailers in July and has been declining, raising concerns about market-share losses to Walmart, Publix and other competitors. Analysts and industry observers also described the company’s e-commerce operation as overly complex, increasing execution risk for the new digital chief. Kroger’s traffic has been declining
- Negative Sentiment: A recall involving products sold at Kroger and other retailers over a salmonella outbreak adds a potential reputational and operational risk, although the reported information does not quantify any financial impact. Kroger Products Recalled Over Salmonella Outbreak
Kroger Stock Down 0.9%
Kroger (NYSE:KR – Get Free Report) last released its earnings results on Thursday, June 18th. The company reported $1.58 earnings per share for the quarter, missing the consensus estimate of $1.59 by ($0.01). The company had revenue of $46.12 billion for the quarter, compared to analysts’ expectations of $45.59 billion. Kroger had a return on equity of 44.33% and a net margin of 0.71%.The firm’s revenue for the quarter was up 2.2% on a year-over-year basis. During the same period in the prior year, the firm posted $1.49 EPS. Kroger has set its FY 2026 guidance at 5.100-5.30 EPS. Sell-side analysts forecast that The Kroger Co. will post 5.21 earnings per share for the current year.
Kroger Increases Dividend
The company also recently announced a quarterly dividend, which will be paid on Tuesday, September 1st. Investors of record on Saturday, August 15th will be given a $0.39 dividend. This represents a $1.56 annualized dividend and a dividend yield of 2.8%. The ex-dividend date of this dividend is Friday, August 14th. This is a positive change from Kroger’s previous quarterly dividend of $0.35. Kroger’s payout ratio is currently 82.35%.
Analysts Set New Price Targets
Several equities research analysts have weighed in on KR shares. UBS Group set a $63.00 target price on shares of Kroger and gave the company a “neutral” rating in a research note on Monday, June 22nd. Guggenheim reaffirmed a “buy” rating and set a $71.00 price target on shares of Kroger in a research report on Thursday, July 2nd. Erste Group Bank lowered Kroger from a “buy” rating to a “hold” rating in a report on Monday, April 27th. Evercore reissued an “outperform” rating and issued a $78.00 price objective on shares of Kroger in a research report on Tuesday, July 7th. Finally, Morgan Stanley dropped their target price on Kroger from $73.00 to $67.00 and set an “equal weight” rating on the stock in a research note on Monday, June 22nd. Ten analysts have rated the stock with a Buy rating and nine have issued a Hold rating to the company’s stock. Based on data from MarketBeat, Kroger has an average rating of “Moderate Buy” and a consensus price target of $72.00.
Read Our Latest Stock Report on Kroger
About Kroger
The Kroger Co (NYSE: KR) is one of the largest supermarket operators in the United States, offering a wide range of retail grocery and related services. Founded in Cincinnati in 1883 by Bernard Kroger, the company operates a portfolio of supermarket and multi-department store banners and provides customers with fresh foods, packaged groceries, deli and bakery items, meat and seafood, produce, and prepared foods. Kroger’s stores commonly include pharmacy services and fuel centers, positioning the company as a broad-based neighborhood retail destination for everyday needs.
In addition to traditional in-store retailing, Kroger manufactures and distributes a variety of private-label brands and operates its own food production and supply-chain facilities.
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