Blackbaud (NASDAQ:BLKB – Get Free Report) and Auddia (NASDAQ:AUUD – Get Free Report) are both technology companies, but which is the superior stock? We will contrast the two companies based on the strength of their valuation, analyst recommendations, earnings, institutional ownership, profitability, risk and dividends.
Profitability
This table compares Blackbaud and Auddia’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Blackbaud | 13.12% | 197.49% | 6.33% |
| Auddia | N/A | -175.41% | -153.38% |
Institutional & Insider Ownership
94.2% of Blackbaud shares are owned by institutional investors. 2.0% of Blackbaud shares are owned by company insiders. Comparatively, 1.6% of Auddia shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.
Risk & Volatility
Analyst Ratings
This is a breakdown of recent ratings and price targets for Blackbaud and Auddia, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Blackbaud | 1 | 2 | 2 | 0 | 2.20 |
| Auddia | 1 | 0 | 0 | 0 | 1.00 |
Blackbaud presently has a consensus target price of $48.50, indicating a potential upside of 10.05%. Given Blackbaud’s stronger consensus rating and higher possible upside, research analysts plainly believe Blackbaud is more favorable than Auddia.
Valuation & Earnings
This table compares Blackbaud and Auddia”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Blackbaud | $1.15 billion | 1.74 | $114.97 million | $3.20 | 13.77 |
| Auddia | $7,584.00 | 757.51 | -$7.69 million | ($18.04) | -0.05 |
Blackbaud has higher revenue and earnings than Auddia. Auddia is trading at a lower price-to-earnings ratio than Blackbaud, indicating that it is currently the more affordable of the two stocks.
Summary
Blackbaud beats Auddia on 13 of the 14 factors compared between the two stocks.
About Blackbaud
Blackbaud, Inc. provides cloud software solutions to nonprofits, foundations, education institutions, and healthcare organizations in the United States and internationally. The company offers fundraising and engagement solutions, such as Blackbaud Raiser's Edge NXT, Blackbaud CRM, Blackbaud eTapestry, Blackbaud Luminate Online, Blackbaud TeamRaiser, JustGiving, Blackbaud Fundraiser Performance Management, Blackbaud Guided Fundraising, and Blackbaud Altru; and financial management solutions comprising Blackbaud Financial Edge NXT, Blackbaud Tuition Management, and Blackbaud Financial Aid and Billing Management. It also provides grant and award management solutions, consisting of Blackbaud Grantmaking and Blackbaud Award Management; education solutions, such as Blackbaud Student Information System, Blackbaud Learning Management System, Blackbaud Enrollment Management System, and Blackbaud School Website System; social responsibility solutions, which includes YourCause GrantsConnect and YourCause CSRconnect, and EVERFI; Blackbaud Merchant Services and Blackbaud Purchase Cards payment services; and Blackbaud's Intelligence for Good solutions, as well as Data Health, Insights, and Performance solutions and services. The company sells its solutions and related services through its direct sales force. Blackbaud, Inc. was founded in 1981 and is headquartered in Charleston, South Carolina.
About Auddia
Auddia Inc., a technology company, develops AI Platform for the audio and podcast markets. The company's flagship product is faidr, which enables consumers to listen to various AM/FM radio station with commercial breaks replaced with personalized audio content, including popular and new music, news, and weather. It also provides Vodacast mobile app, an interactive differentiated podcasting that allows podcasters to give their audiences an interactive audio experience; and Podcast Hub, a content management system. The company was formerly known as Clip Interactive, LLC and changed its name to Auddia Inc. in November 2019. Auddia Inc. was founded in 2012 and is headquartered in Boulder, Colorado.
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