Nature’s Sunshine Products (NATR) and Its Competitors Financial Analysis

Nature’s Sunshine Products (NASDAQ:NATR) is one of 55 publicly-traded companies in the “Personal Care Products” industry, but how does it contrast to its competitors? We will compare Nature’s Sunshine Products to similar companies based on the strength of its earnings, analyst recommendations, profitability, dividends, valuation, institutional ownership and risk.

Insider and Institutional Ownership

79.4% of Nature’s Sunshine Products shares are held by institutional investors. Comparatively, 48.6% of shares of all “Personal Care Products” companies are held by institutional investors. 3.1% of Nature’s Sunshine Products shares are held by insiders. Comparatively, 11.9% of shares of all “Personal Care Products” companies are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Risk and Volatility

Nature’s Sunshine Products has a beta of 0.81, suggesting that its share price is 19% less volatile than the S&P 500. Comparatively, Nature’s Sunshine Products’ competitors have a beta of 0.81, suggesting that their average share price is 19% less volatile than the S&P 500.

Earnings and Valuation

This table compares Nature’s Sunshine Products and its competitors top-line revenue, earnings per share and valuation.

	Gross Revenue	Net Income	Price/Earnings Ratio
Nature’s Sunshine Products	$480.14 million	$19.52 million	12.33
Nature’s Sunshine Products Competitors	$8.30 billion	$1.11 billion	11.64

Nature’s Sunshine Products’ competitors have higher revenue and earnings than Nature’s Sunshine Products. Nature’s Sunshine Products is trading at a higher price-to-earnings ratio than its competitors, indicating that it is currently more expensive than other companies in its industry.

Profitability

This table compares Nature’s Sunshine Products and its competitors’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Nature’s Sunshine Products	3.68%	12.88%	8.17%
Nature’s Sunshine Products Competitors	-5.60%	-66.38%	-0.33%

Analyst Ratings

This is a breakdown of recent ratings and recommmendations for Nature’s Sunshine Products and its competitors, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Nature’s Sunshine Products	0	1	2	0	2.67
Nature’s Sunshine Products Competitors	890	2902	3636	225	2.42

Nature’s Sunshine Products currently has a consensus price target of $30.50, indicating a potential upside of 144.98%. As a group, “Personal Care Products” companies have a potential upside of 3.60%. Given Nature’s Sunshine Products’ stronger consensus rating and higher possible upside, research analysts plainly believe Nature’s Sunshine Products is more favorable than its competitors.

Summary

Nature’s Sunshine Products beats its competitors on 9 of the 13 factors compared.

About Nature’s Sunshine Products

Nature’s Sunshine Products, Inc., a natural health and wellness company, manufactures and sells nutritional and personal care products in Asia, Europe, North America, Latin America, and internationally. It offers general health products related to blood sugar support, bone health, cellular health, cognitive function, joint health, mood, sexual health, sleep, sports and energy, and vision. The company also provides immunity, cardiovascular, and digestive products; and personal care products, such as oils and lotions, aloe vera gels, herbal shampoos, herbal skin treatment, toothpaste, and skin cleansers, as well as weight management products. It offers its products under the Nature’s Sunshine and Synergy WorldWide brands through a sales force of independent consultants. Nature’s Sunshine Products, Inc. was founded in 1972 and is headquartered in Lehi, Utah.