Valley National Advisers Inc. Cuts Stock Holdings in Amazon.com, Inc. $AMZN

Valley National Advisers Inc. lowered its holdings in Amazon.com, Inc. (NASDAQ:AMZN) by 6.9% in the 3rd quarter, HoldingsChannel reports. The firm owned 32,882 shares of the e-commerce giant’s stock after selling 2,444 shares during the quarter. Amazon.com comprises approximately 1.1% of Valley National Advisers Inc.’s holdings, making the stock its 15th largest holding. Valley National Advisers Inc.’s holdings in Amazon.com were worth $7,219,000 as of its most recent filing with the SEC.

Other hedge funds and other institutional investors have also recently modified their holdings of the company. Carderock Capital Management Inc. bought a new stake in Amazon.com during the 2nd quarter valued at $27,000. Maryland Capital Advisors Inc. boosted its position in Amazon.com by 81.9% during the second quarter. Maryland Capital Advisors Inc. now owns 211 shares of the e-commerce giant’s stock valued at $46,000 after purchasing an additional 95 shares in the last quarter. Ryan Investment Management Inc. purchased a new position in Amazon.com in the second quarter valued at about $48,000. Cooksen Wealth LLC raised its holdings in Amazon.com by 23.5% in the second quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant’s stock worth $54,000 after purchasing an additional 47 shares in the last quarter. Finally, Access Investment Management LLC purchased a new stake in shares of Amazon.com during the second quarter valued at about $74,000. 72.20% of the stock is currently owned by institutional investors.

Insider Transactions at Amazon.com

In related news, CEO Douglas J. Herrington sold 2,500 shares of the business’s stock in a transaction on Monday, December 1st. The shares were sold at an average price of $233.22, for a total transaction of $583,050.00. Following the completion of the transaction, the chief executive officer directly owned 505,934 shares in the company, valued at $117,993,927.48. The trade was a 0.49% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is available at this hyperlink. Also, CEO Andrew R. Jassy sold 19,872 shares of the company’s stock in a transaction on Friday, November 21st. The shares were sold at an average price of $216.94, for a total transaction of $4,311,031.68. Following the completion of the sale, the chief executive officer directly owned 2,208,310 shares in the company, valued at approximately $479,070,771.40. The trade was a 0.89% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Over the last three months, insiders have sold 79,734 shares of company stock valued at $18,534,017. 10.80% of the stock is owned by corporate insiders.

Wall Street Analysts Forecast Growth

A number of research analysts have recently issued reports on AMZN shares. Monness Crespi & Hardt lifted their price objective on shares of Amazon.com from $275.00 to $300.00 and gave the stock a “buy” rating in a research report on Friday, October 31st. UBS Group set a $300.00 price target on shares of Amazon.com in a report on Friday, December 5th. Cowen reiterated a “buy” rating on shares of Amazon.com in a report on Tuesday, November 25th. KeyCorp restated an “overweight” rating on shares of Amazon.com in a research note on Friday, December 5th. Finally, Desjardins upped their target price on Amazon.com to $218.00 in a research report on Monday, December 8th. One analyst has rated the stock with a Strong Buy rating, fifty-six have assigned a Buy rating and four have issued a Hold rating to the company. According to MarketBeat, Amazon.com has an average rating of “Moderate Buy” and a consensus price target of $296.21.

More Amazon.com News

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: AWS wins and enterprise AI deals bolster growth visibility — AUMOVIO picked AWS as its preferred cloud to accelerate autonomous-vehicle development, highlighting continued enterprise demand for AWS AI/cloud services. Autonomous Vehicle Developer AUMOVIO to Use AWS Cloud and AI Capabilities
• Positive Sentiment: Alexa+ web push intensifies AI competition and monetization paths — Amazon launched browser-based Alexa+ (Alexa.com) to compete with ChatGPT/Gemini, expanding AI reach beyond devices and supporting the narrative of higher future engagement and ad/commerce monetization. Amazon lets some users chat with Alexa+ on the web in bid to take on ChatGPT
• Positive Sentiment: Analyst upgrades and price-target lifts reinforce upside — Jefferies and other sell‑side calls have raised targets/ratings on AMZN, reflecting confidence in AWS reacceleration, ad growth and AI monetization which supports the rally. AMZN, GOOGL: Jefferies Top Analyst Boosts Price Targets on Amazon and Alphabet Stocks
• Positive Sentiment: Ads and cloud momentum cited as core bull case — Coverage and commentary highlight Amazon’s ad business closing gaps with peers and AWS reacceleration as primary profit drivers, supporting multiple expansion. Why These 3 Mega-Caps Could Still Surprise Investors in 2026
• Neutral Sentiment: New product launches and partner ecosystem updates — Third‑party tools (atom11 Ads copilot) and integrations (TomTom/Alexa in‑vehicle work, Zenity on AWS Marketplace) expand the ecosystem but are incremental to core revenue today. atom11 Launches Neo, Award-Winning Amazon Ads Copilot for Amazon Sellers
• Neutral Sentiment: Ring expands into commercial surveillance — New Ring trailers for parking lots can add revenue but raise privacy/regulatory considerations; impact is modest vs. AWS/ads. Amazon’s Ring Unit Debuts Surveillance Trailers for Parking Lots
• Negative Sentiment: Merchant backlash over AI shopping tool (Shop Direct) raises operational and reputational risk — Some retailers say Amazon scraped listings and listed their products without permission, creating potential reseller friction or regulatory scrutiny for the new shopping agents. Amazon’s AI shopping tool sparks backlash from online retailers that didn’t want websites scraped
• Negative Sentiment: Large FTC settlement payout underway — Amazon is distributing checks as part of a reported $2.5 billion FTC settlement, a material cash outflow and negative near-term headline. Amazon is cutting checks to millions of customers as part of a $2.5 billion FTC settlement. Here’s who qualifies and how to get paid
• Negative Sentiment: Price‑gouging lawsuit allowed to proceed — A federal judge denied Amazon’s motion to dismiss a COVID-era price‑gouging suit; continued litigation adds legal risk and potential liabilities. Amazon must face price gouging lawsuit, US judge rules

Amazon.com Trading Up 3.4%

Shares of NASDAQ:AMZN opened at $240.95 on Wednesday. The company has a quick ratio of 0.80, a current ratio of 1.01 and a debt-to-equity ratio of 0.14. Amazon.com, Inc. has a 52-week low of $161.38 and a 52-week high of $258.60. The stock has a market cap of $2.58 trillion, a price-to-earnings ratio of 34.03, a PEG ratio of 1.46 and a beta of 1.37. The business has a 50-day moving average price of $232.46 and a 200-day moving average price of $227.23.

Amazon.com (NASDAQ:AMZN) last issued its quarterly earnings results on Thursday, October 30th. The e-commerce giant reported $1.95 earnings per share for the quarter, topping the consensus estimate of $1.57 by $0.38. Amazon.com had a net margin of 11.06% and a return on equity of 23.62%. The company had revenue of $180.17 billion for the quarter, compared to the consensus estimate of $177.53 billion. During the same quarter in the prior year, the company earned $1.43 EPS. Amazon.com’s quarterly revenue was up 13.4% on a year-over-year basis. Equities analysts predict that Amazon.com, Inc. will post 6.31 EPS for the current year.

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.