The Goldman Sachs Group started coverage on shares of Adobe (NASDAQ:ADBE – Free Report) in a research note issued to investors on Monday morning, Marketbeat Ratings reports. The brokerage issued a sell rating and a $290.00 price objective on the software company’s stock.
Several other brokerages have also recently commented on ADBE. Mizuho reduced their price objective on shares of Adobe from $410.00 to $390.00 and set an “outperform” rating for the company in a research note on Thursday, November 20th. BMO Capital Markets downgraded shares of Adobe from an “outperform” rating to a “market perform” rating and cut their price target for the company from $400.00 to $375.00 in a report on Friday, January 9th. DA Davidson restated a “buy” rating and set a $500.00 price target on shares of Adobe in a research report on Thursday, December 11th. Oppenheimer decreased their price target on shares of Adobe from $460.00 to $430.00 and set an “outperform” rating on the stock in a report on Thursday, December 11th. Finally, UBS Group set a $487.00 price objective on Adobe in a research note on Sunday, December 14th. One analyst has rated the stock with a Strong Buy rating, eleven have given a Buy rating, twelve have issued a Hold rating and four have issued a Sell rating to the company. According to MarketBeat.com, the company has an average rating of “Hold” and a consensus price target of $402.85.
Get Our Latest Research Report on Adobe
Adobe Price Performance
Adobe (NASDAQ:ADBE – Get Free Report) last issued its earnings results on Wednesday, December 10th. The software company reported $5.50 EPS for the quarter, topping the consensus estimate of $5.40 by $0.10. The business had revenue of $6.19 billion during the quarter, compared to the consensus estimate of $6.11 billion. Adobe had a return on equity of 61.28% and a net margin of 30.00%.The firm’s revenue was up 10.5% compared to the same quarter last year. During the same quarter last year, the company earned $4.81 EPS. Adobe has set its Q1 2026 guidance at 5.850-5.900 EPS and its FY 2026 guidance at 23.300-23.500 EPS. Equities research analysts anticipate that Adobe will post 16.65 earnings per share for the current year.
Insiders Place Their Bets
In other Adobe news, CAO Jillian Forusz sold 149 shares of Adobe stock in a transaction dated Friday, October 31st. The stock was sold at an average price of $337.88, for a total transaction of $50,344.12. Following the completion of the sale, the chief accounting officer owned 3,426 shares of the company’s stock, valued at $1,157,576.88. The trade was a 4.17% decrease in their ownership of the stock. The sale was disclosed in a document filed with the SEC, which is available at this hyperlink. 0.16% of the stock is owned by insiders.
Hedge Funds Weigh In On Adobe
Several institutional investors have recently modified their holdings of the company. LSV Asset Management raised its stake in shares of Adobe by 350.0% during the second quarter. LSV Asset Management now owns 72 shares of the software company’s stock worth $28,000 after acquiring an additional 56 shares in the last quarter. Measured Wealth Private Client Group LLC purchased a new position in Adobe in the 3rd quarter worth $26,000. Caitlin John LLC purchased a new position in Adobe in the 3rd quarter worth $28,000. Nexus Investment Management ULC bought a new stake in Adobe in the second quarter worth $31,000. Finally, Beacon Financial Strategies CORP purchased a new stake in Adobe during the fourth quarter valued at about $28,000. 81.79% of the stock is currently owned by institutional investors.
Trending Headlines about Adobe
Here are the key news stories impacting Adobe this week:
- Positive Sentiment: Forbes published a bullish take highlighting Adobe’s cash generation, attractive valuation and potential shareholder returns (buybacks/dividends) as reasons the stock could be a longer-term opportunity. Is It Time To Buy Adobe Stock?
- Neutral Sentiment: Adobe’s recent acquisition of Semrush is being pitched as an AI/marketing growth bolt-on, but markets remain unconvinced that it meaningfully changes Adobe’s near-term monetization trajectory. Cloud Stocks: For Adobe, Is The Semrush Acquisition Enough?
- Negative Sentiment: Goldman Sachs assumed coverage and started Adobe with a Sell rating and $290 price target — adding fresh, high-profile analyst pessimism that pressures sentiment and can trigger selling. Goldman Sachs Assumes Coverage of Adobe (ADBE) With Sell Rating, $290 PT
- Negative Sentiment: Oppenheimer and other recent downgrades, plus the most pessimistic analyst outlook in years, have driven a selloff that pushed ADBE to 52‑week lows — amplifying downside risk as momentum funds and technical traders react. Adobe Stock Drops as The Most Pessimistic Analyst Forecast Since 2013 Hits ADBE Shares
- Negative Sentiment: Competition from AI entrants and big tech is escalating: Apple launched a discounted creative subscription and rivals like Canva, Figma and OpenAI are cited as threats to Adobe’s pricing and growth. This competitive narrative is a primary driver of the decline. Adobe Stock Falls as Apple Unveils Discounted Creative Software Subscription
- Negative Sentiment: Unusual options activity: traders bought ~86,112 put contracts (about +54% vs. average), indicating elevated hedging or directional bearish bets that can accelerate downside in a weak market. (Options volume report)
- Negative Sentiment: Technical and sentiment analysis call for further downside: chart watchers note broken support and a possible “final leg lower,” while commentary pieces warn of a broader confidence crisis in 2026 — both amplify risk aversion among momentum and retail traders. Why Adobe (ADBE) Could Face a Confidence Crisis in 2026
About Adobe
Adobe Inc, founded in 1982 by John Warnock and Charles Geschke and headquartered in San Jose, California, is a global software company that develops tools and services for creative professionals, marketers and enterprises. Under the leadership of CEO Shantanu Narayen, who has led the company since 2007, Adobe has evolved from a provider of desktop publishing tools into a cloud-centric provider of digital media and digital experience solutions.
The company’s core offerings are organized around digital media and digital experience.
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