Hasbro, Inc. $HAS Shares Bought by Wealth Enhancement Advisory Services LLC

Wealth Enhancement Advisory Services LLC increased its position in Hasbro, Inc. (NASDAQ:HAS) by 26.7% during the third quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The firm owned 36,479 shares of the company’s stock after acquiring an additional 7,695 shares during the period. Wealth Enhancement Advisory Services LLC’s holdings in Hasbro were worth $2,730,000 as of its most recent SEC filing.

Several other hedge funds and other institutional investors have also recently bought and sold shares of HAS. CYBER HORNET ETFs LLC purchased a new position in shares of Hasbro in the second quarter valued at $25,000. First Horizon Corp acquired a new stake in Hasbro in the 3rd quarter valued at about $29,000. MUFG Securities EMEA plc purchased a new position in Hasbro during the 2nd quarter valued at about $28,000. Pittenger & Anderson Inc. acquired a new position in Hasbro during the second quarter worth about $35,000. Finally, Mather Group LLC. purchased a new stake in shares of Hasbro in the third quarter valued at about $39,000. 91.83% of the stock is owned by institutional investors and hedge funds.

Analysts Set New Price Targets

A number of research firms recently issued reports on HAS. Zacks Research lowered Hasbro from a “strong-buy” rating to a “hold” rating in a research note on Friday, October 10th. UBS Group increased their price objective on Hasbro from $89.00 to $99.00 and gave the company a “buy” rating in a research note on Wednesday, January 7th. Seaport Research Partners upgraded shares of Hasbro to a “strong-buy” rating in a report on Monday, November 10th. Citigroup boosted their price objective on shares of Hasbro from $91.00 to $97.00 and gave the company a “buy” rating in a research report on Friday, October 24th. Finally, Roth Mkm set a $96.00 target price on shares of Hasbro and gave the stock a “buy” rating in a research note on Friday, October 24th. Nine investment analysts have rated the stock with a Buy rating, two have issued a Hold rating and one has assigned a Sell rating to the company. According to data from MarketBeat, the stock has a consensus rating of “Moderate Buy” and an average price target of $93.00.

Hasbro Stock Up 0.2%

Shares of NASDAQ HAS opened at $89.88 on Thursday. Hasbro, Inc. has a 52-week low of $49.00 and a 52-week high of $90.47. The firm has a fifty day moving average of $83.70 and a 200-day moving average of $79.38. The stock has a market capitalization of $12.61 billion, a PE ratio of -22.41, a P/E/G ratio of 1.61 and a beta of 0.55. The company has a quick ratio of 1.42, a current ratio of 1.70 and a debt-to-equity ratio of 7.65.

Insider Buying and Selling

In other news, Director Hope F. Cochran sold 4,000 shares of the firm’s stock in a transaction dated Monday, November 10th. The stock was sold at an average price of $77.24, for a total value of $308,960.00. Following the transaction, the director directly owned 17,102 shares in the company, valued at $1,320,958.48. This trade represents a 18.96% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is available through this hyperlink. 0.85% of the stock is owned by corporate insiders.

Trending Headlines about Hasbro

Here are the key news stories impacting Hasbro this week:

• Positive Sentiment: Hasbro is part of a major licensed push for “KPop Demon Hunters” toys and dolls tied to the Netflix property — this broad, cross‑brand merchandising effort (including an American Girl variant via Mattel and Hasbro lines) expands retail SKUs and leverages trending IP, which could boost near‑term toy sales and licensing revenue. KPop Demon Hunters’ Toys By Mattel And Hasbro Coming This Year
• Positive Sentiment: Hasbro unveiled new Transformers figures (Optimus Prime, Megatron) tied to the movie, a reliable franchise revenue driver with strong collector demand and merchandising lift around theatrical releases. This supports toy segment sales and licensing visibility. Hasbro reveals new Optimus Prime and Megatron figures
• Neutral Sentiment: Wide media coverage and first‑look pieces (MSN, 6ABC, USA Today, Gizmodo) are generating consumer buzz around the KPop Demon Hunters merchandise rollout — positive for awareness, but actual financial impact depends on retail sell‑through and margins. Mattel, Hasbro announce ‘KPop Demon Hunters’ toys coming soon to store shelves
• Negative Sentiment: Shareholders have filed suit accusing Hasbro of overprinting Magic: The Gathering cards, alleging the company is diluting product scarcity and harming long‑term brand value — this legal and reputational risk could pressure margins, customer trust in the MTG franchise, and create litigation costs or changes to print strategy. Hasbro is being sued by its own shareholders for printing so many Magic cards

Hasbro Company Profile

Hasbro, Inc is a global play and entertainment company, known for designing, manufacturing and marketing a diverse portfolio of toys, games and consumer products. Founded in 1923 as Hassenfeld Brothers and headquartered in Pawtucket, Rhode Island, the company has grown into one of the foremost names in the toy industry, with a presence in retail, digital and entertainment channels worldwide.

The company’s brand portfolio features iconic properties such as Monopoly, Play-Doh, Nerf, My Little Pony and Transformers.