Mattel (NASDAQ:MAT – Get Free Report) was downgraded by investment analysts at JPMorgan Chase & Co. from a “neutral” rating to an “underweight” rating in a research report issued to clients and investors on Wednesday. They currently have a $14.00 price target on the stock. JPMorgan Chase & Co.‘s price objective would indicate a potential downside of 33.52% from the stock’s previous close.
Several other equities analysts also recently weighed in on the stock. The Goldman Sachs Group downgraded shares of Mattel from a “buy” rating to a “neutral” rating and set a $21.00 price target on the stock. in a report on Friday, January 9th. Weiss Ratings restated a “hold (c+)” rating on shares of Mattel in a research report on Wednesday, December 24th. Morgan Stanley restated a “positive” rating on shares of Mattel in a research note on Monday, February 2nd. Cfra Research lowered Mattel from a “moderate buy” rating to a “hold” rating in a research note on Wednesday, October 22nd. Finally, UBS Group raised their price target on Mattel from $29.00 to $30.00 and gave the company a “buy” rating in a report on Wednesday, January 7th. Two equities research analysts have rated the stock with a Buy rating, six have issued a Hold rating and two have assigned a Sell rating to the company. According to MarketBeat.com, Mattel has an average rating of “Hold” and an average target price of $21.43.
View Our Latest Stock Analysis on Mattel
Mattel Price Performance
Mattel (NASDAQ:MAT – Get Free Report) last issued its quarterly earnings results on Tuesday, February 10th. The company reported $0.39 EPS for the quarter, missing analysts’ consensus estimates of $0.53 by ($0.14). Mattel had a return on equity of 20.60% and a net margin of 8.27%.The company had revenue of $1.77 billion during the quarter, compared to analysts’ expectations of $1.85 billion. During the same quarter in the previous year, the company earned $0.35 EPS. The business’s quarterly revenue was up 7.3% compared to the same quarter last year. Mattel has set its FY 2026 guidance at 1.180-1.300 EPS. Sell-side analysts anticipate that Mattel will post 1.7 earnings per share for the current year.
Hedge Funds Weigh In On Mattel
A number of institutional investors and hedge funds have recently modified their holdings of the stock. Integrated Wealth Concepts LLC purchased a new position in Mattel during the first quarter worth $553,000. MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. lifted its holdings in shares of Mattel by 74.6% in the 1st quarter. MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. now owns 3,437 shares of the company’s stock worth $67,000 after acquiring an additional 1,468 shares during the last quarter. Goldman Sachs Group Inc. boosted its stake in shares of Mattel by 50.5% during the 1st quarter. Goldman Sachs Group Inc. now owns 4,153,851 shares of the company’s stock worth $80,709,000 after purchasing an additional 1,393,000 shares during the period. UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC grew its holdings in Mattel by 5.0% during the 1st quarter. UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC now owns 778,963 shares of the company’s stock valued at $15,135,000 after purchasing an additional 37,118 shares during the last quarter. Finally, Focus Partners Wealth purchased a new stake in Mattel in the 1st quarter worth about $266,000. Hedge funds and other institutional investors own 97.15% of the company’s stock.
Key Mattel News
Here are the key news stories impacting Mattel this week:
- Positive Sentiment: Mattel agreed to buy full ownership of its Mattel163 mobile‑games studio, a strategic move to accelerate its digital games capabilities and address a key investor concern about the company’s digital pipeline. Mattel to Acquire Full Ownership of Mattel163
- Positive Sentiment: Ongoing brand and licensing initiatives (Barbie anniversary content and new TMNT consumer products collaboration) support long‑term revenue streams from entertainment and consumer products. Barbie Anniversary Special
- Neutral Sentiment: Top‑line grew year‑over‑year (revenue up ~7.3%), indicating demand wasn’t uniformly weak, but growth missed Street expectations — mixed signal for investors weighing durability of sales momentum. Earnings release and slide deck
- Neutral Sentiment: Unusual options activity with a large spike in call buying suggests some traders are positioning for a rebound or event‑driven volatility, but options flow is not a direct signal of fundamentals.
- Negative Sentiment: Q4 EPS and revenue missed consensus materially ($0.39 vs. $0.53; $1.77B vs. ~$1.84B) — the core earnings miss is the primary near‑term driver of the price drop. Zacks: Mattel Misses Q4
- Negative Sentiment: FY‑2026 guidance was markedly below Street expectations (EPS guide 1.18–1.30 vs. ~1.75 consensus), prompting a sharp re‑pricing of forward earnings and valuation. Reuters: Forecast Below Estimates
- Negative Sentiment: Market reaction was severe, with multiple outlets reporting a large one‑day decline after hours as investors punished the combination of the miss and weak guidance. Barron’s: Mattel Stock Plunges After Earnings
Mattel Company Profile
Mattel, Inc is a leading global toy company headquartered in El Segundo, California. Founded in 1945 by Harold “Matt” Matson and Elliot and Ruth Handler, the company has grown into a major player in the toy and family products industry. Mattel designs, manufactures, and markets a broad range of toys, games and entertainment products under well-known brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and Matchbox. In addition to its proprietary labels, Mattel holds licenses with global entertainment franchises, partnering with Disney, Warner Bros., WWE and other studios to create character-driven play experiences.
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