Sony Corporation (NYSE:SONY) Sees Significant Growth in Short Interest

Sony Corporation (NYSE:SONY) was the target of a large growth in short interest during the month of January. As of January 30th, there was short interest totaling 11,628,802 shares, a growth of 29.6% from the January 15th total of 8,976,277 shares. Currently, 0.2% of the shares of the company are sold short. Based on an average trading volume of 7,580,156 shares, the short-interest ratio is currently 1.5 days. Based on an average trading volume of 7,580,156 shares, the short-interest ratio is currently 1.5 days. Currently, 0.2% of the shares of the company are sold short.

Analyst Upgrades and Downgrades

A number of analysts have recently commented on the company. Wolfe Research upgraded Sony from a “peer perform” rating to an “outperform” rating in a research note on Wednesday, November 5th. Zacks Research cut shares of Sony from a “strong-buy” rating to a “hold” rating in a research note on Monday, January 12th. Sanford C. Bernstein reaffirmed an “outperform” rating and set a $30.00 target price (down from $33.00) on shares of Sony in a report on Wednesday, January 14th. Nomura raised shares of Sony from a “neutral” rating to a “buy” rating in a report on Wednesday, November 19th. Finally, Weiss Ratings lowered shares of Sony from a “buy (b-)” rating to a “hold (c-)” rating in a research report on Friday, February 6th. Six equities research analysts have rated the stock with a Buy rating and two have issued a Hold rating to the company. According to MarketBeat.com, the company has an average rating of “Moderate Buy” and a consensus target price of $31.50.

Institutional Trading of Sony

Large investors have recently added to or reduced their stakes in the stock. Sound Income Strategies LLC purchased a new stake in shares of Sony in the third quarter valued at about $25,000. YANKCOM Partnership lifted its stake in shares of Sony by 748.7% in the 4th quarter. YANKCOM Partnership now owns 976 shares of the company’s stock valued at $25,000 after purchasing an additional 861 shares during the last quarter. Ameriflex Group Inc. raised its holdings in Sony by 304.0% in the 3rd quarter. Ameriflex Group Inc. now owns 1,010 shares of the company’s stock valued at $29,000 after buying an additional 760 shares during the period. Binnacle Investments Inc lifted its position in Sony by 81.7% in the third quarter. Binnacle Investments Inc now owns 1,032 shares of the company’s stock valued at $30,000 after buying an additional 464 shares during the last quarter. Finally, V Square Quantitative Management LLC purchased a new position in Sony during the fourth quarter worth about $27,000. 14.05% of the stock is currently owned by hedge funds and other institutional investors.

More Sony News

Here are the key news stories impacting Sony this week:

• Positive Sentiment: Major tech press overwhelmingly praises Sony’s new WF-1000XM6 earbuds — reviewers from The Verge, CNET, Lifehacker, Mashable and Forbes call them class-leading for noise cancellation and sound, which supports premium pricing and potential unit/ASP upside in the audio segment. The Sony WF-1000XM6 earbuds reclaim the noise-canceling crown
• Positive Sentiment: Sony Pictures lands Jason Momoa for a feature adaptation of the Helldivers video game (Justin Lin attached), scheduled for Fall 2027 — a marquee casting that can boost marketing momentum and downstream box office/streaming value for SONY’s movies division. Jason Momoa To Star In Sony’s Feature Take Of ‘Helldivers’ Video Game From Justin Lin; Fall 2027 Release Set
• Neutral Sentiment: Comparisons vs. Apple’s AirPods Pro 3 show Sony often bests rivals on noise cancellation and fit — good for positioning but the category remains highly competitive and dependent on ecosystem lock-in. Sony WF-1000XM6 vs. Apple AirPods Pro 3: I listened to both earbuds, and this pair wins
• Neutral Sentiment: Coverage notes a premium price for the XM6 lineup; strong reviews may justify it but higher ASPs could limit volume if consumer sensitivity rises. Sony’s new XM6 earbuds are finally here — but you’ll want to brace yourself
• Neutral Sentiment: Sony teases new colors and readies iterative headphone products while older models (WH-1000XM5) see steep discounts — this helps clear inventory and widen consumer reach but can compress average selling prices. Sony might be teasing a new color of the WH-1000XM6 headphones
• Negative Sentiment: Sony Pictures Animation has canceled at least one multi-year project and other film cancellations were reported — such development churn can lead to write-offs and indicates volatility in content slate execution, a potential near-term headwind for studio margins. Sony Pictures Animation Scraps Thai-Inspired Animated Film After Two Years in Development; The Director Shares Art and Details

Sony Stock Performance

NYSE:SONY opened at $23.18 on Monday. Sony has a twelve month low of $20.42 and a twelve month high of $30.34. The company has a market cap of $140.18 billion, a P/E ratio of -115.89, a P/E/G ratio of 8.37 and a beta of 0.97. The company has a current ratio of 1.22, a quick ratio of 0.97 and a debt-to-equity ratio of 0.10. The company’s 50-day moving average price is $24.50 and its 200-day moving average price is $27.01.

Sony Company Profile

Sony Group Corporation (NYSE: SONY) is a Japanese multinational conglomerate headquartered in Minato, Tokyo. Founded in 1946 by Masaru Ibuka and Akio Morita, Sony has grown from an electronics maker into a diversified global company with operations spanning consumer electronics, entertainment, gaming, semiconductors and financial services. The company’s shares trade in Japan and its American Depositary Receipts trade on the New York Stock Exchange under the ticker SONY.

Sony’s primary businesses include Electronics Products & Solutions, which covers televisions, audio equipment, digital cameras and professional broadcast systems; Game & Network Services, anchored by the PlayStation platform, consoles, software and online services; Music and Pictures, through Sony Music Entertainment and Sony Pictures Entertainment, producing, distributing and licensing recorded music, film and television content; Imaging & Sensing Solutions, which develops CMOS image sensors and other semiconductor components; and Financial Services, offering life insurance, banking and other financial products in Japan.