Contrasting Lancer Orthodontics (OTCMKTS:LANZ) & Lifevantage (NASDAQ:LFVN)

Lifevantage (NASDAQ:LFVN) and Lancer Orthodontics (OTCMKTS:LANZ) are both medical companies, but which is the better stock? We will compare the two businesses based on the strength of their profitability, dividends, risk, institutional ownership, valuation, earnings and analyst recommendations.

Institutional & Insider Ownership

35.3% of Lifevantage shares are held by institutional investors. 22.0% of Lifevantage shares are held by insiders. Comparatively, 24.3% of Lancer Orthodontics shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Profitability

This table compares Lifevantage and Lancer Orthodontics’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Lifevantage	3.74%	29.59%	14.67%
Lancer Orthodontics	N/A	N/A	N/A

Volatility and Risk

Lifevantage has a beta of 0.33, meaning that its stock price is 67% less volatile than the S&P 500. Comparatively, Lancer Orthodontics has a beta of 0.5, meaning that its stock price is 50% less volatile than the S&P 500.

Valuation and Earnings

This table compares Lifevantage and Lancer Orthodontics”s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Lifevantage	$228.53 million	0.28	$9.81 million	$0.60	8.38
Lancer Orthodontics	N/A	N/A	N/A	N/A	N/A

Lifevantage has higher revenue and earnings than Lancer Orthodontics.

Analyst Ratings

This is a breakdown of current recommendations for Lifevantage and Lancer Orthodontics, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Lifevantage	0	1	1	0	2.50
Lancer Orthodontics	0	0	0	0	0.00

Lifevantage currently has a consensus target price of $5.00, indicating a potential downside of 0.60%. Given Lifevantage’s stronger consensus rating and higher probable upside, analysts plainly believe Lifevantage is more favorable than Lancer Orthodontics.

Summary

Lifevantage beats Lancer Orthodontics on 8 of the 10 factors compared between the two stocks.

About Lifevantage

LifeVantage Corporation engages in the identification, research, development, formulation, and sale of advanced nutrigenomic activators, dietary supplements, nootropics, pre- and pro-biotics, weight management, skin and hair care, bath and body, and targeted relief products. It offers Protandim, a dietary supplement; LifeVantage Omega+, a dietary supplement that combines DHA and EPA Omega-3 fatty acids, Omega-7 fatty acids, and vitamin D3; LifeVantage ProBio, a dietary supplement to support gut health; PhysIQ, a weight management system; LifeVantage IC Bright, a supplement to support eye and brain health, reduce eye fatigue and strain, supports cognitive functions, and support normal sleep patterns; Petandim for Dogs, a supplement to combat oxidative stress in dogs; and Axio, a nootropic energy drink mix. The company also provides anti-aging skin care products, including liquid collagen, facial cleansers, perfecting lotions, eye serums, anti-aging creams, hand creams, beauty serum, as well as hair care products, such as invigorating shampoos, nourishing conditioners, and scalp serums under the LifeVantage TrueScience brand name. In addition, it offers bath and body, and targeted relief products, such as body lotion, body wash, body butter, deodorant, soothing balm, and body rub under the TrueScience brand name. It sells its products through its website and network of independent distributors in the United States, Mexico, Japan, Australia, Hong Kong, Canada, Thailand, the United Kingdom, the Netherlands, Germany, Taiwan, Austria, Spain, Ireland, Belgium, New Zealand, Singapore, and the Philippines. The company was founded in 2003 and is headquartered in Lehi, Utah.

About Lancer Orthodontics

Lancer Orthodontics, Inc. designs, manufactures, and markets orthodontic products for orthodontists and dentists worldwide. It offers aesthetic brackets, brackets and buccal tubes, bands, adhesives, wires, elastomerics, intraoral and extraoral appliances, instruments, and miscellaneous products. The company was founded in 1967 and is based in Vista, California.