Vision Marine Technologies (NASDAQ:VMAR – Get Free Report) and Peloton Interactive (NASDAQ:PTON – Get Free Report) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their risk, dividends, earnings, profitability, valuation, analyst recommendations and institutional ownership.
Profitability
This table compares Vision Marine Technologies and Peloton Interactive’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Vision Marine Technologies | -84.38% | -240.59% | -59.56% |
| Peloton Interactive | -2.09% | N/A | -2.39% |
Valuation & Earnings
This table compares Vision Marine Technologies and Peloton Interactive”s top-line revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Vision Marine Technologies | $13.83 million | 0.02 | -$21.65 million | ($376.00) | -0.01 |
| Peloton Interactive | $2.49 billion | 0.75 | -$118.90 million | ($0.13) | -33.92 |
Vision Marine Technologies has higher earnings, but lower revenue than Peloton Interactive. Peloton Interactive is trading at a lower price-to-earnings ratio than Vision Marine Technologies, indicating that it is currently the more affordable of the two stocks.
Volatility and Risk
Vision Marine Technologies has a beta of 0.31, suggesting that its share price is 69% less volatile than the S&P 500. Comparatively, Peloton Interactive has a beta of 2.41, suggesting that its share price is 141% more volatile than the S&P 500.
Insider and Institutional Ownership
53.8% of Vision Marine Technologies shares are owned by institutional investors. Comparatively, 77.0% of Peloton Interactive shares are owned by institutional investors. 40.4% of Vision Marine Technologies shares are owned by insiders. Comparatively, 1.3% of Peloton Interactive shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.
Analyst Ratings
This is a breakdown of recent ratings and target prices for Vision Marine Technologies and Peloton Interactive, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Vision Marine Technologies | 1 | 0 | 0 | 0 | 1.00 |
| Peloton Interactive | 1 | 8 | 7 | 1 | 2.47 |
Peloton Interactive has a consensus price target of $8.42, suggesting a potential upside of 90.89%. Given Peloton Interactive’s stronger consensus rating and higher probable upside, analysts plainly believe Peloton Interactive is more favorable than Vision Marine Technologies.
Summary
Peloton Interactive beats Vision Marine Technologies on 12 of the 15 factors compared between the two stocks.
About Vision Marine Technologies
Vision Marine Technologies Inc. designs, develops, manufactures, sells, and rents electric boats in Canada, the United States, and internationally. It offers e-motion electric powertrain technology; e-motion electric outboard powertrain system; electric boats; maintenance, repair, and customer support services; as well as manufactures customized boats. The company also provides its products through website and distributors. It serves original equipment manufacturers, retail customer, boat clubs, and boat rental operations. The company was formerly known as Riopel Marine Inc. and changed its name to Vision Marine Technologies Inc. in April 2020. Vision Marine Technologies Inc. was founded in 1995 and is headquartered in Boisbriand, Canada.
About Peloton Interactive
Peloton Interactive, Inc. operates interactive fitness platform in North America and internationally. The company offers connected fitness products with touchscreen that streams live and on-demand classes under the Peloton Bike, Peloton Bike+, Peloton Tread, Peloton Tread+, Peloton Guide, and Peloton Row names. The company markets and sells its interactive fitness products directly through its retail showrooms and at onepeloton.com. Peloton Interactive, Inc. was founded in 2012 and is headquartered in New York, New York.
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