Recent Investment Analysts’ Ratings Updates for Viant Technology (DSP)

A number of research firms have changed their ratings and price targets for Viant Technology (NASDAQ: DSP):

• 3/14/2026 – Viant Technology was upgraded by Wall Street Zen from “hold” to “buy”.
• 3/12/2026 – Viant Technology had its “buy” rating reaffirmed by B. Riley Financial, Inc.. They now have a $17.00 price target on the stock, up from $16.50.
• 3/12/2026 – Viant Technology had its “buy” rating reaffirmed by DA Davidson. They now have a $15.50 price target on the stock.
• 3/12/2026 – Viant Technology had its “buy” rating reaffirmed by Rosenblatt Securities. They now have a $20.00 price target on the stock.
• 3/10/2026 – Viant Technology was given a new $14.50 price target by Loop Capital.
• 3/10/2026 – Viant Technology was upgraded by Freedom Capital to “strong-buy”.
• 1/21/2026 – Viant Technology had its “hold (c-)” rating reaffirmed by Weiss Ratings.

Insider Buying and Selling

In other Viant Technology news, COO Christopher Vanderhook sold 3,279 shares of Viant Technology stock in a transaction dated Thursday, February 19th. The stock was sold at an average price of $9.17, for a total value of $30,068.43. Following the transaction, the chief operating officer owned 420 shares in the company, valued at $3,851.40. The trade was a 88.65% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at the SEC website. Also, CEO Timothy Vanderhook sold 2,574 shares of the business’s stock in a transaction dated Thursday, January 22nd. The shares were sold at an average price of $12.87, for a total value of $33,127.38. The disclosure for this sale is available in the SEC filing. Insiders sold a total of 156,781 shares of company stock worth $1,751,197 over the last quarter. Insiders own 28.80% of the company’s stock.

Viant Technology Inc (Nasdaq: DSP) is a software-as-a-service (SaaS) advertising technology company that delivers data-driven solutions to marketers and agencies. Its core offering, Adelphic, is a programmatic demand-side platform (DSP) that empowers clients to plan, execute and optimize digital ad campaigns across desktop, mobile, connected TV and other emerging channels.

Complementing its DSP, Viant offers PeopleCloud, a people-based data management platform (DMP) that aggregates and normalizes first- and third-party audience data.