Harley-Davidson (NYSE:HOG) & Fly-E Group (NASDAQ:FLYE) Head-To-Head Analysis

Fly-E Group (NASDAQ:FLYE) and Harley-Davidson (NYSE:HOG) are both small-cap auto/tires/trucks companies, but which is the superior business? We will contrast the two companies based on the strength of their valuation, earnings, profitability, dividends, analyst recommendations, risk and institutional ownership.

Valuation & Earnings

This table compares Fly-E Group and Harley-Davidson”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Fly-E Group	$25.43 million	0.13	N/A	N/A	N/A
Harley-Davidson	$4.47 billion	0.44	$338.74 million	$2.61	6.72

Harley-Davidson has higher revenue and earnings than Fly-E Group.

Risk and Volatility

Fly-E Group has a beta of -1.05, indicating that its share price is 205% less volatile than the S&P 500. Comparatively, Harley-Davidson has a beta of 1.42, indicating that its share price is 42% more volatile than the S&P 500.

Profitability

This table compares Fly-E Group and Harley-Davidson’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Fly-E Group	N/A	N/A	N/A
Harley-Davidson	8.03%	10.27%	3.15%

Analyst Ratings

This is a breakdown of current recommendations for Fly-E Group and Harley-Davidson, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Fly-E Group	1	0	0	0	1.00
Harley-Davidson	4	4	2	1	2.00

Harley-Davidson has a consensus target price of $21.67, indicating a potential upside of 23.55%. Given Harley-Davidson’s stronger consensus rating and higher probable upside, analysts clearly believe Harley-Davidson is more favorable than Fly-E Group.

Insider and Institutional Ownership

85.1% of Harley-Davidson shares are owned by institutional investors. 17.8% of Fly-E Group shares are owned by insiders. Comparatively, 0.9% of Harley-Davidson shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Summary

Harley-Davidson beats Fly-E Group on 11 of the 12 factors compared between the two stocks.

About Fly-E Group

Fly-E Group, Inc. engages in the designing, installing, and selling of smart electric motorcycles (e-motorcycles), electric bikes, electric scooters, and related accessories under the Fly E-Bike brand in the United States and Canada. It offers e-mopeds, e-motorcycles, e-tricycles, e-bikes, and e-scooters; and traditional bikes. The company also provides accessories and spare parts, including raincoats, gloves, knee pads, storage baskets and tail boxes, smart phone holders, backrests, locks, and branded apparel; and upgrade components for wheels, shock absorbers, brake calipers, and carbon fiber body panels. It also operates retail stores; and offers repair, maintenance, bodywork, and other value added services. The company was founded in 2018 and is based in Flushing, New York.

About Harley-Davidson

Harley-Davidson, Inc. manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, touring, standard, sportbike, adventure, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services. This segment sells its products to retail customers through a network of independent dealers, as well as e-commerce channels. The LiveWire segment sells electric motorcycles, balance bikes for kids, parts and accessories, apparel, and related parts and services. The Harley-Davidson Financial Services segment provides wholesale financing services, such as floorplan and open account financing of motorcycles, and parts and accessories; and retail financing services, such as installment lending for the purchase of new and used Harley-Davidson motorcycles, as well as point-of-sale insurance and voluntary protection products. This segment also licenses third-party financial institutions that issue credit cards bearing the Harley-Davidson brand. Harley-Davidson, Inc. was founded in 1903 and is based in Milwaukee, Wisconsin.