Research Analysts’ Weekly Ratings Changes for Klaviyo (KVYO)

Several brokerages have updated their recommendations and price targets on shares of Klaviyo (NYSE: KVYO) in the last few weeks:

• 5/20/2026 – Klaviyo had its “sell (e+)” rating reaffirmed by Weiss Ratings.
• 5/9/2026 – Klaviyo was given a new $25.00 price target by Jefferies Financial Group Inc..
• 5/6/2026 – Klaviyo had its price target lowered by The Goldman Sachs Group, Inc. from $40.00 to $35.00. They now have a “buy” rating on the stock.
• 5/6/2026 – Klaviyo had its price target raised by Citigroup Inc. from $29.00 to $31.00. They now have a “buy” rating on the stock.
• 5/6/2026 – Klaviyo had its price target lowered by KeyCorp from $40.00 to $35.00. They now have an “overweight” rating on the stock.
• 5/6/2026 – Klaviyo had its price target lowered by Barclays PLC from $31.00 to $25.00. They now have an “overweight” rating on the stock.
• 5/6/2026 – Klaviyo had its price target lowered by Stifel Nicolaus from $35.00 to $28.00. They now have a “buy” rating on the stock.
• 5/6/2026 – Klaviyo had its price target lowered by Benchmark Co. from $33.00 to $30.00. They now have a “buy” rating on the stock.
• 5/6/2026 – Klaviyo had its price target lowered by Wells Fargo & Company from $30.00 to $26.00. They now have an “overweight” rating on the stock.
• 5/6/2026 – Klaviyo had its price target lowered by Piper Sandler from $30.00 to $26.00. They now have an “overweight” rating on the stock.
• 4/29/2026 – Klaviyo was given a new $34.00 price target by Morgan Stanley.
• 4/29/2026 – Klaviyo is now covered by Morgan Stanley. They set an “overweight” rating and a $29.00 price target on the stock.
• 4/28/2026 – Klaviyo had its “buy” rating reaffirmed by Jefferies Financial Group Inc..
• 4/28/2026 – Klaviyo had its price target lowered by Citigroup Inc. from $40.00 to $29.00. They now have a “buy” rating on the stock.
• 4/15/2026 – Klaviyo had its price target lowered by Cantor Fitzgerald from $35.00 to $28.00. They now have an “overweight” rating on the stock.

Insider Buying and Selling at Klaviyo

In other Klaviyo news, insider Landon Edmond sold 9,623 shares of the stock in a transaction that occurred on Monday, April 20th. The shares were sold at an average price of $20.00, for a total transaction of $192,460.00. Following the sale, the insider directly owned 584,124 shares in the company, valued at $11,682,480. This represents a 1.62% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Andrew Bialecki sold 200,000 shares of the firm’s stock in a transaction that occurred on Tuesday, May 19th. The shares were sold at an average price of $14.88, for a total transaction of $2,976,000.00. Following the completion of the transaction, the chief executive officer directly owned 200,000 shares of the company’s stock, valued at $2,976,000. This represents a 50.00% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold a total of 1,897,243 shares of company stock worth $33,430,993 over the last ninety days. Company insiders own 37.42% of the company’s stock.

Klaviyo, Inc is a cloud-based marketing automation platform that enables businesses to leverage customer data for targeted email and SMS campaigns. The company’s platform centralizes first-party data from various sources—including e-commerce storefronts, websites, and CRM systems—to help organizations deliver personalized marketing across the customer lifecycle. Klaviyo’s core offerings include segmented email marketing, automated messaging workflows, and performance analytics designed to drive customer engagement and revenue growth.

The platform provides a suite of tools for campaign creation and management, including drag-and-drop email and SMS builders, dynamic content rendering, and A/B testing capabilities.