Salesforce (NYSE:CRM) Receives Neutral Rating from UBS Group

UBS Group reaffirmed their neutral rating on shares of Salesforce (NYSE:CRM) in a report published on Tuesday,MarketScreener reports.

A number of other analysts also recently issued reports on the stock. Citigroup reissued a “market outperform” rating on shares of Salesforce in a report on Thursday, May 28th. Roth Mkm reiterated a “buy” rating and issued a $325.00 price objective on shares of Salesforce in a research report on Thursday, May 28th. DA Davidson lowered their target price on shares of Salesforce from $200.00 to $175.00 and set a “neutral” rating on the stock in a research note on Thursday, May 28th. Weiss Ratings upgraded Salesforce from a “sell (d+)” rating to a “hold (c-)” rating in a research note on Wednesday, June 3rd. Finally, Northland Securities reduced their price target on Salesforce from $267.00 to $229.00 and set a “market perform” rating for the company in a report on Tuesday, March 10th. One analyst has rated the stock with a Strong Buy rating, twenty-six have assigned a Buy rating, ten have assigned a Hold rating and two have issued a Sell rating to the stock. According to data from MarketBeat, the company currently has an average rating of “Moderate Buy” and a consensus price target of $259.26.

Salesforce Stock Down 1.7%

Shares of CRM opened at $161.74 on Tuesday. The company has a market capitalization of $132.47 billion, a price-to-earnings ratio of 18.72, a PEG ratio of 1.02 and a beta of 1.16. Salesforce has a 52 week low of $160.50 and a 52 week high of $276.80. The stock’s 50-day moving average price is $179.14 and its 200-day moving average price is $205.79. The company has a quick ratio of 0.79, a current ratio of 0.79 and a debt-to-equity ratio of 1.15.

Salesforce (NYSE:CRM) last announced its quarterly earnings results on Wednesday, May 27th. The CRM provider reported $3.88 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $3.13 by $0.75. Salesforce had a return on equity of 18.72% and a net margin of 18.73%.The company had revenue of $11.13 billion during the quarter, compared to the consensus estimate of $11.05 billion. During the same period in the previous year, the company posted $2.58 earnings per share. Salesforce’s revenue for the quarter was up 13.3% on a year-over-year basis. Salesforce has set its FY 2027 guidance at 14.060-14.120 EPS and its Q2 2027 guidance at 3.250-3.270 EPS. On average, sell-side analysts predict that Salesforce will post 10.29 EPS for the current year.

Salesforce Dividend Announcement

The firm also recently declared a quarterly dividend, which will be paid on Thursday, July 2nd. Stockholders of record on Thursday, June 11th will be paid a $0.44 dividend. This represents a $1.76 annualized dividend and a dividend yield of 1.1%. The ex-dividend date of this dividend is Thursday, June 11th. Salesforce’s dividend payout ratio (DPR) is currently 20.37%.

Salesforce declared that its board has authorized a share repurchase program on Monday, March 16th that allows the company to buyback $25.00 billion in outstanding shares. This buyback authorization allows the CRM provider to repurchase up to 14.1% of its stock through open market purchases. Stock buyback programs are typically a sign that the company’s management believes its stock is undervalued.

Insider Transactions at Salesforce

In other Salesforce news, Director Laura Alber acquired 2,571 shares of the business’s stock in a transaction on Thursday, March 19th. The stock was bought at an average price of $194.58 per share, for a total transaction of $500,265.18. Following the acquisition, the director owned 9,530 shares in the company, valued at approximately $1,854,347.40. The trade was a 36.94% increase in their ownership of the stock. The purchase was disclosed in a filing with the SEC, which is available through the SEC website. Corporate insiders own 3.50% of the company’s stock.

Institutional Investors Weigh In On Salesforce

Several hedge funds and other institutional investors have recently made changes to their positions in the stock. Commonwealth Retirement Investments LLC acquired a new stake in shares of Salesforce in the 4th quarter worth $25,000. Board of the Pension Protection Fund acquired a new stake in Salesforce during the fourth quarter worth about $26,000. Key Capital Management INC acquired a new stake in Salesforce during the fourth quarter worth about $26,000. Gilpin Wealth Management LLC purchased a new position in Salesforce during the fourth quarter worth about $26,000. Finally, Legacy Bridge LLC acquired a new position in Salesforce in the 4th quarter valued at about $27,000. Institutional investors and hedge funds own 80.43% of the company’s stock.

Salesforce News Roundup

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Salesforce announced a $3.6 billion acquisition of Fin, an AI customer-service platform, which analysts say strengthens its Agentforce strategy and supports its push into the fast-growing agentic AI market. Salesforce to acquire AI customer service company Fin for $3.6B
• Positive Sentiment: Several analysts remained constructive, with buy ratings reaffirmed and price targets such as $225 and $250 implying meaningful upside from current levels. This Analyst Believes Salesforce (CRM) Stock Is Trading At A 52% Discount
• Positive Sentiment: Supportive commentary also pointed to record cash generation, improving margins, and Salesforce’s $50 billion buyback plan as evidence the company can keep rewarding shareholders while funding AI growth. Can CRM’s Record Cash Generation Support Robust Shareholder Returns?
• Neutral Sentiment: The latest quarter showed solid execution, with revenue up 13.3% year over year and EPS above expectations, but investors remain focused on whether growth can reaccelerate in the second half of fiscal 2027.
• Neutral Sentiment: Some reports framed Salesforce as a cheaper valuation play after its sharp selloff, but the market is still waiting for clearer proof that AI monetization can translate into faster top-line growth. Salesforce (CRM) Stock Sees Fair Value Cut As Analysts Question AI Growth Path
• Negative Sentiment: A research update cut Salesforce’s fair value estimate by about 19.5%, reflecting investor skepticism about the pace of AI-driven growth and potential execution risk. Salesforce (CRM) Stock Sees Fair Value Cut As Analysts Question AI Growth Path
• Negative Sentiment: The stock’s heavy decline this year and move toward annual lows suggest investors are still worried that Salesforce’s acquisition-heavy strategy may not be producing the expected payoff. Salesforce stock wipeout hits $212B as acquisition spree backfires

About Salesforce

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.