Contrasting Pop Culture Group (NASDAQ:CPOP) & LiveOne (NASDAQ:LVO)

LiveOne (NASDAQ:LVO) and Pop Culture Group (NASDAQ:CPOP) are both small-cap communication services companies, but which is the superior investment? We will contrast the two companies based on the strength of their profitability, analyst recommendations, earnings, institutional ownership, dividends, valuation and risk.

Institutional and Insider Ownership

21.2% of LiveOne shares are owned by institutional investors. 19.8% of LiveOne shares are owned by insiders. Comparatively, 24.9% of Pop Culture Group shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Valuation and Earnings

This table compares LiveOne and Pop Culture Group”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
LiveOne	$77.29 million	0.74	-$20.97 million	($1.75)	-2.37
Pop Culture Group	$107.63 million	0.01	-$6.89 million	N/A	N/A

Pop Culture Group has higher revenue and earnings than LiveOne.

Analyst Ratings

This is a summary of recent ratings and price targets for LiveOne and Pop Culture Group, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
LiveOne	1	0	2	0	2.33
Pop Culture Group	1	0	0	0	1.00

LiveOne presently has a consensus target price of $11.00, suggesting a potential upside of 165.06%. Given LiveOne’s stronger consensus rating and higher possible upside, equities research analysts plainly believe LiveOne is more favorable than Pop Culture Group.

Volatility and Risk

LiveOne has a beta of 1.66, suggesting that its share price is 66% more volatile than the S&P 500. Comparatively, Pop Culture Group has a beta of 1.9, suggesting that its share price is 90% more volatile than the S&P 500.

Profitability

This table compares LiveOne and Pop Culture Group’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
LiveOne	-25.87%	N/A	-39.22%
Pop Culture Group	N/A	N/A	N/A

Summary

Pop Culture Group beats LiveOne on 6 of the 11 factors compared between the two stocks.

About LiveOne

LiveOne, Inc., a digital media company, engages in the acquisition, distribution, and monetization of live music, Internet radio, podcasting/vodcasting, and music-related streaming and video content. It operates LiveXLive, a live music streaming platform; PodcastOne, a podcasting platform; and Slacker, an integrated membership and advertising streaming music service, as well as produces original music-related content. The company also produces, edits, curates, and streams live music events through broadband transmission over the Internet and satellite networks to its users; provides digital Internet radio and music services to users online and through automotive and mobile original equipment manufacturers on a white label basis; and offers ancillary products and services, such as regulatory and post-implementation support services. In addition, it develops, manufactures, and distributes personalized merchandise and gifts through wholesale and direct-to-consumer distribution channels. Further, the company offers LiveOne App, an application that provides access to live events, audio streams, original episodic content, podcasts, vodcasts, video on demand, real-time livestreams, and social sharing of content. The company was formerly known as LiveXLive Media, Inc. and changed its name to LiveOne, Inc. in October 2021. LiveOne, Inc. was incorporated in 2009 and is headquartered in Beverly Hills, California.

About Pop Culture Group

Pop Culture Group Co., Ltd hosts entertainment events to corporate clients in China. The company hosts concerts and hip-hop related events, including stage plays, dance competitions, cultural and musical festivals, and promotional parties, as well as creates hip-hop related online programs; and provides event planning and execution services comprising communication, planning, design, production, reception, execution, and analysis services to advertising and media service providers, industry associations, and companies in a range of industries, such as consumer goods, real estate, tourism, entertainment, technology, e-commerce, education, and sports. It also offers marketing services, including brand promotion, such as trademark and logo design, visual identity system design, brand positioning and personality design, and digital solutions; and other services, including digital collection sales, music recording services, Software-as-a-Service (SaaS) software services, and advertisement distribution services to corporate clients. The company was incorporated in 2020 and is headquartered in Xiamen, China. Pop Culture Group Co., Ltd is a subsidiary of Joya Enterprises Limited.