Matthew Mclaughlin Buys 20,000 Shares of comScore (NASDAQ:SCOR) Stock

comScore, Inc. (NASDAQ:SCOR) CEO Matthew Mclaughlin bought 20,000 shares of the stock in a transaction that occurred on Wednesday, August 26th. The shares were purchased at an average price of $5.26 per share, for a total transaction of $105,200.00. Following the completion of the acquisition, the chief executive officer owned 165,739 shares of the company’s stock, valued at $871,787.14. The trade was a 13.72% increase in their position. The acquisition was disclosed in a legal filing with the SEC, which is accessible through the SEC website.

comScore Trading Down 1.3%

NASDAQ SCOR opened at $5.16 on Friday. The firm has a market capitalization of $78.33 million, a P/E ratio of 1.26 and a beta of 1.10. The firm’s fifty day moving average price is $6.79 and its two-hundred day moving average price is $7.09. comScore, Inc. has a 1 year low of $4.60 and a 1 year high of $10.18.

Hedge Funds Weigh In On comScore

Several large investors have recently modified their holdings of SCOR. Cerberus Capital Management L.P. lifted its stake in shares of comScore by 2,997.5% during the 4th quarter. Cerberus Capital Management L.P. now owns 3,396,479 shares of the company’s stock worth $22,077,000 after buying an additional 3,286,825 shares during the last quarter. Beartown Capital Management LLC bought a new position in comScore in the 4th quarter valued at about $820,000. Westerly Capital Management LLC raised its holdings in comScore by 17.5% in the 4th quarter. Westerly Capital Management LLC now owns 470,000 shares of the company’s stock valued at $3,055,000 after acquiring an additional 70,000 shares during the period. Susquehanna International Group LLP lifted its position in comScore by 15.3% during the third quarter. Susquehanna International Group LLP now owns 39,064 shares of the company’s stock worth $341,000 after acquiring an additional 5,191 shares during the last quarter. Finally, Citadel Advisors LLC acquired a new stake in comScore during the third quarter worth approximately $96,000. 42.15% of the stock is owned by institutional investors.

Analysts Set New Price Targets

Separately, Weiss Ratings reissued a “sell (d-)” rating on shares of comScore in a research report on Wednesday, June 24th. One analyst has rated the stock with a Buy rating and one has given a Sell rating to the stock. According to MarketBeat.com, the stock presently has a consensus rating of “Hold”.

About comScore

comScore, Inc is a global media measurement and analytics company that specializes in delivering insights into consumer behavior across digital, television and theatrical platforms. Founded in 1999 and headquartered in Reston, Virginia, comScore provides data-driven solutions designed to help media companies, advertisers and agencies understand audience engagement and optimize marketing strategies. The company’s analytics offerings enable clients to measure the reach and impact of online content, mobile applications, streaming video, and traditional broadcast media with a unified data view.

The company’s product suite includes Digital Analytix for website and app analytics, Media Metrix for audience measurement, Advertising Analytics for campaign performance tracking, Video Metrix for streaming and online video insights, and theatrical measurement services for box office analytics.