Madison Wealth Partners Inc Acquires 2,493 Shares of Alphabet Inc. $GOOGL

Madison Wealth Partners Inc grew its holdings in Alphabet Inc. (NASDAQ:GOOGL) by 15.1% during the 2nd quarter, according to its most recent Form 13F filing with the Securities & Exchange Commission. The institutional investor owned 19,021 shares of the information services provider’s stock after acquiring an additional 2,493 shares during the period. Alphabet comprises about 0.9% of Madison Wealth Partners Inc’s investment portfolio, making the stock its 16th biggest position. Madison Wealth Partners Inc’s holdings in Alphabet were worth $6,797,000 at the end of the most recent quarter.

Other hedge funds have also recently made changes to their positions in the company. Lifetime Wealth Management P.C. bought a new position in shares of Alphabet during the 4th quarter valued at about $32,000. EMC Capital Management bought a new stake in shares of Alphabet in the fourth quarter worth about $33,000. IFC & Insurance Marketing Inc. bought a new stake in shares of Alphabet in the fourth quarter worth about $38,000. Bard Associates Inc. purchased a new stake in shares of Alphabet in the fourth quarter worth about $52,000. Finally, iSAM Funds UK Ltd bought a new position in Alphabet during the third quarter valued at approximately $53,000. Institutional investors own 40.03% of the company’s stock.

Alphabet Stock Performance

GOOGL stock opened at $338.46 on Monday. Alphabet Inc. has a twelve month low of $231.90 and a twelve month high of $408.61. The stock has a market capitalization of $4.14 trillion, a price-to-earnings ratio of 17.00, a price-to-earnings-growth ratio of 0.98 and a beta of 1.22. The company has a quick ratio of 2.64, a current ratio of 2.72 and a debt-to-equity ratio of 0.16. The firm’s fifty day simple moving average is $349.02 and its two-hundred day simple moving average is $342.87.

Alphabet (NASDAQ:GOOGL) last released its earnings results on Wednesday, July 22nd. The information services provider reported $9.11 EPS for the quarter, beating analysts’ consensus estimates of $2.89 by $6.22. Alphabet had a return on equity of 51.32% and a net margin of 54.77%.The firm had revenue of $119.80 billion for the quarter, compared to analysts’ expectations of $117.07 billion. As a group, analysts anticipate that Alphabet Inc. will post 20.5 earnings per share for the current year.

Alphabet Dividend Announcement

The business also recently declared a quarterly dividend, which will be paid on Monday, September 14th. Stockholders of record on Monday, September 7th will be issued a $0.22 dividend. The ex-dividend date is Friday, September 4th. This represents a $0.88 dividend on an annualized basis and a dividend yield of 0.3%. Alphabet’s dividend payout ratio is presently 4.42%.

Analyst Upgrades and Downgrades

Several research firms have weighed in on GOOGL. KeyCorp raised their price target on Alphabet from $425.00 to $445.00 and gave the company an “overweight” rating in a report on Friday, July 10th. New Street Research increased their target price on Alphabet from $450.00 to $455.00 and gave the company a “buy” rating in a research report on Friday, June 5th. BMO Capital Markets set a $465.00 price target on shares of Alphabet and gave the stock an “outperform” rating in a research report on Thursday, July 23rd. Citizens Jmp reaffirmed a “market outperform” rating and set a $515.00 price target on shares of Alphabet in a research note on Wednesday, July 22nd. Finally, Royal Bank Of Canada reissued an “outperform” rating and issued a $425.00 price objective on shares of Alphabet in a research note on Thursday, July 23rd. Five equities research analysts have rated the stock with a Strong Buy rating, forty-five have issued a Buy rating and four have assigned a Hold rating to the company’s stock. According to MarketBeat, Alphabet presently has a consensus rating of “Buy” and an average target price of $420.19.

Key Alphabet News

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Google Cloud revenue growth and expanding margins continue to support Alphabet’s AI investment strategy. Supporters argue that cloud growth—reportedly up 82% year over year—could eventually justify the company’s much higher spending. Google Cloud growth article
• Positive Sentiment: A federal judge rejected a forced breakup of Google’s ad-tech business, limiting the immediate structural risk to Alphabet. The company will instead face behavioral remedies, although the ad-network business recently contracted. Google ad-business ruling
• Positive Sentiment: New AI features in Gmail, Docs and Keep, along with continued Gemini development, could improve user engagement and strengthen Alphabet’s competitive position in generative AI. Rosenblatt also reaffirmed a buy rating with a $410 price target. Google AI product launch
• Neutral Sentiment: Alphabet will pay a quarterly dividend of $0.22 per share on September 14 to shareholders of record on September 4, providing a modest income component but unlikely to materially change the investment case. Alphabet dividend article
• Negative Sentiment: Alphabet raised 2026 capital-spending guidance to approximately $195 billion–$205 billion. Second-quarter free cash flow turned negative as capital expenditures reached $44.9 billion, raising concerns that AI infrastructure spending may take years to generate adequate returns. Alphabet cloud margins and AI spending
• Negative Sentiment: Investors are also concerned about execution: Gemini 3.5 Pro reportedly remained delayed, while the company faces multiple securities-fraud investigations and continued scrutiny over its ad-tech practices. These issues add legal and competitive risk to an already expensive AI buildout. Gemini delay article

Insider Activity at Alphabet

In related news, Director John Hennessy sold 1,050 shares of the firm’s stock in a transaction dated Monday, June 15th. The shares were sold at an average price of $368.63, for a total value of $387,061.50. Following the transaction, the director owned 1,481 shares of the company’s stock, valued at $545,941.03. This trade represents a 41.49% decrease in their position. The transaction was disclosed in a filing with the SEC, which is accessible through the SEC website. Also, insider John Walker sold 8,998 shares of the business’s stock in a transaction that occurred on Monday, June 29th. The shares were sold at an average price of $349.29, for a total value of $3,142,911.42. Following the completion of the sale, the insider owned 75,290 shares of the company’s stock, valued at $26,298,044.10. The trade was a 10.68% decrease in their position. The disclosure for this sale is available in the SEC filing. In the last three months, insiders have sold 451,925 shares of company stock valued at $12,371,544. Company insiders own 11.61% of the company’s stock.

About Alphabet

Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google’s core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.

Beyond Google’s consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.