John Wiley & Sons (NYSE:WLY – Get Free Report) and Boston Omaha (NYSE:BOC – Get Free Report) are both communication services companies, but which is the superior stock? We will contrast the two businesses based on the strength of their risk, analyst recommendations, dividends, profitability, valuation, institutional ownership and earnings.
Risk and Volatility
John Wiley & Sons has a beta of 0.78, meaning that its share price is 22% less volatile than the S&P 500. Comparatively, Boston Omaha has a beta of 0.65, meaning that its share price is 35% less volatile than the S&P 500.
Insider & Institutional Ownership
73.9% of John Wiley & Sons shares are owned by institutional investors. Comparatively, 60.4% of Boston Omaha shares are owned by institutional investors. 17.6% of John Wiley & Sons shares are owned by insiders. Comparatively, 24.9% of Boston Omaha shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.
Valuation & Earnings
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| John Wiley & Sons | $1.68 billion | 1.46 | $221.62 million | $3.78 | 12.71 |
| Boston Omaha | $114.38 million | 3.63 | -$12.43 million | ($0.42) | -32.79 |
John Wiley & Sons has higher revenue and earnings than Boston Omaha. Boston Omaha is trading at a lower price-to-earnings ratio than John Wiley & Sons, indicating that it is currently the more affordable of the two stocks.
Profitability
This table compares John Wiley & Sons and Boston Omaha’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| John Wiley & Sons | 11.90% | 27.99% | 8.16% |
| Boston Omaha | -12.12% | -2.49% | -1.88% |
Analyst Recommendations
This is a summary of current ratings and target prices for John Wiley & Sons and Boston Omaha, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| John Wiley & Sons | 0 | 1 | 1 | 0 | 2.50 |
| Boston Omaha | 1 | 0 | 0 | 0 | 1.00 |
Summary
John Wiley & Sons beats Boston Omaha on 11 of the 13 factors compared between the two stocks.
About John Wiley & Sons
John Wiley & Sons, Inc. engages in the provision of research and learning materials. It operates through the following segments: Research, Learning, and Held for Sale or Sold. The Research segment consists of research publishing and research solutions. The Learning segment includes academic and professional reporting lines and consists of publishing and related knowledge solutions. The Held for Sale or Sold segment offers businesses held-for-sale including Wiley Edge and CrossKnowledge, University Services and Tuition Manager, and Test Prep and Advancement Courses. The company was founded by Charles Wiley in 1807 and is headquartered in Hoboken, NJ.
About Boston Omaha
Boston Omaha Corporation, together with its subsidiaries, engages in the outdoor billboard advertising business in the southeast United States. It is also involved in the surety insurance and related brokerage, broadband, and asset management businesses. The company was formerly known as REO Plus, Inc. and changed its name to Boston Omaha Corporation in March 2015. Boston Omaha Corporation was incorporated in 2009 and is headquartered in Omaha, Nebraska.
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